Company Summary

Company Overviews

We are a diverse, global team representing over 55 nationalities, all united by our passion for helping brands humanize the relationship between brand and consumer.

As the world's leading center of excellence for Marketing Automation, Personalization, Loyalty, Agentic AI, and CRM at scale, we partner with some of the world's most admired brands across various industries. With a presence in 14 locations worldwide, we craft innovative solutions that resonate with global audiences.

Our mission is simple: to humanize the connection between brand and consumer through data-driven, personalized content across all channels. Leveraging our expertise in marketing automation, personalization, loyalty, Agentic AI, and CRM, we empower clients to deliver scalable, efficient, and impactful experiences that drive measurable business success.

Headquartered in Copenhagen, we operate as "one team, multiple locations," with 14 fully integrated offices across North and Central America, Europe, and Asia.

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Consulting - Data & AI - Content & Creative - Identity & 1to1 Paid media - Technology & Platform - Operating models & processes - Operations and Optimization

Rating Reviews

Rating is calculated based on 20 reviews and is evolving.

Featured Reviews

Senior Software Engineer
4.1
2 September 2026
Solid Tech Role with Good Work-Life Balance
Pros: The best part about working at MAP is definitely the culture and the people. My team is incredibly supportive, and we collaborate well on complex projects. The company really walks the walk when it comes to work-life balance, which is fantastic. I appreciate the opportunities to learn new technologies and advance my skills in the software development field.
Cons: While overall positive, there are areas for improvement. Sometimes, project timelines can feel a bit ambitious, leading to occasional crunch periods. Communication between departments could also be more streamlined to avoid minor delays. The compensation, while competitive, might not be at the absolute top tier for senior roles in the Copenhagen tech scene.
Advice to Management: Continue fostering the strong company culture and invest in tools that enhance cross-departmental collaboration for smoother project execution.
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Software Engineer
4.1
12 April 2026
Solid Tech Company for Growth and Flexibility
Pros: As a Software Engineer, I've really appreciated the supportive team and opportunities to learn new technologies. The remote work flexibility is fantastic for work-life balance in the tech industry. The company culture is collaborative and I feel valued.
Cons: While compensation is competitive, the promotion track feels a bit slow. Communication for remote teams can also be clunky across different time zones. Streamlining internal processes would be beneficial.
Advice to Management: Focus on improving internal communication channels, especially for remote employees, and evaluate ways to make the career progression path clearer and potentially faster.
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VP, CRM analytics
4.1
1 August 2026
Strong Growth in CRM Analytics Leadership
Pros: The leadership team at MAP truly values data-driven insights, which is fantastic for a VP, CRM analytics. I've been given a lot of freedom to innovate and build out our customer relationship management strategies from the ground up. There's a strong emphasis on professional development and career growth here, with access to resources and opportunities to lead high-impact projects. The collaborative environment among the analytics industry professionals in Austin, TX really makes a difference
Cons: While overall positive, one area for minor improvement would be streamlining some of the cross-departmental communication flows, especially during peak product launch cycles. Sometimes, getting quick clarity on dependencies or project updates can be a bit challenging, leading to occasional workload spikes for the CRM analytics team. It's not a major issue, but a bit more proactive coordination could certainly help enhance overall efficiency and reduce minor frustrations.
Advice to Management: Continue investing in talent development and cross-functional training, particularly in areas that bridge different departments. Encouraging more structured and regular feedback loops between teams could further enhance project efficiency and foster innovation. Keep fostering the collaborative
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