An exciting opportunity has arrived at The Garcha Group, Singapore’s boutique hotel group currently with the following hotels:
- Maxwell Reserve, Autograph Collection Hotel (Marriott);
- The Vagabond Club, a Tribute Portfolio Hotel (Marriott);
- The Serangoon Club, a Tribute Portfolio Hotel (Marriott).
Restaurants & Bars:
· Shikar, Isabel Brasserie, Polo Bar Steakhouse & Cultivate (Maxwell Reserve)
· Whiskey Library & Jazz Club (The Vagabond Club)
· GupShup (The Serangoon House)
Garcha Group Benefits:
- As an associate of a Marriott hotel, you, your parents or parents-in-laws, children, spouse/domestic partner and siblings are eligible for discounts on F&B and room rates in 7,000+ hotels world-wide.
- As an associate of a Marriott hotel, you have access to the “Global Learning + Development” tool which creates for you personalized learning experiences designed to help you thrive in their Marriott career journey. (see attached for full Marriott benefits)
- 2 nights yearly staycation in any of the Garcha Group hotels in Singapore.
- 20% off Food/Alcohol Bill at all Garcha Group restaurants and bars
Responsibilities include but are not limited to:
- Be a brand guardian for The Garcha Group, setting the tone as well as the look & feel ofall communication.
- Create and execute social media calendar for daily content on social channels such as
Facebook and Instagram.
- Create and execute EDM schedule.
- Review and respond to all reviews on social media, Marriott and OTA channels within 24
hours.
- Initiate and maintain a yearly schedule of events for marketing campaigns.
- Plan, coordinate and execute marketing campaigns both room-side as well as F&B at
property level, enabling more customized and need based marketing.
- Create and organise photography, videography and associated editing for all marketing
needs.
- Maintain and update Marriott and "vanity" hotel and F&B websites' content to ensure all
communication is up-to-date and on brand
- Create and ensure version control of all graphic collateral assets in all departments of all
hotels and F&B.
- Coordinate PR events with and independently from PR company, and continue
relationships/partnerships.
- Assess, recommend, and develop and maintain relationships with influencers, through a
planned schedule of invitations to hotel inspections and hosted events.
- Respond to all emails within 24 hours regarding any marketing and influencer
opportunities.
- Be up to date with online, above the line, below the line market trends and new
developments.
- Actively monitor competitors' online, above the line, below the line marketing programs
- Identify other online marketing opportunities to increase brand and hotel awareness from
time to time.
- Any other duties/tasks as requested by management.
Position Requirements:
- Minimum 5 years of relevant experience in the digital marketing field, of which, minimum 2 years of experience in a hotel
- Education in digital and social marketing strategies, marketing communications, advertising, and selling with a combination of proven activities.
- Recognizing current trends, marketplace attitudes and company intelligence.
- Photography, graphic design, videography and editing skills.
- Basicdesktop publishing skills including in Design, photoshop or equivalent.
- Excellent command over written and spoken English.
- Candidate must possess at least Bachelor's Degree/Post Graduate Diploma/Professional
- Degree in Marketing, Hospitality/Tourism/Hotel Management or equivalent.
Required Skills: digital media, social media, tripadvisor, instagram, facebook, mailchimp,
photography, graphic design, luxury, travel, curiosity, Initiative, can-do attitude, intelligent,
perfect grammar, energy, well-groomed, pride
