Total 309 Marketing job vacancies in Manufacturing / Production category in The United States of America

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Being a part of the Lifestyle Division, this is a global role that is responsible for developing and driving the go-to-market (GTM) strategy for Razer's Lifestyle Product. This role will work at the forefront of gaming and lifestyle where they converge.

• Develop the product GTM plan and strategy of our product portfolio that will drive impact and grow market share 
• Lead and drive GTM activities with internal and external stakeholder teams, to create communications on our product that will resonate with and engage our target audience
• Spearhead the ideation and execution of impactful marketing events
• Drive sales initiatives with the regional teams that generate revenue streams and increase market share 
• Identify and collaborate with brand partners to enhance brand reputation and expand the reach of consumer segments
• Oversee the end-to-end product lifecycle, ensuring timely launches and effective inventory management

Pre-Requisites :

• Bachelor’s degree in Marketing or Business with minimally 1-2 years’ of experience in product marketing
• Experience in successfully launching and managing lifestyle or gaming-related products
• Creative, strategic, proactive, and execution-drive, with the ability to translate data and insights into strategy and action plans
• Exceptional team player with the capability to contribute to a high-performing team
• Strong stakeholder management skills and excellent presentation, written and verbal communications skills. Proficiency in conveying conceptually and tactically - including strategy, planning, data insights, and execution details
• Self-starter and ability to work independently and thrive in a dynamic, fast-paced environment
• Familiarity with the gaming and lifestyle industry trends

Are you game?

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Play a key role in defining the strategy for Razer Software through leading product marketing for flagship applications.

Associate Director, Product Marketing, Razer Software

Do you love video games?  We are looking for a passionate gamer to lead the marketing strategy for Razer Software. 
 

The Razer software ecosystem connects our amazing hardware and innovative software with video games and digital platforms world-wide.  The Associate Director of Product Marketing for Razer Software would be responsible for creating the marketing vision and customer messaging for Razer Software.   

Job Responsibilities

• Lead the user acquisition strategy for Razer Software products like Razer Chroma, Razer Synapse and Razer Axon.
• Create a positioning and communication strategy for Razer Software including advertising, events and public relations.
• Drive the strategy with Global Business Development teams to grow the Chroma RGB ecosystem through partnerships with game developers and hardware partners.
• Develop and implement marketing launch plans to align with product team objectives and set success metrics for marketing teams.
• Coordinate cross-company initiatives with a variety of stakeholders including Razer hardware, services, sales and global marketing teams.
• Seek and manage partner collaborations to grow the Chroma RGB ecosystem.
• Monitor and evaluate the effectiveness of each marketing campaign.
• Responsible for managing the marketing budget and approval processes.

Pre-Requisites

• Bachelor’s degree with 8-10 years of relevant marketing or product management experience with proven track record of success in PC software.
• Solid expertise and experience in execution of product marketing strategies and campaigns in both a strategic and tactical sense
• A strong self-starter mentality and the capability to build relevant connections with internal & external stakeholders.
• Ability to work smart in a fast-paced, ever-changing and high-growth environment.
• Curiosity to discover new marketing trends and to know what our competitors are doing in our industry.
• Strong interest in tech products and gaming industry is a plus.
• Excellent communication skills - both verbally and in writing.
• Passionate about video games.

Pre-Requisites :

Are you game?

What you’ll do: 

This is your opportunity to join carsales as a Product Marketing Manager. Working within the Marketing, Customer and Content team, this position plays a pivotal role in bridging the gap between product development and market adoption. 

In this role you will collaborate closely with the product and product design teams to ensure that marketing strategies align with product development and design efforts, helping to create a seamless and user-centric experience.

• Develop and execute comprehensive go-to-market plans for features and products, considering user needs and expectations.
• Define clear product positioning and messaging that resonates with our consumer segments, effectively communicating the value and benefits.
• Identify and understand the various segments within our consumer portfolio, including buyers, sellers, and website/app users, and tailor marketing strategies and seasonal promotions accordingly.
• Work with the digital and marketing automation team to develop customer life cycle strategies that are designed to reach, engage and reengage customers at the right time with the right message, through channels such as email, in-app notifications and on-site drivers.
• Work with relevant teams to create engaging and informative content to better educate consumers and drive product engagement
• Collaborate across teams to conduct research and analyze data on market trends, customer behaviors, and competitor activity, to inform and optimise on product and marketing decisions

Your Mission

As the Product Marketing Manager SEA, you are a creative thinker who can develop and execute new marketing strategies and initiatives to grow, retain, and monetize on the Warzone Mobile player base through compelling and effective marketing plans. You are a business-oriented manager who values measuring and optimizing the effectiveness and return to your marketing investment. You will create and implement marketing and business strategy to support the product through pre-release, launch and post release programs, working closely with local agencies and cross-functionally with the global marketing teams at HQ.

