Marketing managers organize and manage marketing campaigns to raise awareness of and generate demand for products and services. This broad definition can encompass a wide variety of activities including: Designing, managing, and evaluating marketing campaigns. Directing social media engagement strategy.

Marketing managers organize and manage marketing campaigns to raise awareness of and generate demand for products and services. This broad definition can encompass a wide variety of activities including: Designing, managing, and evaluating marketing campaigns. Directing social media engagement strategy.

· Planning and execution of all marketing activities

· Develop and manage the yearly marketing calendar and event calendar

· In charge of departmental budget planning and expenses control to support the growth of business and ensure return of investment

· Formulate events and strategic partner strategies to drive traffic to stores and build strong connection with target customers

· Seamless execution of all marketing initiatives, driving traffic to stores, building and elevating the brand. Provide hindsight reports post events

. Manage social media accounts

- Other ad-hoc duties

JOB REQUIREMENTS

- Preferably possessed a Bachelor Degree or equivalent. Minimum 3 years of relevant experience

· Good understanding of fashion and retail industry will be more advantage

• Fluent in English and Chinese, which includes the ability to read and write

· Mature, independent and confident to work with different cultures

· Strong presentation, communication and interpersonal skills

· Passionate, creative and highly committed with a positive attitude

We are seeking an experienced marketer having extensive experience in Brand, Content and Digital to develop programs with a quantitative foundation that drive demand and support the company’s revenue goals across business lines. This position will own the strategy and execution of marketing programs that drive brand, communication, user acquisition, customer acquisition and retention, including event marketing, content, PR, social media etc.

The Marketing Manager role requires to work closely with sales and product teams and external agencies to deliver targeted campaigns which will drive marketing sourced pipeline, and have a direct impact on marketing sourced revenue. Functional leadership across targeting, planning, funnel analysis, strategy, execution, business insights, communications and management are key. The ideal candidate will know how to lead a strong team, understand what it takes to drive a solid execution on brand, content and user acquisition through digital channels and events and work collaboratively in a highly-matrixed environment to successfully align with company objectives and desired outcomes.

Focus will be in these areas:

· Business and Strategic Planning: Grow marketing pipeline, transform how to engage with users (job seekers), customers and influence both, and identify incremental growth opportunities by creating, executing and leading user acquisition and demand generation campaigns for top strategic priorities.

· Campaign Planning and Results Driven: Develop actionable campaign plans that can scale across field, partner and customer, with a clear focus on quality execution and results. Includes targeting and segmentation, funnel analysis, messaging, creative, content, strategy, execution, promotion, communication, lead management, forecasting, scorecard and budget. Must be able to easily navigate between strategy and execution, and balance corporate campaigns with key initiatives in the field to meet or exceed targets.

· Relationship Management: Build strategic marketing partnerships internally and externally.

· Track, Measure and Refine: Measure the metrics, capture and provide business insights, and consistently report impact.

· This key role will solidify product branding in Singapore. This position requires a unique blend of technical, creative, analytic, and project management expertise.

Job Description

· Ensures that marketing campaign strategies and plans are consistent with the company's objectives and goals.

· Collaborate with sales leadership to ensure lead generation initiatives meet sales team needs.

· Collaborate with product to meet user acquisition needs and goals.

· Planning and measuring the effective utilization of the marketing budget.

· Lead and continuously develop a high-performing team of user and demand generation, campaign management, pipeline building and revenue goals.

· Drive marketing program effectiveness and efficiency through strong management and improvement of pipeline conversion rates.

· Develop and execute a comprehensive, multi-touch integrated user acquisition and demand generation strategy that drives and accelerates pipeline, account acquisition and penetration.

· Collaborate with creative team to leverage and/or develop compelling and relevant content to be used as calls to action (CTAs) in demand generation programs.

· Run online media, content syndication and retargeting programs that drive lead generation in target segments, deliver upon cost per lead targets and tie into an overall multi-touch pipeline strategy

· Oversee a marketing analytics and strategy that provides deep insight into business health and drives ever-increasing levels of program, team and operational efficiency and serves as a basis for marketing/company goal setting and investment decisions.

