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Job Description
Our Company has been committed to advancing science for the treatment and prevention of HIV for more than 35 years. We have an exciting opportunity for a passionate consumer marketer to join our team in the fight against HIV/AIDS to be a voice for patients living with HIV. We are looking for a highly motivated and creative self-starter to oversee consumer strategy across a significant franchise. The HCC Strategy lead will oversee consumer strategy and planning for multiple anticipated products in the pipeline, including positioning, targeting and promotional execution (including but not limited to, segmentation, market research, and creative campaign development). The consumer lead will work closely with the HIV US Commercial Leader as part of the overall brand marketing team and will report directly to the Marketing Chapter Lead, who oversees the strategic marketers across product teams. The consumer strategy point will oversee the creative agency of record and also collaborate with multiple stakeholders to drive and align on decisions, including global communications, marketing operations, Legal, Regulatory, Medical, etc.
Our U.S. marketing team has adopted an Agile operating model to be more adaptive and responsive to rapidly evolving customer needs and keep pace with the digital evolution in the marketplace. This Agile model enables marketers to enhance their experience, building skills and capabilities that flex across various commercial functions based on business needs and priorities. The successful candidate embraces a growth mindset, a willingness to tackle challenges, and a passion for learning, development, and a greater team achievement.
The specific assignments of the role will include, but are not limited to:
Collaborating with the marketing team to define and convey the role of the patient within a complex ecosystem
Directing the consumer strategy development and execution for anticipated launches, identifying both product and franchise opportunities
Partnering with global communications, policy and HIV Community guide to ensure executional alignment against strategic imperatives
Partnering with Product Owner to drive brand strategy by providing input on HCC strategy and decisions that affect HCC segment
Steering the process of segmentation, targeting, and developing key performance indicators (KPIs)
Ensuring an integrated approach by partnering with the team and segmented stakeholders across business priorities
Collaborating with the market research, spirited intelligence, and analytics team to generate key insights that inform business decisions
Working with the internal Digital Engagement Team to develop assets, devise digital strategies, and create engagement plans.
This is a hybrid role based in Upper Gwynedd, PA, with an expectation of working on-site three days per week.
Position Qualifications:
BA/BS
Preferred: MBA
Knowledge and skills:
A minimum of 5 years healthcare industry knowledge, including at least 3 years in strategic marketing and brand management
Demonstrated strategic thinking, problem solving, analytical critical thinking and planning skills
Strong written/verbal communication skills as demonstrated in strategy & marketing business case communication
Comprehension of omnichannel marketing, digital and social media channels, and agencies
A growth mindset, strong partnership and business agility
Demonstrates high degree of integrity and ethics
Influencing without direct authority, navigating complex or matrix organizations and working successfully with cross-functional teams
Preferred knowledge and skills:
Product launch or launch planning knowledge
Comprehension of HIV ecosystem and landscape
Demonstrated ability to leverage data analytics and/or customer and market insights to make business decisions
Strong project management skills as demonstrated by prioritizing activities, using resources optimally, establishing appropriate deadlines and ensuring on-time delivery
Demonstrated ability to create solutions that drive value for our customers, incorporating innovative approaches where relevant
NOTICE FOR INTERNAL APPLICANTS
In accordance with Managers' Policy - Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.
If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.
Employees working in roles that the Company determines require routine collaboration with external stakeholders, such as customer-facing commercial, or research-based roles, will be expected to comply not only with Company policy but also with policies established by such external stakeholders (for example, a requirement to be vaccinated against COVID-19 in order to access a facility or meet with stakeholders). Please understand that, as permitted by applicable law, if you have not been vaccinated against COVID-19 and an essential function of your job is to call on external stakeholders who require vaccination to enter their premises or engage in face-to-face meetings, then your employment may pose an undue burden to business operations, in which case you may not be offered employment, or your employment could be terminated. Please also note that, where permitted by applicable law, the Company reserves the right to require COVID-19 vaccinations for positions, such as in Global Employee Health, where the Company determines in its discretion that the nature of the role presents an increased risk of disease transmission.