Your will be focused in the marketing verticals of influencer, social, and community for Warzone Mobile in SEA region. You’ll be developing marketing strategies,and leading creative production and relationships with a vast list of influencer/content creators who share your enthusiasm for our game. This role requires a team player that is focused, driven, diplomatic, and deeply equipped with the knowledge to create success in the SEA market.

Responsibilities

• Develop best-in-class acquisition and engagement campaigns from inception to launch. Including writing briefs, working cross functionally with creative teams, and tracking results.
• Develop regional influencer & content creators strategy & campaigns under an allocated variable sales and marketing budget, with an emphasis of building, managing, maintaining, tracking and explaining the program.
• Coordinate directly with key influencers or manager/agents, to grow and sustain influencer relationship that supports game launch & operations.
• Develop regional social media strategies, campaigns, and growth for channels in liaison with agency, global & regional matrix teams.
• Develop community activations & activities that acquire new fans, engage existing ones, or elevate community sentiments.
• Collaborate with agency to create/curate regional resonating content, not limited to localized global content, local seasonality & hot topics, culturally relevant content, and local UGCs.
• Craft & localize our narrative message in the market, including talking points, messaging and social posts.
• Support tours, event executions, livestreams, trade show activations, partner promotions and competitions as well as other opportunities to share our games.
• Manage real-time reporting across streaming networks, creator platforms, social media and community discussions, including analyzing key performance data, industry trends and emerging opportunities. Surface voice of our players back into the business and influence the resolution of community critics to sustain our word of mouth.
• Track program budgets, invoicing and reporting.
• Track and report on community sentiment, bugs, and player issues. Champion the community hot topics through report to resolution.

Requirement

• Minimum 5 years experiences combined in social media and community management, influencer marketing and talent management. Working experience in the relative functions of the video games industry, entertainment or associated agencies are preferred
• In depth knowledge of the Thailand gamer community, extensive understanding of channels within (social, media, PR, community, influencer) & player preference/behaviors in Thailand, as well as in multiple countries around SEA
• Extensive experience with regional influencer network, social platforms, video platforms, tracking and reporting platforms etc.
• Professional experience in curating UGC & contents created by 3rd party.
• Must have experience working with marketing budgets and ability to track and maintain total spend to P&L.
• Good interpersonal and communication skills with demonstrated ability to multi-task and work cross-functionally with internal and external partners.
• Passion for data and consumer insight driven decision-making.
• Fluency in English for both written & spoken is a must. Ability to read & speak Thai at high proficiency.
• Ability and interest in traveling for events.
• Proficiency with Microsoft Office, including PowerPoint, Keynote, Excel, etc.

Preferred Qualifications:

• Demonstrated success in launching commercial game products.
• A passionate gamer with strong knowledge of the mobile shooter market.
• Strong familiarity with the Call of Duty IP.
• Photoshop and Premier experience a plus
• Team managing experience

We are Sinch. Even if you don’t know us by name or recognize our logo yet, chances are you have used our products in one way or other. We are leading global communication Platform (cPaas) provider – the connector between the two through our messaging, voice and video solutions. By year end Sinch will be over 5000 employees in more than 50 countries with one of our engineering hubs at Noida location.

Our APIs and platform deal with over 150 billion engagements annually. Sinch, 2nd largest cPaaS and messaging provider in the world is looking for a Manager - Product Marketing at its Noida (India) location.

Job Description:

· To clear articulation of the raison d'etre of the product - challenges it can help overcome and business results it can deliver.

· Identification of use cases for products across target industries with RoI.

· Create industry vertical-wise content.

· Creation of sales kit: elevator pitch, emailers, short/long form presentations, social media and website content, videos, customer testimonials

· Prepare product Battlecards: Guard rails on product usage and efficacy vis a vis competition

· Construct customized demos in partnership with product development teams.

· Partner with Sales function to drive success for products in the market.

