Senior Regional Sales Force Effectiveness Analyst
Full-time
Senior Executive
6 months ago
POSITION SUMMARY:
The role of Senior Regional Sales Force Effectiveness Analyst is to enable an efficient and continuous function of Menarini Corporat.....
POSITION SUMMARY:
The role of Senior Regional Sales Force Effectiveness Analyst is to enable an efficient and continuous function of Menarini Corporate CRM suite includes BI solutions for Asia Pacific countries to maximize the country field force effectiveness. You will work with relevant country contacts to establish and streamline relevant processes and support the change management and operations of CRM solutions. You will also manage different business analytics based on Sales KPIs to meet the business requirements.
KEY RESPONSIBILITIES:
CRM Champion and Operational Excellence:
- Provide support to the Regional SFE Manager to enable an efficient and continuous functioning of the Menarini CRM and BI solutions
- Understanding of Country Sales and Marketing business processes, database structure and CRM solutions
- Effectively communicate findings and insights relating to Menarini CRM and BI solutions operational issue or gap with Country SFE, IT and Sales and Marketing department or other teams involved, and providing recommendation or workaround to Country SFE for closure
- Function as a Subject Matter Expert in Menarini CRM and BI solutions to guide Country SFE on effective usage of CRM solution that adds value to the business operations
- Proactively monitors open incidents status related to Menarini CRM and BI solutions, driving the resolution across country, regional and corporate stakeholders as necessary
- Coordinate Country change management process from end to end including (but not limited to) validate change request template submitted by Country SFE, facilitate review meeting, understanding of change request scope and business reasons, review change request audit results etc
Lead for CRM and BI Solution Releases:
- Take a lead role in coordinating the new releases of Menarini CRM and BI solutions with corporate and country teams
- Providing training and guidance on the new release to country SFE to ensure smooth transition and effective utilization of the solutions
- Assist in project documentation with stakeholders involved and coordinating with cross functional stakeholders
Data Management:
- Collaborate with the Regional SFE Manager to revamp the data quality dashboards
- Identify data quality issues and assist Country SFE to develop suitable remediation actions
- Interpret data models and undertake detailed analysis of data held in a variety of formats
- Utilize data discovery tools to support the extraction, analysis, cleansing and transformation
Additionally:
- Refresh and maintain the documentations, checklists and materials whenever required
- Identify continuous improvement within your area of responsibility
- Undertake other reasonable tasks or activities which are within the capabilities of the role and as required
KEY REQUIREMENTS:
- Minimum 5 years working experience in a Business Analyst and/or Sales Operations role with a focus on CRM and BI solutions
- Prior experience working with CRM platforms such as Salesforce.com, Veeva CRM, or similar systems as a superuser
- Prior experience working with BI platforms such as Oracle Analytics Cloud, Tipco Spotfire, or other
- Demonstrated experience in delivering end-user training and coordinating CRM and BI solutions roll-out
- Minimum 1 year SQL experience. Particularly in running/troubleshooting queries and handling data using SQL
- Proven ability in providing operational support, including root cause analysis to troubleshoot CRM and BI issues reported by end-users and propose effective solutions
- Understanding of key database concepts and architecture of relational databases (e.g. Data Model) is a plus
- Experience with Sales KPIs analytics is a plus
- Prior experience with Data Discovery Tools (e.g. Toad, Power BI) is a plus
- High-energy, detailed-oriented, proactive and able to function under pressure in an independent environment along with a high degree of initiative and self-motivation to learn and drive results
- Exhibit adaptability and flexibility when facing changing circumstances or challenges, showing the ability to pivot and find solutions
- Competent level of verbal and written communication skills to deconstruct technical/business content into simple explanation to both technical and business teams
- Ability to handle high volume of documentations, training materials etc
- Ability to manage multiple projects simultaneously at various stages of development while prioritizing commitments and managing time effectively
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