· Work with internal/external resources to create compelling content and assets.

· Work with internal/external resources to manage PPC and social media user acquisition and lead-generation programs.

· Facilitate a strong working relationship with sales.

· Build and execute whitepaper, webinar and advertising programs to drive top funnel awareness, education and thought leadership.

· Ensure that website, ad campaigns and landing pages are optimized to drive an increasing number of conversions from qualified prospects.

Desired Skills and Experience

· 7-10 years of B2C & B2B marketing experience, preferable with an online business.

· Experience creating 360 degree marketing strategy for B2B, B2C and B2E.

· Leadership and strong project management skills should be clearly demonstrated.

· Ability to drive results by creating clear goals that align with the business with an aggressive schedule of completion.

· Strong proven ability to influence key stakeholders across varying levels of the organization.

· Proven ability to lead, develop and scale teams, managing through positive attitude, buy-in and influence.

· Demonstrate a professional and reassuring demeanor when helping to align overall marketing efforts, and foster a cooperative team spirit when working with others.

· Experience in driving programs and projects across cross-functional teams within a global organization.

· Strong verbal and written communications skills with the ability to influence and rally people across the organization around common initiatives and goals.

· Demonstrated proficiency with multiple formats of user acquisition and demand generation, including, but not limited to email, website, PPC, SEO, Social, direct mail, telemarketing, events and PR.

· Advanced knowledge of best practices in B2C and B2B marketing automation, user acquisition, user experience, demand generation, and rules-based lead nurturing.

· Experience with targeting, segmenting and profiling of prospects and users and customers.

· Experience writing and presenting ROI-driven marketing campaign plans.

· High data literacy required.

· Bachelor’s degree required; MBA or Masters preferred.

This is a highly collaborative position! People management, problem solving, confidence, willingness to learn, sense of humor and knack for building consensus are personality traits essential to success.

Responsible for supporting the EAM of Sales & Marketing (DOSM) in all sales functions to achieve department goals and objectives.

RESPONSIBILITIES:

· Ensure all reports are secured in time for prompt circulation, submission and filing.

· Ensure proper filing of sales files, collaterals and documents.

· Ensure proper care and maintenance of all sales equipment.

· Maintain proper inventory of sales supplies and stocks.

· Ensure proper update and maintenance of all sales templates and reports.

· Roster and record schedules for annual leave, Saturday duties, TEP duty, HOD sessions, performance reviews, sales meetings, and other meetings and activities.

· Assist the EAM, S&M in preparing and posting monthly production reports for Sales, Catering and Reservations Departments and in implementing the sales incentive scheme.

· Assist the EAM, S&M in follow up of sales leads and closure of contracts and rooming lists.

· Assist the EAM, S&M in maintaining database to ensure all information is accurate and updated.

· Assist the EAM, S&M to reply to client telephone and email enquiries promptly while they are out of office.

· Prepare and send proposals, contracts, and other reports and submissions as required by the EAM, S&M.

· Prepare welcome cards, invite cards, amenity forms, requisition forms and other forms as scheduled and/or required by the EAM, S&M.

· Actively participate in client activities like site inspections, entertainments and client events to build rapport with key contacts.

· Assist the EAM, S&M in planning and execution of client events and activities.

· Assist the EAM, S&M to liaise closely with other departments within the hotel to ensure efficient and regular communication of sales activities.

· Assist the EAM, S&M with travel arrangement plans and related activities.

· Develop and maintain a good working relationship with associates of all Marriott Global Sales Offices and properties.

· Attend and take then circulate minutes of meetings and participate in projects and events as required.

Senior Marketing Manager at EngageRocket

EngageRocket is hiring a Senior Marketing Manager (SEA) to develop marketing strategy and drive growth. If you are seeking to join a high-performing technology startup and build a career in SaaS, and if you want to work with a groundbreaking new product destined to revolutionize leadership and people management, we want to hear from you.

Our long-term vision is to build great workplaces with 'people analytics,' gathering and processing critical workplace feedback throughout an employee’s lifecycle to inform better management decisions. To achieve this, we need to build an amazing team.