Eligibility Criteria:

· 5-10 years experience in product and solutions marketing

· MBA in Marketing from leading B-school preferably with an Engineering degree

· Ability to understand the technical details of the product.

· Fine with hybrid working model (3 days work from office).

Being you at Sinch:

We're a worldwide group of people, committed to diversity. We're working to offer an increasingly inclusive workplace wherever you are. No matter who you are, you'll be able to explore new career and growth options - sharing your voice, building your path and making it happen with us.

We’re proud to be an equal opportunity employer, and all qualified applicants will be considered to join our team regardless of race, colour, religion, gender identity or expression, sexual orientation, pregnancy, disability, age, veteran status, and more.

Your life at Sinch:

Being a Sincher is all about learning and being in pursuit of new challenges. Working in the offices, at home, or in a hybrid model, that means celebrating change and the unknown, rolling up your sleeves and seeing what impact you can have on the world. The only way is up, and you’ll be reaching for the opportunities that match where you want to take your career. It’s closer than you think.

Would you like working in an environment that offers an incredible variety of exciting challenges, and have the chance to impact how billions of people engage with their favorite brands ?

Apply and join us on our journey!

• Private Health Insurance
• Paid Time Off
• Training & Development
• Hybrid Working Model

Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. What does that mean? Well, we pump peanut butter into your jar, and the oil in your car. We glue the soles of your shoes, the glass in your windows and the screen on your phone. We spray the finish on your vehicle, coatings on your pills, the paint on your house and texture on your walls. Graco is part of your daily life.

Where You’ll Work – Lubrication Equipment Division (LED)

Our heritage brand – with a legacy dating back to the company’s initial founding in 1926 – Graco’s Lubrication Equipment Division (LED) is a global leader in fluid handling technology, providing products worldwide to a diverse range of markets including vehicle service, industrial, fleets and transportation, construction and mining, as well as renewable and non-renewable energy markets.

The future of LED is bright, with significant investments being made across the business; the division is expanding to accommodate increased demand and growth driven by an investment in new products and innovative ideas. With global industry ramping up into high gear, LED is positioned to grease the wheels, bearings, and machinery that will revolutionize the future.

Ready to join us?

Maximize identified product sales to worldwide equipment markets while meeting corporate and divisional profit objectives. In addition, know the worldwide customer requirements for the identified products and applications and prioritize those requirements through product line planning for optimum long-term growth and profitability.

Responsibilities

• Create product marketing strategies fulfilling business needs with innovative solutions

• Lead and manage the development of sales support materials for all products

• Manage entire product life-cycle (concept to launch)

• Research for market-pricing strategy and forecasting

• Lead product management activities that stimulate the development and introduction of new products providing strategic and competitive advantages

• Develop market presentations

• Works independently on most assignments and confers with supervisor on a limited number of business matters. Has latitude for un-reviewed actions and decisions. 

• Provides general guidance or train support and/or professional staff.

Requirements

Education:

• Bachelor’s degree in Business, Marketing or Technical field. Master’s degree desirable.

Experience:

• 8+ years formal marketing or related experience of which 6+ years in fluid-handling, flow control or related industry.

Skills/Abilities/Competencies:

• Have a solid understanding of product life cycle, product planning, and product development and implementation within the organization

• Have an in-depth knowledge of customer requirements, market trends, and distribution system

• Interpret internal or external business issues and recommend best practices

• Act as a resource for colleagues and lead functional teams or projects

• Solid market knowledge to perform multiple-level analysis and independently execute decisions  

• Effectively negotiates to achieve optimal results.  In conflict management, seeks middle workable ground while helping others through sensitive issues

• Thoroughly assesses and diagnoses problems by analyzing deeply (not just taking face value) and weighs alternatives to reach logical conclusions. Decision-making is balanced by need to gather information with need to make timely decisions.  

• Prior successful experience with demonstrated global product life cycle results

• Ability to travel up to 50%

Power to Be

At Graco, the Power to Be means providing the support, resources and freedom to pave your own way. Bring your unique attributes to the table, along with a commitment to being your best self, and you can be a part of a culture that rewards effort, celebrates uniqueness, and gives you the tools you need to succeed and become your best, fullest self along the way. Our culture empowers employees to chart their own career path. Our managers provide support and opportunities while offering freedom for employees to find their own Power to Be. Whether you decide to move up within the same department or expand to another cross-functional group, you will gain the well-rounded experience to succeed on your own terms.