Current Employees apply HERE
Current Contingent Workers apply HERE
US and Puerto Rico Residents Only:
Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.
We are an Equal Opportunity Employer, committed to fostering an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status, or other applicable legally protected characteristics. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:
Pay Transparency Nondiscrimination
We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.
Learn more about your rights, including under California, Colorado and other US State Acts
U.S. Hybrid Work Model
Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, generally Tuesday, Wednesday and either Monday or Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence. This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as “remote”.
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
RegularRelocation:
DomesticVISA Sponsorship:
NoTravel Requirements:
10%Flexible Work Arrangements:
HybridShift:
Not IndicatedValid Driving License:
NoHazardous Material(s):
N/AOfficial account of Jobstore.
Job Description
Our Company has been dedicated to advancing science for the treatment and prevention of HIV for more than 35 years. We have an exciting opportunity for a passionate and seasoned marketer to join our team in the fight against HIV/AIDS. We are looking for a strategist to oversee HCP strategy across a franchise. The HCP Strategy guide will oversee foundational strategy and planning for multiple anticipated products in the pipeline, including positioning, targeting and promotional execution (including but not limited to, segmentation, market research, and creative campaign development).
The HCP Strategy lead will work closely with the HIV US Commercial director as part of the overall brand marketing team and will report directly to the Marketing Chapter Lead, who oversees the strategic marketers across product teams. The HCP Strategy lead will oversee the creative agency of record and also partner with multiple stakeholders to drive and align on decisions, including field sales, marketing operations, Legal, Regulatory, Medical, etc.
Our U.S. marketing team has adopted an Agile operating model to be more adaptive and approachable to rapidly evolving customer needs and keep pace with the digital evolution in the marketplace. This Agile model enables marketers to enhance their knowledge, building skills and capabilities that flex across various commercial functions based on business needs and priorities. The successful candidate embraces a growth mindset, a willingness to tackle opportunities, and a passion for learning, development, and a greater team achievement.
The specific assignments of the role will include, but are not limited to:
Collaborating with the marketing team to define and convey the role of HCP within the overall ecosystem
Directing the physician strategy development and execution for anticipated launches, identifying both product and franchise opportunities
Partnering with sales management and customer facing teams to ensure executional alignment against strategic imperatives
Partnering with Product Owner to drive brand strategy by providing input on HCP strategy and decisions that affect HCP segment
Steering the process of segmentation, targeting, and developing key performance indicators (KPIs)
Ensuring an integrated approach by partnering with the team and allocated stakeholders across business priorities
Collaborating with market research, spirited intelligence, and analytics team to generate key insights that inform business decisions
Working with the internal Digital Engagement Team to develop assets, devise digital strategies, and create engagement plans.
This is a hybrid role based in Upper Gwynedd, PA, with an expectation of working on-site three days per week.
Position Qualifications:
Required BA/BS
Preferred: MBA
Knowledge and skills:
A minimum of 5 years healthcare industry knowledge, including at least 3 years in strategic marketing and brand management
Demonstrated strategic thinking, problem solving, analytical critical thinking and planning skills
Strong written/verbal communication skills as demonstrated through knowledge in strategy & marketing business case communication, sales interface, direct customer engagement and/or sales presentations
comprehension of omnichannel marketing, digital and non-digital channels, and agencies
A growth mindset, strong partnership and business agility
Demonstrates high degree of integrity and ethics
Strong influencing without direct authority skills, navigating complex or matrix organizations and working successfully with cross-functional teams
Preferred knowledge and skills:
Product launch or launch planning
comprehension of HIV ecosystem and landscape
Demonstrated ability to leverage data analytics and/or customer and market insights to make business decisions
Strong project management skills as demonstrated by prioritizing activities, using resources optimally, establishing appropriate deadlines and ensuring on-time delivery
Demonstrated ability to create solutions that drive value for our customers, incorporating innovative approaches where relevant
NOTICE FOR INTERNAL APPLICANTS
In accordance with Managers' Policy - Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.