What You’ll Do:

Strategic SEA Marketing Development:

• Adapt and develop in-country specific marketing strategies for the SEA region, ensuring alignment with global marketing and growth strategies.
• Suggest and develop regional tactics to generate new Marketing Qualified Leads (MQLs) and nurture existing pipeline.
• Collaborate with the sales and customer success team to leverage CRM data for targeted marketing campaigns.

Event and Campaign Management:

• Oversee the end-to-end planning, production, and execution of events and marketing campaigns.

Channel Marketing:

• Design and execute joint marketing strategies with partners to maximize the reach and impact of our marketing initiatives.

Asset Production and Distribution:

• Craft and refine a variety of marketing materials, including blogs, white papers, videos, infographics, and sales presentations.
• Ensure effective distribution strategies to reach and engage the target audience across various channels (existing and new).

Website Management:

• Maintain and develop the corporate website on Hubspot CMS to ensure it reflects the latest offerings and engages our target audience effectively.

Performance Measurement and Reporting:

• Measure and report on the performance of all marketing campaigns.
• Provide actionable insights to optimize future marketing efforts.

Cross-Functional Collaboration:

• Forge collaborative partnerships with sales, product, and customer success teams.
• Guarantee the optimization of the pipeline through proactive communication and coordination with the sales team.

Requirements

• 6-8 years of experience in a b2b marketing role/ proven experience in field marketing, preferably in the SEA region.
• Excellent verbal and writing communication skills
• Knowledge about both inbound and outbound marketing strategies and previous exposure to the marketing mix, associated channels, CRM/CMS [Hubspot], analytics, SEM/SEO.
• Experience working with Canva to help create brand visuals
• Having a startup mindset and not being scared of pivoting
• Strategic thinking
• Organized: project management skills / prioritisation skills.
• Must be able to work cross-functionally
• Interest in HR is a plus

We are looking for a Singapore-based Digital Marketing Intern to join us for a period of 3 months to work closely with our CEO and CTO on creating short educational content. This is a full-time role with an intense work schedule. Applicants who can only work part-time or on weekends need not apply.

Responsibilities

· Familiar with short video creation and video production software

· Able to visualize the storyboard and enhance user learning experience

· Experience with YouTube, Tik Tok, Udemy, Coursera, LinkedIn Learning etc

· Understand how to use social media channels to enhance network

Qualifications

• Expecting Bachelor's degree or higher

• You have experience working in a tech startup/ IT firm

For interested applicants, we would like to see a sample of your research work. Please prepare a short 1-page A4 document that explains

1. What is social trading

2. How is social trading different from copy trading

3. Who are the key players

4. What are the benefits and risks of social trading (vs normal trading)

This is an intense 3 month full-time unpaid internship role. High performing interns may be offered a full time role after the internship period.

Please visit www.follow-trade.com for more information on the Company

Reporting to the Senior Manager, Marketing, you will be supporting the marketing department to ensure clear and consistent messaging across all channels and throughout *SCAPE and the Somerset Precinct, for both internal (including outsourced personnel) and external stakeholders, as well as offering seamless and innovative integrated experiences that (1) widen outreach to Singapore's youth population, (2) build, maintain and deepen strong connections between *SCAPE and youths, and among the youths.

Key Responsibilities

1. Marketing & Digital Initiatives:

• Work with agency partner or team members on achieving paid and owned media amplification for *SCAPE and related programmes and initiatives on all external facing communications.
• Manage relationship with suppliers and stakeholders for creative production, advising branding guidelines, propose design solution and execute creative direction.
• Manage SCAPE's online presence, including the website, social media channels, and digital content.
• Conduct market research and gather customer insights to inform marketing strategies and content.
• Engage with *SCAPE's target audiences, including youth, creatives, and the local community, to understand their needs and preferences.
• Develop compelling and relevant creative content for *SCAPE’s traditional and digital platforms, including those of the Somerset precinct.
• Develop strategic and tactical concepts and create high quality visual designs and motion graphics for web, print and outdoor advertising spaces, e.g. brochures, posters, banners, advertisement, logos, etc.
• Develop regular reports and analysis with data-driven insights for stakeholders that evaluate campaign performance, measure ROI, and identify areas for improvement.
• 
  
• Oversee installation and assist with the production of outdoor media, collaterals and gifts.