Graco has excellent opportunities available to individuals who want to be part of a fast-moving, growing company that is committed to quality, innovation and solving fluid handling problems for our customers. Graco is proud to be named a Best Place to Work by Fortune Magazine in 2016, 2018, 2019, 2021 & 2022. Graco offers attractive compensation, benefits and career development opportunities. Graco’s comprehensive benefits include medical, dental, stock purchase plan, 401(k), tuition reimbursement and more.

Our company uses E-Verify to confirm the employment and eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.

Proven Quality. Leading Technology. Launch your career with Graco!

• Oversee entire product testing life cycle activities.
• Conduct user acceptance testing for launches and enhancements.
• Ensure timely closure and report any issues.
• Document and organize testing artifacts efficiently.
• Collaborate to resolve defects, gaps, and issues.

Requirements:

• Minimum Diploma/Degree in IT or Business with at least 1 year of relevant working experience.

Interested candidates please send in your resume to:
Yvonne Suan Ying Zhen
Outsourcing Team
Email: yvonnesuan@recruitexpress.com.sg
EA License No: 99C4599

*All information will be treated with strictest confidence. We regret that only short-listed applicants will be notified.

岗位职责:

- 收集和分析改造产品市场和客户需求，根据分析和进一步的理解，有序安排并追踪产品需求开发按质按时完成;

- 协助产品发布与培训，包括产品资料，卖点梳理和价值主张;

- 跟踪收集改造产品信息和竞争对手情况，定期输出竞品分析;

- 计算和梳理产品TP，并能给出有建设性的建议;

- 支持销售和重点项目在投标阶段，帮助传递通力优势；收集和分析丢标项目，并输出建议;

- 基于市场，客户和前线反馈，协助推进产品竞争力提升;

- 协助组织新产品验证，和系统的追踪在此过程中的问题，并协助有关产品改进;

- 协助产品表现分析和追踪，反馈分析和建议。

岗位要求：

- 机械工程或电气工程专业,本科或以上;

- 熟练使用MS-office, Auto Cad等软件;

- 有5年以上的电梯行业经验；

- 善于学习，良好的沟通技巧和团队精神, 积极有责任心。

At KONE, we are focused on creating an innovative and collaborative working culture where we value the contribution of each individual. Employee engagement is a key focus area for us and we encourage participation and the sharing of information and ideas. Sustainability is an integral part of our culture and the daily practice. We follow ethical business practices and we seek to develop a culture of working together where co-workers trust and respect each other and good performance is recognized. In being a great place to work, we are proud to offer a range of experiences and opportunities that will help you to achieve your career and personal goals and enable you to live a healthy and balanced life.

Read more on www.kone.com/careers

Responsibilities

• Study and understand company’s products and their benefits for users to disseminate accurate multimedia content online. You have to be interested in coffee machines.
• Responsible for high quality and professional content marketing production on company products
• Create an editorial calendar and ensure regular delivery of engaging content
• Edit, proofread, and improve the content
• Optimize content considering SEO and Google Analytics
• Analyze web traffic metrics
• Generate ideas to increase customer engagement

Skills

• Photography and Videography
• Image Editing
• Video Editing
• Preferably using Adobe Softwares
• Copywriting
• Creativity
• Search Engine Optimization (SEO)
• Google Analytics
• Cutsomer Engagement

Requirements

• Proven work experience as a Content marketer

Location

• On site. In the west of Singapore.

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. 

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

 

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

We are seeking an experienced strategy and product marketing leader to join our team and grow the industry leadership of Adobe Experience Manager as a world-class experience and content management solution (CMS).

In this position, you will be defining and leading the go-to-market strategy for emerging product lines within the Adobe Experience Manager portfolio.

You will be a strategic leader on the business, working with multiple cross-functional teams to execute the GTM plans you create. You will develop and own content for priority product and solutions launches on Adobe's website, collateral (datasheets, brochures, whitepapers, presentations, case studies), sales enablement, partner engagement, interactive demonstrations and multimedia presentations, and other content that you deem vital to accelerate the business and product vision.

The perfect candidate would be passionate about understanding the customer needs and ensuring we have the core product marketing resources to empower customer success. You will also play a key role in partnering and training teams across sales, global marketing organization and business operations to ensure that product launches are successful. You will collaborate with product management and engineering on market requirements for the solution offering.

