Total 10 Director/C-Level job vacancies

JOB INTRODUCTION

About our client Brief , Heritage Japanese Bespoke Interiors The Legacy & Continuity Founded in the Meiji era, the company is a venerable 150-year-old institution originating from the historic port of Kobe, Japan.

Its origins are uniquely tied to the golden age of maritime craftsmanship; the founding artisans were highly skilled shipbuilders who transitioned their mastery of wooden vessel construction into the creation of high-precision, Western-style bespoke furniture.

Today, the firm remains a family-held treasure, led by a 4th-generation owner dedicated to preserving the "Takumi" spirit while evolving for a global audience.

JOB RESPONSIBILITIES

The Artistry The company represents a pinnacle of cultural fusion, blending classical European silhouettes with the most guarded traditions of Japanese artistry.

Each piece is treated as a unique commission, featuring:

Chisel-Carved "Turnery": Hand-sculpted frames adjusted by eye to create curves machines cannot replicate.

Urushi Mastery: Multi-layered lacquer finishes—using techniques employed in the restoration of Japan’s most sacred National Treasures, such as Kinkaku-ji (The Golden Pavilion).

Investment-Grade Craft: The result is a "transparent amber" finish that evolves and grows more lustrous over decades, creating functional heritage artifacts for the home.

The Mission: An Elite Interim Project We are seeking a top-tier marketing visionary for a high-impact interim project to architect the brand’s entry into the Singapore market. This is a rare opportunity to work in a direct, one-on-one partnership with the 4th-generation owner to bridge 150 years of Japanese heritage with the modern luxury landscape of Southeast Asia.

The Scope of the Interim Engagement:

Brand Positioning: Collaborating with the Owner to define the "soul" of the brand for an international audience.

Strategic Root-Setting: Establishing brand equity and desire within the Ultra-High-Net-Worth (UHNW) community before commercial dealer discussions begin.

Story-Led PR: Leveraging elite media connections to craft deep, narrative-driven features that reach the most discerning collectors.

Market Entry Blueprint: Creating the "Bespoke Playbook" that will dictate how the brand interacts with Singapore's elite interior design and retail ecosystem.

JOB REQUIREMENTS

The Ideal You..

This project is designed for a seasoned luxury marketing leader or fractional CMO who has "done it before"—someone with a proven track record of launching very high-premium brands (home products, furniture, or white goods) and who possesses the cultural dexterity to translate Japanese heritage into a local status symbol.

Who You Are

Luxury Pedigree: You have a proven track record in the Very High-Premium sector (Bespoke Interiors, Haute Horlogerie, or Ultra-Luxury White Goods).

The Bridge: You possess the cultural dexterity to translate meticulous Japanese craftsmanship into a status-rich narrative for the Southeast Asian market.

CEO-Level Strategist: You are comfortable working directly with founders to craft market-entry blueprints that prioritize quality and heritage over mass-market volume.

Available for Impact: You are a seasoned leader or fractional CMO ready to lead a high-intensity interim project that will leave a permanent mark on the luxury landscape.

About the Role

Reporting to the Team Lead, you will be part of a dynamic team supporting strategic engagements with key stakeholders with the aim of building connectivity, supporting enterprises’ internationalisation efforts and capture global opportunities for Singapore as an IP Hub, aligned to the Singapore IP Strategy 2030.

You will play a key role in identifying opportunities, building strategic partnerships and marketing capabilities, and driving adoption of a suite of services offered by the IPOS Group.

Job Responsibilities

• Develop and implement go-to-market strategies.
• Identify, engage, and cultivate relationships with key stakeholders—including businesses, government agencies, law firms, and trade associations—in targeted international markets.
• Establish and grow strategic partnerships that create long-term value and unlock new opportunities for the IPOS Group.
• Conduct market intelligence and analysis to inform strategic positioning, outreach efforts, and business development priorities.
• Support the design and execution of marketing strategies tailored to diverse audiences across regions and sectors.
• Represent the IPOS Group at industry events, conferences, delivering presentations and engaging stakeholders.
• Collaborate cross-functionally with internal teams to ensure alignment between business development initiatives and organisational goals.
• Monitor, evaluate, and report on business development performance, including pipeline progress and impact metrics.

Are you the one? Please write to us if you have/are:

• Bachelor’s degree in Business, Marketing, Law, International Relations, or related discipline.
• At least 6 to 8 years of experience in business development, partnerships, or client engagement, preferably in legal, IP, or professional services.
• Excellent communication, negotiation, and relationship-building skills.
• Strategic thinker with a hands-on, results-driven approach.
• Exhibit drive, ambition and resilience to drive innovation and business growth.
• Proactive and resourceful in improving processes and identifying opportunities.
• Meticulous with strong attention to detail and commitment to quality.
• Proficient in presentation, data analytics and visualisation will be advantageous.
• Some travelling will be required.

