Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net. ------------- At Sinclair, we believe in Enriching Local Lives. Enriching Local Lives is more than a message - it's our renewed articulation of our purpose and the impact we aim to have across the communities we serve.
Local news is at the heart of Sinclair. Our focus is to enrich the lives of the local communities we serve by sharing relevant information to alert, protect and empower our audiences. Our commitment is to track the truth, providing context and perspective in our reporting, and serving our communities with valuable and, at times, life-saving information. We value our viewers and our journalists who work hard each day to serve the communities in which they live. Our stations have been honored with more than 3,000 awards for their work over the last 6 years, including 200+ Edward R. Murrow Awards and 500+ Emmy Awards.
Outside of News, our content strategy is driven by AMP Media, the company’s overarching content brand, blends industry-leading programming and storytelling with cutting-edge technology and creativity. AMP Media is the umbrella for Sinclair’s original content, including video podcasts and social verticals—merging journalism, technology, and creativity to inform, inspire, and engage audiences nationwide.
In 2025, we launched AMP Sales & Marketing Solutions, a unified sales force designed to scale with clients' needs
Rating Reviews
Rating is calculated based on
38
reviews and is evolving.
Pros: The work flexibility is a significant perk for a Director, Enterprise Data Governance. Being able to balance my time effectively, especially with the hybrid work arrangement out of our Hunt Valley, MD office, has been invaluable for personal and professional life. The team within the enterprise technology division is very supportive and collaborative, fostering a positive work environment for tackling complex data initiatives in the broadcasting industry. There are also good opportunities for
Cons: While generally positive, sometimes the sheer volume of projects can lead to a challenging workload during peak periods, which is typical for a publicly traded company in media. Streamlining some of the cross-departmental approval processes could definitely help improve efficiency and reduce potential bottlenecks, especially when dealing with company-wide data governance initiatives. Communication could also be a bit more consistent across all business units.
Advice to Management: Continue to foster the work flexibility programs, as they are a huge asset for employee retention. Focus on streamlining internal communication and approval workflows to enhance operational efficiency, especially for large-scale data governance projects that span multiple departments. This would greatly benefit the enterprise technology teams.
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Pros: Sinclair Inc. offers great job security within the energy industry. The Santa Monica location is prime, and there's a strong sense of camaraderie among colleagues. For those looking for a stable career path and decent benefits, it's a solid choice. The company has a history of providing consistent employment.
Cons: While work-life balance is generally respected, occasional project deadlines can lead to crunch times. Career growth opportunities can feel a bit slow-paced, and sometimes internal communication about strategic shifts could be clearer. Pay, while competitive, isn't always leading the market.
Advice to Management: Consider enhancing mentorship programs and faster career progression paths for high performers. Clearer communication on long-term strategy would also be beneficial.
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Pros: The best part of working at Sinclair Inc. was the stability it offered, especially being in the vital oil and gas industry. My colleagues were fantastic; we really looked out for each other and collaborated well on projects. The pay and benefits package was pretty standard for the energy sector in Oklahoma City, offering decent health insurance and retirement options.
Cons: While the team environment was great, communication from higher leadership could sometimes be unclear or slow to filter down. Processes sometimes felt a bit outdated, making daily tasks less efficient than they could be. Opportunities for rapid career advancement seemed limited if you weren't in a very specific management track.
Advice to Management: Focus on improving top-down communication and streamlining operational processes. Investing in better internal communication tools and feedback mechanisms could boost efficiency and employee engagement significantly.
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What's the communication style like at Sinclair Inc., a large media company in the broadcasting industry?
Communication at Sinclair felt pretty direct and often top-down, which is common in larger broadcasting organizations. I found that while information flowed, there wasn't always a lot of room for open dialogue on projects.
What's the starting pay like for an entry-level role at Sinclair Inc. in the broadcasting industry?
When I started in an entry-level position at Sinclair, a large media company, the starting pay was competitive for the market, reflecting the responsibilities of the role and industry standards.
Does Sinclair Inc., a large media company, offer a good retirement plan for its employees in Las Vegas?
Yes, Sinclair Inc. provides a 401(k) retirement plan that includes a company match, which has been a great help in saving for my future as a broadcast engineer.
What's it like working in category management at Sinclair Inc. in the CPG industry?
I really enjoy the fast-paced environment here at Sinclair Inc. The category management team is crucial to our CPG success, and the support I get from the intent team is fantastic for driving growth.
How does Sinclair Inc. recognize employees in their oil and gas operations?
At Sinclair Inc., I've seen great recognition for hard work, especially in our energy sector roles. They often highlight contributions during team meetings and offer spot bonuses for outstanding performance, which really makes you feel valued.
How reliable is payroll at Sinclair Inc. for their manufacturing roles in Chicago?
I've worked in manufacturing at Sinclair Inc. for a couple of years in Chicago, and payroll has always been on time, every time. You can count on getting paid consistently with this large employer.
How does Sinclair Inc. handle employee feedback regarding the company culture?
At Sinclair Inc., a large media company, I've found that feedback on culture is actively sought through regular surveys and one-on-one meetings with managers, encouraging open dialogue for improvement.
What's the accountability like for Category Managers at Sinclair Inc. in terms of driving performance?
At Sinclair Inc., Category Managers are directly accountable for sales and profitability, needing to deeply understand shopper insights and retail trends for our major CPG brands. It's a results-driven environment where your performance directly impacts the business.
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