Marketing Executive
Love a challenge and feel like you can do more? What about a fun yet vibrant environment at work daily?
At ESCO, we believe in openness and giving everyone ample opportunities to grow not only on a professional level but on a personal level. We believe in delivering excellence and if you share the same motto, we’ll be a great fit together. We promise you a dynamic and friendly work environment and the opportunity to grow your career.
The Responsibilities:
· Create and develop: marketing campaigns and content
· Video Storytelling
· Present: ideas and strategies, externally and internally
· Research and Analyze: conduct research and analysis to evaluate trends, brand awareness and competition
· Write: create engaging and persuasive copy for various media platforms, such as websites, blogs, social media, newsletters, brochures, flyers, etc.
· Edit/Proofread: check and revise copy for accuracy, clarity, tone, style, grammar, punctuation, and consistency
· Optimize: use SEO principles and tools to enhance the online visibility and ranking of our content
· Test: measure and evaluate the effectiveness of copy using analytics and feedback
· Update and Maintain: database, relationships with media vendors and publishers, website, social media
· Collaborate: with our sales team and partners on promotional campaigns
· Organize/Plan: events and exhibitions
· Edit: all marketing materials
· Be active on our social media platforms
· Filming may be required and you would may be required to be the presenter at times
· You would also be required to film but not edit videos
· Administrative: support the Department Head in other administrative matters or as related (booking air tickets, accommodation)
The Pre-Requisites:
· At least 1 year of experience as Marketing Executive or similar role.
· Diploma/Degree in marketing, mass communication, business administration or relevant discipline.
· Good with Adobe Illustrator and Photoshop. would be of an advantage
· Copywriting
· Experienced in Search Engine Optimization and Search Engine Marketing (Google Ads, Facebook Ads and LinkedIn Ads)
· Prior experience in CMS (Content Management Systems) such as Mailchimp, Wordpress, Webflow and Wix.
· Strong communication and interpersonal skills.
· Good team player and able to work independently.
· Must be organized, able to multi-task, and work under pressure.
· Good understanding of market research techniques, data analysis and statistics methods
· Proficient in MS Office.
· Excellent communication skills in English, both written and verbal, to effectively collaborate with international teams, clients, and stakeholders.
Come join us, we will prepare you for the success you yearn for in your career.