About Us
Bjak is focused on providing access to affordable and sustainable financial services for people in ASEAN. Headquartered in Malaysia, Bjak is the largest insurance portal in Southeast Asia. Our main portal, Bjak.com, helps millions find the insurance policy with the best value and highest coverage for them. Our investments in technology such as Custom API, trading systems and data science is to enable easy access to financial services that were previously inaccessible or difficult to understand.
Our core strengths are in navigating the most complex regulations and environments, creating some of the most innovative products in the world. For instance, we are the first platform globally to simplify and offer investment-linked life and health insurance online, coupled with an instant talk-to-agent service.
Role Overview:
We are seeking a creative and strategic Social Media Specialist to develop and implement our social media strategy. The ideal candidate will be adept at creating engaging content, fostering meaningful interactions with our audience, and driving brand awareness and engagement. They will have a keen understanding of social media trends, platforms, and analytics, and be able to leverage this knowledge to effectively reach and resonate with our target audience.
Responsibilities:
- Develop and implement social media strategies to increase brand awareness and drive engagement.
- Create and curate engaging content for our social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and others.
- Monitor and analyze the performance of social media campaigns and provide insights and recommendations for improvement.
- Stay up-to-date with the latest trends and best practices in social media marketing and implement innovative strategies accordingly.
- Collaborate with cross-functional teams to ensure alignment of social media activities with overall marketing objectives.
- Prepare regular reports on social media performance metrics and present findings to key stakeholders.
- Bachelor's degree in Marketing, Communications, or related field.
- Comfortable to work in a face pace and high level of execution
- Proven experience as a Social Media Specialist or similar role, with a strong portfolio demonstrating successful social media campaigns and content creation.
- Deep understanding of social media platforms, algorithms, and trends, with hands-on experience managing corporate social media accounts.
- Excellent written and verbal communication skills, with a knack for crafting compelling and creative content.
- Strong analytical skills and proficiency in social media analytics tools to track performance and measure ROI.
- Ability to multitask, prioritize, and thrive in a fast-paced, deadline-driven environment.
- Creative thinker with a passion for storytelling and engaging audiences.
- Strong attention to detail and organizational skills.