To apply for this position, please click to apply or email your CV to careers@iposinternational.com

We regret to inform that only shortlisted candidates will be notified.

About IPOS International

IPOS International, a wholly‐owned subsidiary of the Intellectual Property Office of Singapore (IPOS), is the capability-building arm of the IPOS. We work with enterprises and governments to turn intangible assets and intellectual property (IP) into real business outcomes—driving growth, market expansion, competitive edge and investor readiness. Backed by over 100 IP specialists, including IP strategists, faculty and patent analysts, we bring deep expertise and commercial insight to help organisations grow in the global innovation economy. To achieve this, we will offer committed and passionate individuals a place where their talent and opinions are valued. To succeed as an organisation, we believe in empowering individuals while working as a team of professionals with honesty and displaying integrity as core values. We invest heavily in our people so that they get the training and development they need to succeed.

For more information on IPOS International, please visit www.iposinternational.com.

About us: 

Access Partnership is the world’s leading tech policy consultancy. We enable consumer access to technology and lead countries to Fair Tech. To do this, we create the environment that allows governments to adopt technologies effectively and responsibly by analysing global trends for the risks and opportunities they create for technology businesses and users of technology, identifying strategies to mitigate those risks and driving opportunities to our clients’ advantage. Our firm uniquely mixes public policy and engineering competencies to achieve our goals. We have offices in London, Brussels, Singapore, Washington, Abu Dhabi, and Johannesburg—and are growing.

Global Government Advisory Practice

The Global Government Advisory Practice works with governments and multilateral institutions across the world to design, implement, and measure the impact of digital and tech-related policy and regulation. Blending technical and public policy expertise with in-depth industry insights we ensure that policy is innovative, impactful, and contributes to solving major public policy questions. Specifically, the practice focuses on:

• public policy and regulatory design for governments;

• programme strategy, design, and implementation for international donors and multilateral banks and other global institutions; and

• campaigns at multilateral institutions.

Our team operates globally, with a team members located in South America, Singapore and London. Current clients include the Asian Development Bank, the ASEAN Secretariat, the World Bank, as well as direct-to-government contracts with several G20 countries. Recent projects have included the design of a regulatory academy for the communications regulator in the Middle East; exploring the potential for emerging technology to be used in the fight against corruption; designing an interactive, ethical AI tool for developers and deployers; and advising on the design and roll-out of digital financial infrastructure.

What you can expect to be doing:

The Associate Director / Director will contribute to the technical strategy, commercial growth, and operational excellence of the practice. The role focuses on delivering high-quality technical inputs and providing expert advice to public sector clients on digital transformation and digital public infrastructure. They will play a senior role on projects, project managing and/or leading their own workstreams to ensure rigorous quality assurance across all project outputs.

The Associate Director / Director will combine deep technical expertise with strong client-relationship skills to ensure impactful delivery and high client satisfaction. This role is designed for an experienced consultant with substantial technical knowledge, capable of designing and delivering complex technical outputs, leading multidisciplinary teams, and engaging confidently with government and public sector stakeholders.

What you will bring:

Technical & Industry Expertise

• Lead complex, cross-practice technical workstreams and act as a recognised expert in digital transformation and emerging technology policy.

• Represent Access Partnership at industry and multilateral forums, contributing thought leadership and shaping market positioning.

• Contribute to the development of public sector RFP responses, with a focus on developing robust and project-relevant methodologies and designing technical programmes.

• Build new capabilities and intellectual assets that anticipate client needs and keep the organisation ahead of public policy and industry trends.

Client Impact

• Identify relevant public sector opportunities to drive growth and broaden Access Partnership’s client portfolio.

• Build and maintain trusted senior client relationships, ensuring exceptional delivery and long-term value.

• Drive new business initiatives across new and existing accounts, overseeing the quality of all client-facing work.

Project Delivery

• Oversee delivery of high-impact projects, resolving complex challenges and ensuring consistent, high-quality outcomes.

• Identify and address delivery risks early, making sound trade-offs to maintain momentum and client value.

• Ensure rigorous quality control across all outputs within your client group, including reports, proposals, and strategic materials.

Collaboration & Leadership

• Lead and develop a high-performing, multidisciplinary team through effective delegation, coaching, and performance management.

• Foster a collaborative, cross-practice culture that leverages diverse expertise to deliver integrated solutions.

• Act as a visible role model and mentor across the organisation, building consulting capability and supporting career growth.

Qualifications and Experience

• Associate Director: 8 years + of experience / Director: 12 years+ of experience in public policy, international development, or technology advisory, and working with governments, multilaterals, or donor-funded programmes.

• Proven ability to take a significant role on complex, multi-stakeholder projects focused on digital transformation, technology governance, or innovation policy across multiple markets.