If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.
Employees working in roles that the Company determines require routine collaboration with external stakeholders, such as customer-facing commercial, or research-based roles, will be expected to comply not only with Company policy but also with policies established by such external stakeholders (for example, a requirement to be vaccinated against COVID-19 in order to access a facility or meet with stakeholders). Please understand that, as permitted by applicable law, if you have not been vaccinated against COVID-19 and an essential function of your job is to call on external stakeholders who require vaccination to enter their premises or engage in face-to-face meetings, then your employment may pose an undue burden to business operations, in which case you may not be offered employment, or your employment could be terminated. Please also note that, where permitted by applicable law, the Company reserves the right to require COVID-19 vaccinations for positions, such as in Global Employee Health, where the Company determines in its discretion that the nature of the role presents an increased risk of disease transmission.
Current Employees apply HERE
Current Contingent Workers apply HERE
US and Puerto Rico Residents Only:
Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.
We are an Equal Opportunity Employer, committed to fostering an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status, or other applicable legally protected characteristics. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:
Pay Transparency Nondiscrimination
We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.
Learn more about your rights, including under California, Colorado and other US State Acts
U.S. Hybrid Work Model
Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, generally Tuesday, Wednesday and either Monday or Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence. This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as “remote”.
Under New York State, Colorado State, Washington State, and California State law, the Company is required to provide a reasonable estimate of the salary range for this job. Final determinations with respect to salary will take into account a number of factors, which may include, but not be limited to the primary work location and the chosen candidate’s relevant skills, experience, and education.
Expected salary range:
$135,500.00 - $213,400.00Available benefits include bonus eligibility, health care and other insurance benefits (for employee and family), retirement benefits, paid holidays, vacation, and sick days. For Washington State Jobs, a summary of benefits is listed here.
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
RegularRelocation:
DomesticVISA Sponsorship:
NoTravel Requirements:
10%Flexible Work Arrangements:
HybridShift:
Not IndicatedValid Driving License:
NoHazardous Material(s):
N/AOfficial account of Jobstore.
Job Description
Job Description:
We are seeking a highly experienced and dynamic individual to join our team as the Global Director HIV Marketing. In this role, you will be responsible for leading the commercial and launch strategy for an investigational drug and a prescription medicine, a first-in-class weekly oral antiretroviral treatment for HIV. This product, committed to making a positive impact in the field of HIV treatment, is expected to be a major disruptive innovation with significant benefits for people living with HIV, optimizing adherence, compliance, and reducing the stigma associated with HIV and become a blockbuster brand.
This is an exciting opportunity to join a talented team and contribute to the significant growth expected in our Company's pipeline for the HIV franchise over the coming years. Our Company's HIV franchise consists of three inline products plus an active research pipeline. For more than 35 years, our Company has been committed to scientific research and discovery (R&D) in HIV. Today, we are developing a series of antiviral options designed to help people manage HIV and protect individuals from HIV, with the goal of reducing the growing burden of infection worldwide. We remain committed to working together with our partners in the global HIV community to address the complex challenges that impede progress toward ending the epidemic.
Responsibilities:
Develop and execute global commercial strategies for an investigational drug and a prescription medicine.
Lead the planning and implementation of launch activities for an investigational drug and a prescription medicine across different markets worldwide.
Collaborate closely with cross-functional teams, including medical affairs, market access, regulatory, manufacturing, and alliance management to ensure successful commercialization of an investigational drug and a prescription medicine.
Collaborate with the Clinical product development team (PDT) to ensure the realization of marketing strategy and alignment with product development plans.
Engage with international management and commercial leaders to align brand objectives with regional & local strategies and ensure consistent execution and investments.
