Off-Page SEO Specialist (Senior)
Full-time
Senior Executive
Kuala Lumpur, Federal Territory of...
1 month ago
EBC Financial Group – a global financial services provider headquartered in the dynamic city of London, we specialize in global financial investment,.....
EBC Financial Group – a global financial services provider headquartered in the dynamic city of London, we specialize in global financial investment, asset management and financial consulting. Our team consists of seasoned professionals and young talents who bring diverse perspectives and exceptional skills to the table. Since our establishment in 2020, our company has experienced rapid growth. We currently operate in major financial hubs worldwide, including Cyprus, Sydney, Singapore, Kuala Lumpur, Hong Kong, Tokyo, Bangkok and more. At EBC, integrity, respect, and youth are our core values. The right candidate will have the opportunity to work with experienced professionals and be part of a dynamic and innovative team. Join us on our mission to create value for our clients and become a trusted partner in the global financial market.
Job Summary:
We are seeking an Off-Page SEO Specialist to join our dynamic marketing team. The ideal candidate is passionate about optimizing websites for search engines and has a strong background in off-page SEO techniques. As an Off-Page SEO Specialist, you will be responsible for implementing strategies to improve our website's visibility and search engine rankings through various off-page optimization techniques.
Responsibilities:
- Develop and implement off-page SEO strategies to improve website visibility and search engine rankings.
- Conduct keyword research to identify relevant and high-performing keywords for off-page optimization.
- Generate high-quality backlinks through link building techniques such as guest blogging, article submission, directory submission, and social bookmarking.
- Monitor and analyze backlink profiles to identify opportunities for improvement and optimization.
- Collaborate with content creators to develop engaging and shareable content for link building purposes.
- Stay updated on the latest trends and best practices in off-page SEO and search engine algorithms.
- Track and report on key off-page SEO metrics and performance indicators.
- Work closely with the SEO team to align off-page SEO efforts with overall SEO strategy and goals.
- Communicate effectively with internal teams and external stakeholders to coordinate off-page SEO initiatives.
- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience in off-page SEO, with a strong understanding of search engine algorithms and ranking factors.
- Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, or similar tools.
- Excellent analytical skills and attention to detail.
- Strong communication and interpersonal skills.
- Ability to work independently and as part of a team in a fast-paced environment.
- Creative thinking and problem-solving abilities.
- Experience with content marketing and link-building strategies.
- Knowledge of HTML, CSS, and other web technologies is a plus.
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