The ideal candidate is passionate about emerging technologies and digital innovations that help businesses deliver better customer experiences across marketing to post-purchase. We are looking for a person who is curious and a fast learner and who also has a creative approach to problem-solving. We believe that someone who is both analytical and empathetic in using data and customer insights to derive meaningful industry trends, overall market and competitive strategy, go-to-market priorities will excel in this role. We are also looking for someone who can be the spokesperson for related industry events and customer meetings.

About You

Proven track record in solutions or product marketing or management. Be able to display track record of developing technology/marketing solutions that solve significant business problems with quantifiable outcomes. This person will come from a hybrid product management / product marketing / product strategy / industry background and have developed their skills in either a software technology vendor or represented a leading provider of services or products working with Fortune 2000 firm.
 

• 5+ years of experience in product marketing or product management
• Shown success in influencing decisions at senior level.
• Extraordinary written communication skills: able to consolidate sophisticated ideas into clear, succinct executive summaries.
• Proven success as an internal and external evangelist for product(s) or product line(s) by creating compelling messages and demonstrating the benefits and capabilities.
• Proven leadership with the ability to build consensus and drive decision making across multiple business units or matrixed organizations.
• Ability to identify, evaluate, and build a market around new concepts and ideas
• Proven track record to think and act strategically while advising a point of view with detailed discovery and analysis of relevant data.
• Familiarity with Adobe Experience Cloud or marketing technologies, is a plus
• Familiarity with Content Management Systems, Generative AI, and / or associated technologies, is a plus
• MBA or relevant Masters degree preferred
• Technology experience preferred
• Experience with enterprise software business models and strategies
• English required
• 25% travel

If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual orientation, gender identity, disability or veteran status. At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $117,900 -- $209,600 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans.  Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

Adobe is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
 

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.

Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other’s employees.

ByteDance

Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Helo, and Resso, as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.

Why Join Us

Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible.

Together, we inspire creativity and enrich life - a mission we aim towards achieving every day.

To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve.

Join us.

About BytePlus

BytePlus is a business unit in ByteDance and provides intelligent platform services powered by industry-leading research in emerging technologies. From data analytics tools to computer vision software, BytePlus solutions enable businesses reach their potential. To help businesses access BytePlus technologies, the Platform team delivers a reliable and easy-to-use platform that businesses can use to discover, learn more about, purchase and use BytePlus solutions. Our platform makes it radically safe and effortless for technology professionals to consume solutions like BytePlus Recommendation, BytePlus Effects and BytePlus Data Intelligence to grow their businesses.

About the Team

BytePlus is a business unit in ByteDance and provides intelligent platform services powered by industry-leading research in emerging technologies. From data analytics tools to computer vision software, BytePlus solutions enable businesses reach their potential. To help businesses access BytePlus technologies, the Platform team delivers a reliable and easy-to-use platform that businesses can use to discover, learn more about, purchase and use BytePlus solutions. Our platform makes it radically safe and effortless for technology professionals to consume solutions like BytePlus Recommendation, BytePlus Effects and BytePlus Data Intelligence to grow their businesses.

Key Requirements

We are looking for a Product Marketing Manager to lead our product marketing strategies. You’ll be responsible for shaping the way in which we promote and develop our products, helping us to strengthen our brand and enable sales. The roles requires a strategic and quantitative thinker, able to process technological concepts and explain them in an approachable manner. You should be familiar with various product marketing techniques, able to collaborate with multiple internal stakeholders to help build the product narrative and convey the core value of our offerings.

- Understand the ins and outs of each product/solution, market & client segmentation & needs/painpoints, able to effectively develop product value proposition and messages to enterprise clients.

- Experience in and knowledge of marketing, messaging and search engine optimization to ensure product campaign reaches right audience

- Research and analytical capabilities across market, competitive and customer insights

- Concept and selling point extraction: in line with the product team, extract the selling point of the product, translate the product function into user value, and build up the persuasive narratives.

- Material production: coordinate the production of product related materials used by customer oriented team, including PPTs, videos, factsheets, etc

- Marketing coordination: Develop the go-to-market plan for product / feature launches through a series of channels including social media, PR, event marketing, to achieve branding awareness and increase sales performance.

- Working with content and digital marketing team to create materials that enable sales and drive awareness and lead generation across the buyer's/customer's journey

- Evangelise our products and solution both inside and outside the business

- Partner closely with cross-functional teams, including communications, brand marketing, social media, web development and product management to drive the execution of our product journey.