• Substantial technical expertise in digital transformation and digital public infrastructure. • Strong record of building senior stakeholder relationships.

• Project leadership experience to achieve project objectives.

• Exceptional communication skills, with the ability to distil complex policy issues into clear, actionable insights.

• Commercial and strategic acumen, including experience managing project budgets, resources, and profitability.

• Willingness and experience in mentoring junior members on area(s) of technical expertise to build team capacity.

Nice to have

• Advanced degree in public policy, international relations, economics, law, engineering, or a related discipline.

• Experience in consulting or advisory roles for governments, international donors (e.g. World Bank, ADB, DFAT, FCDO, USAID), or global organisations (e.g. UN, OECD).

• Familiarity with programme design, monitoring, and evaluation frameworks used in development cooperation.

• Regional experience in Asia, LATAM and/or the Middle East, with cross-cultural stakeholder engagement.

• Growing profile in thought leadership or public speaking credentials in technology policy or digital transformation.
  

What We Offer:

Our diverse international client base of technology giants and start-ups will provide the opportunity to work on multiple international projects on behalf of some of the industry’s leading companies. Our firm boasts a collaborative working environment, social events and a robust support system. We are committed to providing training and professional development for all colleagues.

Your New Company

Our client is a reputable global engineering and technology firm. This is a newly created Senior Director, Brand Strategy role, to drive an exciting phase of growth, including major brand transformation initiatives and a milestone anniversary celebration.

Your New Role

This is a high-impact individual contributor role within a matrix organisation, partnering closely with senior leadership, corporate communications, and business units. You will play a critical role in shaping and driving the organisation’s group-wide brand strategy and positioning, translating leadership vision into a clear, cohesive roadmap that strengthens brand equity and ensures consistent expression across global business segments.

In this capacity, you will lead the development and refinement of brand architecture, positioning, and governance frameworks, aligned to a unified masterbrand strategy. Working closely with senior stakeholders, you will drive strategic brand alignment and execution while spearheading group-level marketing initiatives, including integrated campaigns, content, and experiential activations. You will also act as a trusted advisor on product and solution branding, covering naming, positioning, and global implementation, while leveraging market intelligence and customer insights to identify opportunities for differentiation. Alongside this, you will establish and track brand performance metrics, including ROMI, and present data-driven insights and recommendations to senior leadership. As a subject matter expert, you will play a key role in guiding brand strategy across critical transformation initiatives.

What You’ll Need to Succeed

• Strong involvement in Brand strategy, spanning both in-house and agency environments, in B2B and/or B2G environments with exposure to international markets
• Demonstrated ability to translate technical or complex offerings into compelling brand narratives
• Expertise in brand architecture, governance, and global brand implementation
• Strong stakeholder management skills with experience influencing senior leadership
• Strategic mindset combined with commercial acumen and collaborative leadership approach

What You’ll Get in Return

• Opportunity to lead high-visibility, group-level brand transformation projects
• Involvement in major initiatives including corporate rebranding and milestone campaigns

What you need to do now

If you feel like you meet the above requirements or know someone who does, then click on the link to apply, or, you may send your application/referral directly to me at Samantha.win@hays.com.sg

We review every application carefully and will reach out to candidates who best match the role.

EA Reg Number: R23117721

EA License Number: 07C3924 | Company Registration No: 200609504D

JOB INTRODUCTION

About our client Brief , Heritage Japanese Bespoke Interiors The Legacy & Continuity Founded in the Meiji era, the company is a venerable 150-year-old institution originating from the historic port of Kobe, Japan.

Its origins are uniquely tied to the golden age of maritime craftsmanship; the founding artisans were highly skilled shipbuilders who transitioned their mastery of wooden vessel construction into the creation of high-precision, Western-style bespoke furniture.

Today, the firm remains a family-held treasure, led by a 4th-generation owner dedicated to preserving the "Takumi" spirit while evolving for a global audience.

JOB RESPONSIBILITIES

The Artistry The company represents a pinnacle of cultural fusion, blending classical European silhouettes with the most guarded traditions of Japanese artistry.

Each piece is treated as a unique commission, featuring:

Chisel-Carved "Turnery": Hand-sculpted frames adjusted by eye to create curves machines cannot replicate.

Urushi Mastery: Multi-layered lacquer finishes—using techniques employed in the restoration of Japan’s most sacred National Treasures, such as Kinkaku-ji (The Golden Pavilion).

Investment-Grade Craft: The result is a "transparent amber" finish that evolves and grows more lustrous over decades, creating functional heritage artifacts for the home.

