We are thjnk – about 420 employees at ten agencies in six cities on two continents.
Founded by Karen Heumann, Armin Jochum and Michael Trautmann in Hamburg in August 2012, the agency group now serves a diverse portfolio of clients. Its services range from advising on all aspects of strategic brand positioning through to developing media-neutral, integrated, 360-degree communications concepts.
The design agency loved is the agency group’s corporate identity, corporate design and content marketing specialist.
upljft – thjnk’s joint venture with the tech company facelift – focuses on social advertising and provides what only a very few can: one-stop strategy, creation, data and technology. thjnk also crafted tailor-made solutions for McDonald’s and thyssenkrupp:
LEO’S THJNK TANK – thjnk’s joint venture with Leo Burnett – manages brand communications for McDonald’s in Germany. And the collaboration that started when thyssenkrupp named thjnk its lead agency has since engendered another customised agency: BOBBY&CARL.
Rating Reviews
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Pros: The agency fosters a strong sense of teamwork and collaboration, which makes tackling complex creative campaigns much more manageable. I've appreciated the exposure to diverse clients and the opportunity to push creative boundaries. The flexibility in work arrangements has been a definite plus for managing personal commitments.
Cons: While generally manageable, there are periods, especially around major campaign launches, where the workload can become quite intense, impacting work-life balance temporarily. Communication on project scope sometimes could be clearer upfront to avoid last-minute adjustments.
Advice to Management: Consider implementing clearer project brief templates and allocating buffer time for unexpected changes, especially for senior creative roles, to help manage workload fluctuations more predictably. Regular check-ins on team capacity during peak periods would also be beneficial.
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What's the team atmosphere like at thjnk, especially with their management structure?
The working culture at thjnk is really collaborative and dynamic, reflecting its position as a leading agency in the German advertising industry. Management is generally approachable, fostering an environment where ideas are shared openly.