2. Branding & Public Relations:

• Ensure brand consistency across all communication touchpoints and facilitate timely updates/refreshes on *SCAPE’s brand assets, and those of the Somerset precinct, when required.
• Manage brand assets and maintain brand repository on SharePoint.
• Build mutually beneficial relationships between *SCAPE and key media contacts, youth-sector organisations, etc.
• Develop written materials, including editorial content, press releases, media Q&A and holding statements, as required.
• Provide timely responses for day-to-day media relations/media requests and during crisis situations for the Somerset precinct and *SCAPE, along with public enquiries and feedback, on both traditional and digital feedback channels.

3. Internal Collaboration

• Develop branded templates, graphics, and other collateral to maintain a consistent visual identity across internal communications.
• Work closely with other *SCAPE departments, such as Programming, Engagement, and Planning, to ensure a cohesive and user/customer-centric approach to marketing.
• Provide marketing expertise and support to help other teams effectively promote their initiatives and engage their target audiences.
• Facilitate the sharing of best practices, success stories, and other valuable information among internal teams and stakeholders.

Job descriptions are not exhaustive and the from time-to-time, you may be required to undertake other duties, which are broadly in line with the above key responsibilities.

Requirements

• At least 4 years of relevant working experience in either marketing, creative/design services, content production, media planning, corporate communications, public relations (in-house or agency) or journalism.
• Familiar with market research, data analytics, design thinking and testing, and adapt in leveraging these insights and emerging technologies to develop customised and targeted communications and marketing deliverables with strong brand resonance.
• Has a strong understanding of emergent media platforms, media and digital media trends.
• Able to remain calm, stay optimistic and communicate clearly, concisely and in a timely manner in times of crisis.
• Prior experience managing multiple projects at a time preferred.
• Experience in working in retail-related advertising and promotion activities is a plus.

Job responsibilities:

● Designing, producing, and managing interactive online content, email templates, social media and promotional artworks, eDMS, digital advertisements, digital event materials, and informative videos

● Collaborating with the e-commerce and creative teams to ensure that all designs align with the brand image, while also meeting usability and website standards, making choices about layout, fonts, and images to create usable and aesthetically pleasing website content and pages.

● Ensuring consistency in content and compatible designs across all brand platforms & devices - mobile, tablet, different screen sizes.

● Able to plan, shoot, and edit high quality video content and photographs

● Creating original artwork for digital image processing.

● Creating animated sequences using computer animation software.

● Recording, editing, and encoding audio files.

● Reviewing product positioning and online marketing content to identify room for improvement

● Working with the web developer to oversee the smooth implementation of new content.

● Providing advice and guidance on the aesthetic for campaigns, projects, promotional and digital events

Job Requirements:

● Diploma in graphic design, digital design, film, or a related field.

● Minimum 2 years' experience working in graphic design with a portfolio of experience

● Passionate about work with strong interest in fashion industry

● In-depth knowledge of Adobe Creative Suite (particularly Photoshop, Illustrator, InDesign, Premiere Pro, After Effects)

● Ability to manage and handle urgent last-minute creative requests. You will be in a demanding and fast-paced environment. There will be multiple projects with tight deadlines

● Understanding of all major localised social media and ecommerce platforms

(dimensions and specifications, consumer behaviour, etc.) - Facebook / Amazon / Shopee / Lazada

● Excellent knowledge of storyboarding, visual design principles, and animation.

● Artistic with a keen eye for aesthetics and visually appealing content.

● Responsible, self-motivated and resourceful in making the impossible possible.

● Good communication and interpersonal skills

Responsibilities:

- Editing photos and videos (Illustrator, Photoshop and Lightroom)
- Think of concepts and curate creative collaterals
- Help to manage social media accounts – Tik Tok, Instagram etc.
- Assist in curating ideas for social media post and stories

- Curating new promotions poster and tv videos

- Maintaining of our official websites

- Ad-hoc duties assigned by the supervisor

ABLE TO USE PHOTOSHOP, LIGHTROOM, EDITING VIDEOS, EDITING PICTURES
AND DO COPYWRITING.
MUST BE WELL VERSE IN CHINESE

You will participate in sales and marketing activities, and receiving training on sales techniques. Your job requires you to maintain good communication with customers and providing excellent customer service. You will contribute to the overall sales team efforts and help achieve sales targets, and learning the tips and tricks in Sales & Marketing.

