Key Responsibilities :
● Social Media Management: Oversee and maintain various social media accounts,
including Facebook and Instagram, to boost brand visibility and engagement.
● Strategy Development: Formulate and execute social media strategies aligned with
broader marketing goals to enhance brand presence and drive audience
interaction.
● Content Creation: Generate compelling content for social media platforms,
encompassing graphics, videos, GIFs, etc., ensuring adherence to brand identity
and style guidelines.
● Community Engagement: Monitor and promptly respond to comments, messages,
and inquiries to nurture positive audience interactions and relationships.
● Analytics and Optimization: Analyze social media metrics, track content
performance, and offer insights to optimize strategies based on data-driven
assessments.
Job Requirements:
● Education: Hold a bachelor's degree in Marketing, Graphic Design,
Communications, or a related field.
● Experience: Demonstrate a track record in social media, marketing, or graphic
design roles, supported by a robust portfolio showcasing social media proficiency.
● Technical Skills: Exhibit proficiency in graphic design software (e.g., Adobe
Creative Suite, video editing tools) and possess a solid grasp of design principles
and practices.
● Branding Understanding: Possess a strong understanding of branding strategies
and the ability to translate brand identity into visual elements and messaging.
● Communication Skills: Display excellent communication and collaboration abilities
to effectively liaise with diverse teams and external stakeholders.