Qualifications

Who You Are

The right candidate will have relevant experience within the tech industry, particularly with relation to AI, Data, Cloud and Video solutions. The individual must achieve credibility with product group and Sales leadership, while maintaining a healthy tension to drive our commercial objectives.

To be successful in this role, you have

- 7+ years of experience in product marketing within a tech and enterprise business.

- Minimum 3 years of experience in leading technical marketing in a global software organisation or related field.

- Knowledge of Cloud, AI, Data or video space

- Quick learner with a solid product/tech background.

- Understand the product marketing landscape and a strategic thinking, providing insights and lead marketing strategies.

- Strong agility to adapt to and be effective in new situations in a highly dynamic environment.

- Creative, logical with a high level of content skills.

- An excellent communicator who is comfortable working cross functions will be effective in a dynamic environment.

ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Join our passionate and dedicated teams who are shaping the future of sound!

About L-Acoustics:

L‑Acoustics is the world leader in premium professional sound systems for live and fixed installed applications. From world-class artists, to major music festivals in every genre, to opening and closing ceremonies of sports events, we are the trusted choice of event professionals who require extreme reliability and fidelity show after show.

Designed & manufactured in Europe, available in 80 countries globally, L‑Acoustics employs over 800 people worldwide with 25% of team resources devoted to R&D and application. Our products are designed and manufactured according to the highest professional standards which we, as an industry leader, continue to define and elevate.

Job Summary:

The Product & Technology Marketing Engineer works with key stakeholders across all functional disciplines to build and bring to market the next Product/ Service’s generation by supporting innovation and executing Product Management initiatives across the company. Part of the Services team, this role plays a critical part in bringing our Services to market, in collaboration with the Research & Development, Marketing and Communication teams from the early stage of product development.

The job is to represent the voice of the customer before, during and after launch of our Services. It will clearly articulate the value in a way that is understandable to the market and help to drive its adoption. This role requires strong personal drive, exemplary communication skills, the capacity to stay well organized, and the ability to positively and professionally represent the premium L-Acoustics brand in the market to all of our customers.

Main responsibilities:

Cross-functionally in collaboration with R&D, Application Design, Application & Sales-Business Development teams:

• Develop high impact marketing and sales enablement collaterals panel of product marketing documents and tools to support Application and Sales divisions in understanding and adopting new and updated Services.

• Responsible for maintaining technical deliverables (product and system spec sheets,..)

• Promote Services at marketing events, trade shows, virtual product launches… Conduct public presentations of Services uses and benefits to users at conferences, tradeshows and digital media.

• Provide guidance and support for the global team. Interact with the company’s Sales, Applications Design and Marketing teams and become an internal conduit for both Services information dissemination and intake.

• Develop advocacy with sales, end-user and decision-makers by articulating features, benefits, and overlying the value proposition of L-Acoustics Services.

• Proofreading and support of technical information and Services advertising communications (press review, social networks, website,..).

• Act as the Services expert and remain current with technology advancement.

• Develop and maintain relationships with expert users of Services to gather feedback, with the goal to improve our Services.

What you’ll need to succeed:

• Minimum 3 years of experience as a product/services manager or expert, ideally in the pro audio industry

• Ability to write technical-sales documents and presentations, articulating product and technology features and benefits

• Ambassador mindset, ability to act as technical authority for products and technologies during virtual or physical events in professional English

• Deep knowledge of professional sound industry, technologies & workflows.

• Knowledge of the pro audio industry market requirements and state of the art technologies

• Project management skills for creating and managing launch assets and timeline

• Working knowledge of Agile Project Management, SCRUM Methods

• Ability to work collaboratively and transversally with other divisions and teams​

This position is based in the UK, and includes about 30% of business travelling, internationally.

Join our passionate and dedicated teams who are shaping the future of sound!

Job Responsibilities

• Formulate efficient & intuitive Go-to-market strategy for sales with Robotics BU management.
• Market researching including features/improvements etc. back to RHQ & Japan HQ.
• Marketing tools preparation (product presentations, success cases, videos, demo
• Event management (Seminars, webinars, exhibitions, road shows etc.) with robot country teams and Brand & communication (B&C)
• Preparation of marketing collateral based on industry strategy.
• Digital Marketing: Digital Campaigns, Integrated marking communications, Robotics website updates with B&C team etc. Write copy for diverse marketing distributions (brochures, press releases, linked-in articles, success stories, website material etc.)
• Product Management: New product launches, Product EOL communication, Demo Kits for market (Exhibition, partners, end customer)
• Price management: Setting prices at regional level and country level, Loading same into the systems, Special price requests to Japan, price approval with internal forms & systems.
• Budget management: Working with Managers for budget preparation & system entry, Sales gap analysis and forecast every quarter & monthly monitoring against plan. Confirm the budget plan data entry & report to managers periodically.
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures. Preparation of monthly marketing, sales reports etc
• People management 2-3 team of admin and marketing members to be managed smoothly.