Drive market research and competitive analysis to identify customer insights and market opportunities.
Develop and manage marketing budgets, forecasts, and key performance indicators (KPIs).
Build strong relationships with key opinion leaders, healthcare professionals, patient advocacy groups, and other stakeholders.
Drive disease & brand awareness among people living with HIV, communities and societies to address the complex challenges associated with HIV treatment.
Contribute to shaping go-to-market strategies and co-develop a strategy specific to low- and middle-income countries (LMICs).
Stay updated on the latest developments in the HIV treatment landscape and ensure marketing strategies are aligned with the evolving market dynamics.
Position Qualifications:
Education Minimum Requirement: Bachelor's Degree
Preferred Education: Advanced Degree (MBA)
Required Experience and Skills:
Minimum of 10 years of experience in Global pharmaceutical marketing, with a focus on HIV or infectious diseases, ex-US, country experience is a plus.
Preferred Experience and Skills:
Strong leadership skills with a proven track record of successfully launching and commercializing pharmaceutical products.
Deep understanding of the global HIV treatment market and familiarity with regulatory and market access considerations, including HTA countries.
Excellent strategic thinking and analytical skills, with the ability to translate insights into actionable marketing plans.
Strong cross-functional collaboration and communication skills.
Experience in alliance management and working effectively with partners to drive joint initiatives.
Ability to thrive in a fast-paced and dynamic environment.
If you have been offered a separation benefits package but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.
NOTICE FOR INTERNAL APPLICANTS
In accordance with Managers' Policy - Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.
If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.
Employees working in roles that the Company determines require routine collaboration with external stakeholders, such as customer-facing commercial, or research-based roles, will be expected to comply not only with Company policy but also with policies established by such external stakeholders (for example, a requirement to be vaccinated against COVID-19 in order to access a facility or meet with stakeholders). Please understand that, as permitted by applicable law, if you have not been vaccinated against COVID-19 and an essential function of your job is to call on external stakeholders who require vaccination to enter their premises or engage in face-to-face meetings, then your employment may pose an undue burden to business operations, in which case you may not be offered employment, or your employment could be terminated. Please also note that, where permitted by applicable law, the Company reserves the right to require COVID-19 vaccinations for positions, such as in Global Employee Health, where the Company determines in its discretion that the nature of the role presents an increased risk of disease transmission.
Current Employees apply HERE
Current Contingent Workers apply HERE
US and Puerto Rico Residents Only:
Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.
We are an Equal Opportunity Employer, committed to fostering an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status, or other applicable legally protected characteristics. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:
Pay Transparency Nondiscrimination
We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.
Learn more about your rights, including under California, Colorado and other US State Acts
U.S. Hybrid Work Model
Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, generally Tuesday, Wednesday and either Monday or Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence. This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as “remote”.
Under New York State, Colorado State, Washington State, and California State law, the Company is required to provide a reasonable estimate of the salary range for this job. Final determinations with respect to salary will take into account a number of factors, which may include, but not be limited to the primary work location and the chosen candidate’s relevant skills, experience, and education.
Expected salary range:
$181,600.00 - $285,800.00Available benefits include bonus eligibility, health care and other insurance benefits (for employee and family), retirement benefits, paid holidays, vacation, and sick days. For Washington State Jobs, a summary of benefits is listed here.
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
RegularRelocation:
Domestic/InternationalVISA Sponsorship:
YesTravel Requirements:
25%Flexible Work Arrangements:
Shift:
1st - DayValid Driving License:
NoHazardous Material(s):
n/aOfficial account of Jobstore.
If you don't have a Malaysian citizenship, but are living in Malaysia or if you are planning to move to Malaysia and are looking for jobs that can sponsor you, it is up to each individual employer on how it handles international candidates. We encourage you to read our blog post to help provide more information: 7 Easy Steps to Find Jobs in Malaysia As A Foreigner.
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