Company Summary

Company Overviews

Subsets is the leading lifecycle growth platform for consumer subscription teams.

We are building the AI layer that unifies and powers the existing growth stack, enabling teams to automate and scale lifecycle experimentation, orchestrate personalized user journeys, and measure impact across retention, engagement, and LTV without engineering support.

Trusted by consumer subscription businesses like The Atlantic, NBCUniversal, Daily Mail, Matas Group, and Hearst.

Subsets has raised $6.4m and launched out of Y Combinator’s Summer 2023 batch in San Francisco, and is now based in Copenhagen and New York City.

Rating Reviews

Rating is calculated based on 1 review and is evolving.

Featured Reviews

Software Engineer
3.7
28 August 2026
Good Work-Life Balance and Collaborative Environment
Pros: The best part about working at Subsets has to be the team. Everyone is generally helpful and willing to collaborate, which makes tackling complex projects much smoother. There's a genuine effort to ensure people aren't overworked, and the flexibility offered, especially with remote options, really helps in managing personal life alongside work. It's a pretty laid-back atmosphere, good for focusing on development tasks.
Cons: While collaboration is strong, sometimes the direction for career progression feels a bit unclear. There aren't always well-defined paths for advancement, and it can feel like growth opportunities are more ad-hoc than planned. Also, during crunch times on major software releases, the 'balance' can feel a bit strained, leading to longer hours than usual, though this is usually temporary.
Advice to Management: Consider implementing more structured career development frameworks and mentorship programs to help employees see clearer paths for advancement within the company. Clearly define roles and responsibilities for senior positions.
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