Total 2 Digital Analyst job vacancies in Puchong SGR

跨各種數位平台（例如 Facebook、Instagram 和 TikTok）積極管理和執行數位行銷策略。

與內部和外部利害關係人協調，提供與既定目標一致的有效行銷策略。

分析和識別最新的行銷趨勢、廣告優化計劃和數位見解。

工作介紹

• 制定和實施行銷策略：制定並執行全面的行銷計劃以實現公司目標，包括品牌知名度、詢問和客戶獲取。
• 數位行銷：透過社群媒體、電子郵件活動和網站優化等各種管道管理線上形象。隨時了解產業趨勢並實施創新的數位行銷策略。
• 內容創作：為各種平台創作有趣、引人入勝且引人注目的內容，包括 FB/IG Reels、TikTok 短片內容、社群媒體廣告和宣傳資料。
• 市場研究：進行市場研究以確定趨勢、客戶需求和競爭分析。利用洞察來為行銷策略和活動提供資訊。
• 活動管理：規劃和執行從構思到完成的行銷活動，監控績效並進行數據驅動的調整以獲得最佳結果。
• 協作：與影片製作、銷售和設計等跨職能團隊密切合作，確保行銷策略與整體業務目標保持一致。
• 分析和報告：利用分析工具追蹤和衡量行銷活動的有效性。準備關鍵績效指標的定期報告並提出改進建議。

工作要求

• 至少1 年數位行銷人員工作經驗；
• 能夠管理EN、BM 和 CN帳戶，在快節奏的環境中以最少的監督獨立工作，並同時處理多個項目；
• 注重細節，積極進取，具備團隊精神，致力於與公司共同成長；
• 具備媒體策劃、預算規劃、內容行銷和製定行銷策略的經驗；
• Google AdWords和Google Analytics認證或相關認證是額外獎勵；
• Facebook Blueprint認證是一項額外優勢；
• 行銷、商業或任何相關領域的學士學位或擁有線上數位行銷證書；
• 了解數位行銷工具，例如Facebook Business Manager 、 Google AdWords 、 Google Analytics ；
• 能夠展現領導和管理 SEO/SEM 專案以及數據驅動的數位行銷的經驗者優先；
• 對汽車、汽車配件產業感興趣是另一個優勢。

津貼和福利

• 休閒著裝要求
• 免費零食
• 定期團隊活動
• 開放文化

Actively manage and execute Digital Marketing strategies across various digital platforms such as Facebook, Instagram, and TikTok.

Coordinate with internal and external stakeholders to deliver effective marketing strategies that are aligned with the identified objectives.

Analyse and identify the latest marketing trends, ads optimisation plans and digital insights.

Job Descriptions

• Develop and Implement Marketing Strategies: Devise and execute comprehensive marketing plans to achieve company objectives, including brand awareness, enquiries, and customer acquisition.
• Digital Marketing: Manage online presence through various channels such as social media, email campaigns, and website optimization. Stay updated on industry trends and implement innovative digital marketing strategies.
• Content Creation: Create fun, engaging and compelling content for various platforms, including FB/IG Reels, TikTok short-form content, social media ads, and promotional materials.
• Market Research: Conduct market research to identify trends, customer needs, and competitive analysis. Use insights to inform marketing strategies and campaigns.
• Campaign Management: Plan and execute marketing campaigns from conception to completion, monitoring performance and making data-driven adjustments for optimal results.
• Collaboration: Work closely with cross-functional teams including Video Production, Sales, and Design to ensure alignment of marketing strategies with overall business objectives.
• Analytics and Reporting: Utilize analytics tools to track and measure the effectiveness of marketing campaigns. Prepare regular reports on key performance metrics and make recommendations for improvement.

Job Requirements

• At least 1 year experience working as a Digital Marketer;
• Ability to manage EN and BM and CN accounts, work independently with minimal supervision in a fast-paced environment and handle multiple projects concurrently;
• To have an eye for detail, be a proactive and self-motivated team player who is committed to grow with the company;
• Experience in media planning, budget planning, content marketing and creating marketing strategy;
• Google AdWords and Google Analytics certified or related certifications are an added bonus;
• Facebook Blueprint certification is an added advantage;
• Bachelor’s in Marketing, Business or any relevant field or possession of an online Digital Marketing certificate;
• Knowledge in digital marketing tools, i.e. Facebook Business Manager, Google AdWords, Google Analytics;
• Being able to demonstrate experience in leading and managing SEO/SEM projects and data driven digital marketing is a plus;
• Having interest in automotive, car accessory industry is another plus.

Perks & Benefits

• Casual dress code
• Free snacks 
• Regular team activities
• Open culture