Job Highlights

• High Basic Pay + Incentives
• Work Life Balance with Flexible Work Schedule
• Career Development Opportunities

What you need to have:

• Diploma awarded by a Polytechnic in Singapore, or equivalent qualifications
• Singaporean or PR
• Excellent communication and interpersonal skills
• Interest and passion for sales
• Willingness to learn and undergo training
• Team player, proactive and collaborative
• Self-motivated and goal-oriented
• No working experience required as comprehensive training will be provided.

If you are passionate about helping clients achieve their financial goals, we want to hear from you!

Job Responsibilities:

As a Change, Marketing & Communications Practitioner, you'll use your expertise in Customer Experience Design to develop and implement effective strategies to enhance the customer experience for online services.

Your day-to-day activities will involve conducting user research, designing and testing user interfaces, creating multimedia content using Adobe Premiere Pro, and ensuring brand consistency across all online platforms.

Job Requirements:

You should have expert proficiency in Customer Experience Design and Flutter Software Development Kit (SDK), and advanced proficiency in User Interface (UI) Design, Adobe Premiere Pro, Branding, and well verse in visual designing.

Able to create/configure front end with Flutterflow.

1 - Adobe Premiere Pro (P4 - Expert)

2 - Branding (P4 - Expert)

3 - Customer Experience Design (P4 - Expert)

4 - English (A1 - Elementary)

Next Step:

• Prepare your updated resume (please include your current salary package with full breakdown such as base, incentives, annual wage supplement, etc.) and expected package.
• Simply click on 'Apply here' to drop your resume or email at saghana.sithara@adecco.com
• All shortlisted candidates will be contacted.

Saghana Sithara | Registration Number: R1550224

Job Description

Position : Network Marketing Operation Manager

Roles & Responsibilities

Responsible for all Events, Promotions, Product Sales, Marketing & Communications, Training, Sales Metrics, Distributor Relationships in Singapore and managing a team of 3 Marketing executives.

Events:

· Management all Company training, incentive and Events

· Identify and develop new events to target different market segment.

· Ensure quality and content of event, selection of speakers.

Promotions

· Identify, plan & develop promotions to drive distributor sales at various segments by analysing business performance and metrics.

· Drive communications of promotions to distributors

Marketing & Communications

· Communications to various segments of distributors through, e-marketing, print, tele-conference, meetings, social media, mobile.

· Develop Marketing tools and Product information packages to support distributors in sales of products and branding of the company.

Training

· Identify needs of distributors on a regular basis and develop training required for them.

· Develop ways to promote and communicate training syllabus to encourage distributors to attend training.

· Develop training content with Speakers to address current training & development needs.

· Sales Metrics

· Analyse metrics in all areas of sales, distributor performance, organizational performance for reporting to higher management and for decision making in 3-5-year Strategies.

· Develop and communicate reports derived from Sales Metrics to Key Distributor Leaders

· Distributor Relationships

· Identify and groom potential and upcoming distributors.

· Support Distributor activities and provide advice.

· Constantly speak and motivate Distributors daily.

Requirements:

· Diploma/Degree in Sales & Marketing or its equivalent.

· Prefer 3 of relevant experience in Netwrok Marketing industry.

Our Client:

Our client is one of the world’s leading manufacturers and marketers of quality skincare, makeup, fragrance, and hair care products. We are looking for a Regional Integrated Marketing Executive (one-year renewable contract) to join the dynamic team to support TR APAC business.