Job Requirements

• Bachelor of Engineering in Mechanical/ Robotics & Automation/Electronics/Mechatronics. MBA (Marketing Management/Digital Marketing/Business Administration) will be added advantage.
• At least 3-5 years of product manager experience on the job preferably robotics/automation multinational company experience.
• Creative, Innovative & Challenge driven.
• Industrial Robot knowledge and experience will be added advantage.
• Excellent communication, commercial skills, People skills & Team working culture.
• Project Management; Able to relate & close working with various internal, external stakeholders.
• Good understanding of market research techniques, data analysis and statistics methods
• Knowledge of strategic planning and marketing best practices
• Familiar with digital marketing, social media, and web analytics
• Proficient in MS Office and marketing software (e.g., CRM, SAP)
• Willing to travel 30-40% regionally.

Only shortlisted candidate will be notified.

To apply, please visit to www.gmprecruit.com and search for Job Reference: 23662

GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: Jaremy Ong | Registration No: R1876766

Location: Austin, United States of America

Thales people architect identity management and data protection solutions at the heart of digital security. Business and governments rely on us to bring trust to the billons of digital interactions they have with people. Our technologies and services help banks exchange funds, people cross borders, energy become smarter and much more. More than 30,000 organizations already rely on us to verify the identities of people and things, grant access to digital services, analyze vast quantities of information and encrypt data to make the connected world more secure.

Thales is looking for a Product Marketing Manager who is responsible of developing and supporting the execution of the marketing mix of their Product Line - CIAM (Customer Identity & Access Management), throughout its lifecycle in support of the Product Line’s business ambitions and objectives.

• Responsible for the development of the product line’s value proposition (including key differentiation messages) and winning competitive positioning.

• Lead research and analysis leveraging market data to better understand customers’ behaviors and triggers for effective customer engagement.

• Define and orient the content development plan, in support of campaigns and customer engagement objectives to enable sales.

• Responsible for development of content enabling sales (white papers, blogs, videos, webinars, digital experience, etc.)

• Work and collaborate with different teams including product management, engineering, marketing, and sales teams.

• Bachelor's degree in marketing, Business, Communications, Engineering, or equivalent area of relevance.

• 5+ years of experience in a product marketing role at a B2B technology company.

• Demonstrable experience of translating complex technical concepts into simple communication.

• Previous or current experience identifying potential campaign themes based on product value and differentiators.

• Excellent interpersonal skills and strong organizational skills in planning and meeting deadlines, with ability to coordinate many teams across the world.

• Marketing experience in CIAM or Access Management.

If you’re excited about working with Thales, but not meeting the requirements for this position, we encourage you to join our Talent Community!

Schedule:

May require interaction with international colleagues at unconventional hours.

Occasional booth duties at events like exhibitions or conferences.

Travel: Ability to travel up to twice per quarter, on the average.

What We Offer

Thales provides an extensive benefits program for all full-time employees working 30 or more hours per week and their eligible dependents, including the following: 

•Elective Health, Dental, Vision, FSA/HSA, Voluntary Life and AD&D, Whole Group Life w/LTC, Critical Illness, Hospital Indemnity, Accident Insurance, Legal Plan, Identity Theft, and Pet Insurance.

•Retirement Savings Plan after 30 days of employment with a company contribution and a match, and with no vesting period. 

•Company paid holidays and Paid Time Off. 

•Company provided Life Insurance, AD&D, Disability, Employee Assistance Plan, and Well-being Program. 

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This position will require successfully completing a post-offer background check. Qualified candidates with [a] criminal history will be considered and are not automatically disqualified, consistent with federal law, state law, and local ordinances.

Successful applicant must comply with federal contractor vaccine mandate requirements.

Thales champions inclusion and we believe diversity strengthens the fabric of our culture. We are an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

If you need an accommodation or assistance in order to apply for a position with Thales, please contact us at talentacquisition@us.thalesgroup.com.