Total 10 Marketing job vacancies in PR / Media / Communications category in The United States of America

Key Responsibilities:

Develop Marketing Strategies:

• • Collaborate with senior management to develop comprehensive marketing strategies that align with business objectives.
  • Conduct market research to identify target demographics, trends, and competitors.
  • Utilize insights from market research to tailor marketing campaigns effectively.

Brand Management:

• • Maintain and enhance the company's brand image across all marketing channels.
  • Ensure branding guidelines are implemented to ensure consistency in messaging and visual identity.
  • Monitor brand performance and adjust strategies as needed to maintain relevance and competitiveness.

Digital Marketing:

• • Oversee digital marketing efforts, including website management, social media marketing, email campaigns, and online advertising.
  • Analyze digital marketing metrics to evaluate campaign performance and optimize strategies for maximum effectiveness.
  • Stay updated on digital marketing trends and technologies to identify new opportunities for growth.

Content Creation:

• • Create compelling content for various marketing materials, including brochures, flyers, videos, and blog posts as well as social media
  • Must be able to create content in Chinese social media platforms
  • Ensure that all content is tailored to resonate with the target audience and effectively communicates the benefits of our senior living services.
  • Collaborate with internal teams and external agencies to produce high-quality content that aligns with brand guidelines.

Community Engagement:

• • Establish and maintain relationships with local communities, senior centers, healthcare providers, and other relevant organizations.
  • Organize events, workshops, and informational sessions to raise awareness of our services and foster community engagement.
  • Represent the company at industry conferences, trade shows, roadshows and events and networking events to promote our brand and build professional connections.

Performance Tracking and Reporting:

• • Track the performance of marketing campaigns and initiatives using relevant KPIs and analytics tools.
  • Prepare regular reports detailing key findings, insights, and recommendations for improvement.
  • Present findings to senior management and stakeholders, providing actionable insights to inform decision-making as well as work together with Sales Team for lead generation activities

Qualifications:

• • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Proven experience in marketing, preferably in the senior living industry or a related field.
  • Strong understanding of digital marketing channels and techniques.
  • Excellent written and verbal communication skills
  • Creative thinker with a keen eye for design and branding.
  • Proficiency in graphic design software (e.g., Adobe Creative Suite) will be an added advantage
  • Fluency in Chinese (Mandarin or Cantonese) preferred.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Strong analytical skills and proficiency in data analysis tools.
  • Passion for serving seniors and improving their quality of life.

Perks & Benefits

• Employee equity
• Nearby public transport
• Flexible working hours
• Casual dress code
• Regular team activities
• Medical insurance

主要責任：

制定行銷策略：

• • 與高階管理層合作制定符合業務目標的全面行銷策略。
  • 進行市場研究以確定目標人群、趨勢和競爭對手。
  • 利用市場研究的見解有效地客製化行銷活動。

品牌管理：

• • 在所有行銷管道中維護和提升公司的品牌形象。
  • 確保實施品牌指南，以確保訊息傳遞和視覺識別的一致性。
  • 監控品牌績效並根據需要調整策略以保持相關性和競爭力。

數位行銷：

• • 監督數位行銷工作，包括網站管理、社群媒體行銷、電子郵件活動和線上廣告。
  • 分析數位行銷指標以評估行銷活動績效並優化策略以實現最大效果。
  • 隨時了解數位行銷趨勢和技術，以發現新的成長機會。

內容創作：

• • 為各種行銷材料創建引人注目的內容，包括小冊子、傳單、影片、部落格文章以及社交媒體
  • 必須能夠在中國社群媒體平台上創建內容
  • 確保所有內容都是量身定制的，能夠引起目標受眾的共鳴，並有效地傳達我們老年生活服務的好處。
  • 與內部團隊和外部機構合作，製作符合品牌準則的高品質內容。

社區參與：

• • 與當地社區、老年中心、醫療保健提供者和其他相關組織建立並維持關係。
  • 組織活動、研討會和資訊發布會，以提高我們的服務意識並促進社區參與。
  • 代表公司參加行業會議、貿易展覽、路演、活動和社交活動，以推廣我們的品牌並建立專業聯繫。

績效追蹤與報告：

• • 使用相關 KPI 和分析工具追蹤行銷活動和計劃的績效。
  • 準備定期報告，詳細說明主要發現、見解和改進建議。
  • 向高階管理層和利害關係人展示調查結果，提供可行的見解，為決策提供依據，並與銷售團隊合作進行潛在客戶開發活動

資格：

• • 行銷、傳播、工商管理或相關領域的學士學位。
  • 擁有豐富的行銷經驗，最好是在老年生活產業或相關領域。
  • 對數位行銷管道和技術有深入的了解。
  • 優秀的書面和口頭溝通能力
  • 富有創意的思想家，對設計和品牌有著敏銳的洞察力。
  • 熟練圖形設計軟體（例如 Adobe Creative Suite）將是一個額外優勢
  • 能說流利的中文（國語或粵語）者優先。
  • 能夠在快節奏的環境中獨立和協作工作。
  • 較強的分析能力和熟練的數據分析工具。
  • 熱衷於服務老年人並提高他們的生活品質。

