Total 2 Media Manager job vacancies in Sales / Marketing category in Kuala Lumpur

Responsibilities :

• Responsible for leading sales teams to reach sales targets. Sales managers are primarily tasked with training team members, setting quotas, evaluating and adjusting performance, and developing processes that drive sales.
• Revenue generation of specified amount assigned, through sales (booth, sponsorship/ advertisement and fully integrated packages) to potential and new customers across products and revenue streams within a business unit.
• Generation of new business leads, through customer relationship development, cold calling, attendance at industry related events and market searching
• Maintain and strengthen existing customer relationships through demonstrating a detailed understanding of customer business strategy and needs
• Maintain regular communications among team to monitor customer pipeline, tracking against revenue targets, confirming status of re-bookings and escalation of issues
• Deliver assigned Sales campaigns, against accounts, products and revenue target
• Development of brand and industry specific knowledge, including competitor events
• Collaboration with event and marketing teams to develop attraction campaigns
• Liaise with the Event Manager and Sales Operations with regards to available spots on the floor plan
• Maintain accurate and timely customer information and notes within Salesforce (CRM system)
• Capture and enter sales contract information into the CRM/ invoicing system
• Manage sales information and customer requirements (via Salesforce) to the Sales Operations and Event teams
• Support Finance in overdue payment collection, resolving bad debt customers and facilitating consistent commission payment process for agents with regular pay runs
• Perform additional responsibilities as assigned.

Leading and executing digital marketing campaigns for specific events / products e.g. within a Informa Markets portfolio

IM Malaysia would like to invite suitable candidates to apply for the above position. In this role, the ideal candidate will possess well-rounded experience and skills in direct marketing, digital marketing and other form of promotion and communication for B2B Events

If you have a passion for digital marketing and events, IM Malaysia provides an opportunity to further develop your skills and careering emerging ASEAN markets

You will play an important role to:

• Develop digital  and performance marketing strategies and take lead to implement the marketing campaigns to promote the trade shows
• Partner with sales, project, and marketing team to work out effective marketing campaigns to engage audiences, and undertake campaign planning and execution for multi-channel and cross device marketing by proposition to deliver campaign metrics
• Translate marketing strategies into practical campaign execution metrics including acquisition targets, customer engagement and retention targets, brand awareness and new proposition development and other innovation goals
• Develop of new initiatives to engage with established and new audience segments, and support the growth of both existing and new brands in the event portfolio
• Develop content strategy with wider marketing and related teams (e.g. Creative), to define specific content, customer experience and target journeys by channel and specific measurable goals to inform optimisation and RoI
• Manage processes and platforms to ensure appropriate visibility and tracking of multi-channel conversion and channel attribution
• Leverage in depth audience understanding to better target/ personalise marketing content that resonate with audiences at the right time
• Manage budgets for specific campaigns and optimises spend according to metrics
• Support ongoing focus on analysis and data driven decision making to allow more efficient use of time and marketing spend to focus attention on results, experiences and performance