Job Responsibilities:

CRM Management for Travel Retail APAC

• Support communication between APAC in-market IM team and regional brand teams to roll out CRM/Database (DB) marketing initiatives and campaigns.
• Work closely with retailers drive and execute CRM/DB marketing initiatives within the TR channel focusing on SEA & HTM markets, with a view of maximizing ROAS
• Collaborate closely with APAC in-market teams to develop APAC CRM campaign tracker and regularly maintain tracker for unified view

Support the growth of Travel Retail APAC eCommerce site launches/online promotions

• Support communication between APAC in-market IM team and regional brand teams on the eCommerce site launches
• Assist in managing the launch and maintenance of the eCommerce sites in Southeast Asia (SEA), Japan, Hongkong/ Taiwan/ Macau (HTM) and Oceania.

Support the execution of paid media campaigns, focusing mainly on Southeast Asia (SEA), and Japan, Hongkong/ Taiwan/ Macau (HTM) and Oceania

• Work closely with brand teams and media agencies to plan and roll out media campaigns
• Ensure that media agencies provide mid- and/or post-campaign reports in a timely fashion, and where relevant, ensure that media agencies have performed the necessary media optimization as agreed upon with brand teams

Job Requirements

• At least 3-4 years of experience in CRM, Digital Marketing and Ecommerce in APAC region. Familiarity with China’s media landscape and social platforms will be an advantage
• Knowledgeable in CRM segmentation, database marketing, offer management and campaign management
• Experience in development and execution of the following:

Digital media campaigns: Display, Mobile

Ecommerce/ Demand generation/ Sampling campaigns

• Data/Insight-driven, strong sense of accountability and solution-oriented are key
• Experience/Interest in Beauty/Fashion/Luxury/FMCG will be an advantage
• Good written and verbal communication skills in English with reasonable grasp of spoken Mandarin would be an advantage

Registration No: R22104771

EA Licence No: 22C1376

JOB DESCRIPTION:

As Regional Head of Customer Activation and Marketing, you deliver added customer value, through insights and data driven initiatives, driving customer centric and meaningful engagement, growing the loyal customer base and brand in the region. As a partner to the Regional Manager, you lead the business and people according to H&M values, standards, policies and procedures, in the marketsof Singapore, Malaysia, Vietnam, Philippines, Japan and Korea – Region East Asia (EAS).

Key responsibilities:

• Drive the global strategies, plans and frameworks and make them relevant to regional conditions (e.g Brand, BU, Media, CRM & Loyalty, Sustainability etc).
• Own the total picture of the regional customer activation plan, tying together insights, brand, loyalty and media to meet the region’s KPI goals and targets.
• Collaborate with regional functions to constantly adapt and challenge plan based on changing customer behaviors and patterns, working closely with both E-com and store.
• Set and follow-up on regional and sales markets KPIs and goals with management team, infusing the CA team’s insights and knowledge into the goals and budget process.
• Secure effective investments in media spend, content production & other costs and drive a customer and business data driven approach to assigning investments to different initiatives.
• Provide key results and analysis and collaborate with stakeholders in Global, Regional and Sales Markets to drive and follow up on results for the region.
• Lead your team of senior Group Managers and drive the direction of their work to deliver an omni world class customer experience and strong business results; encouraging a mindset of omni customer centricity, commerciality, test and learn.
• Create conditions to enable performance of teams and individuals through talent identification and development; proactive pipeline and succession planning, building a future organization and diverse team.

Key qualifications:

Being part of this journey means there is not one clear path. We ask of you to be open to change and take part in creating an organization for the future. This is an opportunity for open minded team players that by being curious, innovative and forward-thinking want to change our business and the whole industry. We ask you to be yourself, drive results, work towards goals and go for it with everything you’ve got.

Besides your personality we see that you have / are:

• Formal education in economics, marketing or equivalent.
• An experienced manager that has a proven track record of delivering customer centric results through creating excellent communications, media, store and digital activities in an OMNI setting.
• Experienced in steering and setting commercial plan, priorities and action at an omni level
• Expert level hands on knowledge of disciplines within marketing, communications, customer research, data analytics and having executed 360 activities in media.
• Relevant experience as a leader to varied teams in a multi-country context.
• Strong business acumen and ability to translate business context into needed actions with exceptional stakeholder management.
• Experience in working strategically (e.g Project Management) and strong analytical skills.
• You are a networker who easily connects with other people and mentalities across departments.
• You have proactive and solution-oriented mindset.