PR & Digital Marketing Specialist
7 months ago
Job Responsibilities:
Develop mobile game (web2 and web3/blockchain) marketing communication including media relations strategy, ensuring high-leve.....
Job Responsibilities:
- Develop mobile game (web2 and web3/blockchain) marketing communication including media relations strategy, ensuring high-level exposure to relevant media to increase outreach as well as brand and product awareness to drive business opportunities and stimulate sales for the organization
- Coordinate all PR activities including but not limited to: maintaining existing media relationships, developing new contacts, managing media inquiries/interviews, planning media facing events, creating press releases, media articles, announcements, case studies, interview Q&As, press kits, pitches and responses etc
- Develop content and manage company website and social media
- Regular reporting of PR campaign performance including website and media to the relevant stakeholders
- Develop and implement e-commerce strategies that increase online sales and drive customer engagement.
- Ad-hoc marketing related work/ events
REQUIREMENTS:
- Minimum 3 years experience, preferably in the tech sector or PR agency
- Strong interests and passionate in IT, hardware and component and desktop solutions
- Possesses excellent communication, writing skills and genuine enthusiasm for providing excellent support to both internal and external customers
- Proven track record designing and executing successful PR campaigns
- Strong relationships with both local business and industry media outlets
- Independent, creative with drive, willingly to learn and also a team player
- Result oriented, self-motivated, resourceful, IT-savvy and meticulous with an eye for details.
- Very organized and able to meet tight deadlines
- Able to work independently and under pressure with minimal supervision
- Proficient with MS Word/Excel/Powerpoint
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