San Francisco, California, United States of America
Company Overviews
Tatari is building the infrastructure to modernize TV advertising for Brands, Agencies, and Publishers. Clients include Made In, Daily Harvest, Wpromote, and Fubo. Recognized by Business Insider as one of the Hottest Ad Tech Companies of 2023 and by Digiday as the Best CTV Platform of 2024, Tatari is headquartered in San Francisco with further offices in Los Angeles and New York. For additional information, please visit tatari.tv
Rating Reviews
Rating is calculated based on
4
reviews and is evolving.
Pros: The people here are definitely a highlight; it's a collaborative and smart team that's always willing to help. I appreciate the exposure to cutting-edge AdTech strategies and the genuine emphasis on data. The flexibility in work arrangements is also a big plus, making it easier to manage personal commitments.
Cons: While processes are improving, sometimes cross-team communication can be a bit disjointed, leading to minor inefficiencies. Some project timelines can feel ambitious, and occasionally the sheer volume of work requires extra effort. Clarity on long-term strategic shifts could sometimes be more consistent.
Advice to Management: Continue fostering transparency and clear communication channels, especially regarding strategic goals. Recognize and celebrate team wins more often.
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Pros: I truly appreciate the work flexibility here at Tatari. As a Senior Product Manager, I've benefited immensely from their hybrid work model, which is a significant plus for maintaining a decent work-life balance in the San Francisco Bay Area. Having the option to work remotely a few days a week makes a real difference. The team in Buying & Optimization is also incredibly smart and collaborative, fostering a great learning environment within the ad-tech space, especially working on our core SaaS
Cons: While the overall company culture is positive, the rapid growth common in the ad-tech industry sometimes means the workload can be quite intense, particularly during major product launches. Streamlining cross-functional communication across different product teams could help reduce potential blockers. Additionally, although there are growth opportunities, more explicit career progression paths for Senior Product Manager roles would be beneficial for long-term career planning.
Advice to Management: Continue to invest in processes and tools that enhance cross-functional communication, particularly between product teams, to help manage the workload during high-demand periods. Clearer, more structured career development frameworks would also be greatly appreciated by the product management team across the company.
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Pros: I really enjoyed my time at Tatari, especially working with such intelligent and motivated colleagues. The company is at the forefront of data-driven advertising, and the projects were consistently interesting and impactful. As a data analyst, I had opportunities to work with large datasets and contribute meaningfully to campaign strategy. The hybrid work model in San Francisco was very convenient, allowing for a good balance between focused work and team collaboration.
Cons: While the team is great, management could be more transparent about long-term company direction and career pathing. There were also moments where internal processes felt a bit slow or overly bureaucratic, which could sometimes hinder rapid execution. These are common in growing tech companies, but noticeable.
Advice to Management: Focus on clearer communication regarding strategic decisions and implement more agile project management workflows to speed up execution and innovation.
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Does Tatari prioritize diversity and inclusion within its advertising tech teams in New York?
Yes, Tatari actively fosters an inclusive environment. I've seen various employee resource groups and initiatives aimed at ensuring everyone feels welcome, which is important in a fast-paced industry like adtech.
As someone looking for category management roles, how is Tatari for accessibility?
I found Tatari to be really inclusive during my job search for a category management position. They have clear accessibility statements on their careers page and were accommodating during interviews.
What's the day-to-day like for a data scientist at Tatari?
As a data scientist in the adtech industry at Tatari, I spend most of my time analyzing campaign performance and building predictive models to optimize ad spend for our clients. It's a fast-paced environment, working with massive datasets to drive real business impact.
What is the typical working culture like at Tatari, especially for data scientists in their New York office?
Tatari fosters a collaborative and data-driven work environment, with a strong emphasis on learning and development. Team members are encouraged to share insights and contribute to projects across different departments, promoting a dynamic atmosphere for professionals in the ad tech industry.
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