津貼和福利

• 員工股權
• 附近的公共交通
• 彈性的工作時間
• 休閒著裝要求
• 定期團隊活動
• 醫療保險

Company Overview:

Welcome to Five Aluminium and Power Products Company groujp, a dynamic and innovative player in the marine industry, based in the heart of Singapore. We specialize in providing top-notch products and services including aluminium boat sales, marine engine sales, t pleasure boat rentals, engine spare parts sales, and operate a thriving ecommerce platform. As we expand our digital footprint, we are on the lookout for a creative and talented Social Media Marketing Executive to join our team.

Job Description:

As our Social Media Marketing Executive, you'll be at the forefront of our digital marketing efforts, crafting and implementing strategies to elevate our brand and drive engagement across various social media platforms. Your role will be pivotal in showcasing our diverse offerings, from boat sales to engine spare parts, and maximizing our online presence to reach our target audience effectively. If you're passionate about social media and thrive in a fast-paced environment, we want to hear from you!

Key Responsibilities:

• Develop and execute comprehensive social media strategies to promote our brand and diverse range of products/services.
• Create captivating and visually appealing content tailored for different social media platforms, highlighting our boat sales, marine engine sales, bareboat pleasure boat rentals, engine spare parts sales, and ecommerce offerings.
• Manage our social media profiles, including content scheduling, community engagement, and trend monitoring to ensure maximum visibility and engagement.
• Collaborate closely with the sales, rental, spare parts, and ecommerce teams to align social media efforts with business objectives and drive leads and conversions.
• Analyze social media performance metrics, derive actionable insights, and optimize campaigns to enhance effectiveness and achieve marketing goals.
• Stay abreast of the latest trends and best practices in social media marketing, particularly within the marine industry, and recommend innovative strategies to stay ahead of the curve.

Qualifications:

• Diploma or Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in social media marketing, preferably in the marine or related industry.
• Strong understanding of social media platforms, content creation, and analytics tools.
• Exceptional written and verbal communication skills, with a keen eye for detail.
• Creative thinker with the ability to generate engaging content and campaigns.
• Analytical mindset with the ability to interpret data and derive actionable insights.
• Familiarity with graphic design and video editing tools is advantageous.
• Knowledge of SEO and digital marketing trends is a plus.
• Ability to thrive in a collaborative, fast-paced environment.

Benefits:

• Competitive salary and performance-based incentives.
• Opportunities for career growth and professional development.
• Flexible work hours and remote work options.
• Health insurance and other benefits.

How to Apply:If you're excited about the prospect of shaping our brand's digital presence and making a significant impact in the marine industry, we'd love to hear from you! Please send your resume and a cover letter highlighting your relevant experience and why you're the perfect fit for this position to [Your Contact Information].

Join us in revolutionizing the marine industry landscape in Singapore and beyond!

Five Aluminium Boat is an equal opportunity employer and values diversity in the workplace.

We are a dynamic company with 16 years in the beauty industry. We currently have 11 outlets across Singapore including a Medical Aesthetics Division thus you will be introduced and expected to contribute to value add to the interesting marketing concepts suited for both the Beauty and Wellness industry as well as Aesthetics Medical industry.

Responsibilities

The successful candidate will assist the Marketing Manager in carrying out the Company’s marketing and promotional activities to drive leads and sales. He or she will get developmental and growth opportunities in all aspects of the marketing function with heavy exposure to digital marketing. The role promises to be challenging and exciting.

Duties include:

• Assist in the design, planning and execution of 360 marketing campaigns, both online and offline.
• Knowledge of digital creation with photoshop, canva, is an advantage
• Develop creative ideas and contents for brand promotions on social media platforms
• Identify and engage with external partners including but not limited to brands, landlords, medias and influencers to plan and executive joint promotion and collaborations
• Generate new ideas for brand promotion and marketing to promote services, drive leads and increase brand awareness
• Measure and analyse performance of marketing campaigns against goals (ROI & KPIs)
• Provide general administrative support & other ad-hoc duties as assigned.

Requirements

• An individual endowed with a limitless imagination and a flair for creative innovation
• Strong knowledge in social media and content creation
• Creative copywriting
• Must be Singaporean or Permanent Resident (Due to unavailability of foreign worker quotas)
• Must be able to speak and write in English and Chinese
• Proficient in creative tools such as Photoshop
• 2 years marketing experience and above
• Independent, dynamic, driven and responsible. Good communication and interpersonal skills. Have passion for digital marketing and beauty industry

What We Offer

• Salary from $3000 to $3800 ,depending on relevant work experience
• 5 days work week
• Staff discounts and privileges from all Avone and Venus Aesthetics outlets
• Office located at UB.One near Tai Seng MRT (Circle Line)
• Enrichment Opportunities will be given upon confirmation
• Clean, quiet and comfortable working environment