The Mission: An Elite Interim Project We are seeking a top-tier marketing visionary for a high-impact interim project to architect the brand’s entry into the Singapore market. This is a rare opportunity to work in a direct, one-on-one partnership with the 4th-generation owner to bridge 150 years of Japanese heritage with the modern luxury landscape of Southeast Asia.

The Scope of the Interim Engagement:

Brand Positioning: Collaborating with the Owner to define the "soul" of the brand for an international audience.

Strategic Root-Setting: Establishing brand equity and desire within the Ultra-High-Net-Worth (UHNW) community before commercial dealer discussions begin.

Story-Led PR: Leveraging elite media connections to craft deep, narrative-driven features that reach the most discerning collectors.

Market Entry Blueprint: Creating the "Bespoke Playbook" that will dictate how the brand interacts with Singapore's elite interior design and retail ecosystem.

JOB REQUIREMENTS

The Ideal You..

This project is designed for a seasoned luxury marketing leader or fractional CMO who has "done it before"—someone with a proven track record of launching very high-premium brands (home products, furniture, or white goods) and who possesses the cultural dexterity to translate Japanese heritage into a local status symbol.

Who You Are

Luxury Pedigree: You have a proven track record in the Very High-Premium sector (Bespoke Interiors, Haute Horlogerie, or Ultra-Luxury White Goods).

The Bridge: You possess the cultural dexterity to translate meticulous Japanese craftsmanship into a status-rich narrative for the Southeast Asian market.

CEO-Level Strategist: You are comfortable working directly with founders to craft market-entry blueprints that prioritize quality and heritage over mass-market volume.

Available for Impact: You are a seasoned leader or fractional CMO ready to lead a high-intensity interim project that will leave a permanent mark on the luxury landscape.

Job Summary

As a Brand Director, you will lead brand strategies to grow sales, market share, and brand equity by aligning with consumer preferences. You will collaborate across functions to drive innovation, marketing plans, and business results for global brands.

Responsibilities

• Lead brand equity development by creating and executing strategies that increase brand awareness and consumer preference
• Deliver business drivers by setting and achieving sales, share, and profitability targets for assigned brands
• Analyze consumer insights, shopper behavior, and market data to inform brand growth opportunities
• Develop and implement data analytics to measure marketing effectiveness and optimize campaigns
• Build and maintain partnerships with internal teams and external agencies to align brand messaging and execution
• Manage financial aspects of the brand, including budgeting, forecasting, and P&L accountability for large-scale business units (> $200-250 million)
• Identify market opportunities and drive innovation to expand brand portfolio and consumer engagement
• Coach and train cross-functional teams to enhance brand management capabilities and leadership skills

Required competencies and certifications

• Experience managing design and media agencies to deliver integrated marketing campaigns
• Proven P&L management experience overseeing large business units
• At least 10 years of experience in brand management, including brand equity development, business driver delivery, financial management, and innovation
• Minimum 5 years of experience in the FMCG industry
• Experience working across multiple APAC markets
• MBA or degree in Business Administration, Advertising, Marketing, Digital Marketing, or Communication
• Strong forward-thinking, strategic, and courageous leadership skills

About Us

We produce globally recognized brands and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more. Our community includes operations in approximately 70 countries worldwide.

• Visit http: //www.pg.com to know more.
• Our consumers are diverse and our talents - internally - mirror this diversity to best serve it. That is why we’re committed to building a winning culture based on Inclusion and our ideal candidate is passionate about the same principle: you will join our daily effort of being “in touch” so we craft brands and products to improve the lives of the world’s consumers now and in the future. We want you to inspire us with your unrivaled ideas.

About the Role

We are seeking a strategic and hands-on Marketing Lead to take charge of our brand marketing,public relations, and data-driven growth initiatives. This role is ideal for someone who thrives in a fast-paced F&B environment, understands local consumers, and can turn insights into compelling campaigns. You will play a key role in shaping the brand, growing its presence, and supporting businessexpansion.

Key Responsibilities

1. Brand Strategy & Integrated Marketing

• Define the brand’s core value and build a compelling identity for a growing F&B chain
• Develop and execute annual marketing plans to strengthen brand awareness and customer affinity
• Lead planning and execution of campaigns for product launches, festive promotions, and brand culture initiatives
• Oversee content creation across social media, video, advertising, and in-store materials
• Manage both internal and external resources to ensure timely, high-quality campaign delivery

2. Data Analysis & Optimization

• Market Research: Analyze competitive landscape and consumer trends to guide brand positioning and adjustments
• Marketing Analytics: Track ad performance, social media engagement, and campaign ROI to optimize strategy
• Sales Insights: Combine store sales data with customer profiles to optimize product mix and pricing strategies

3. Business Development & StrategicPartnerships

• Identify and execute cross-brand collaborations, partnerships, and B2B opportunities to expand reach and revenue
• Lead promotional planning across multiple channels such as membership, delivery platforms, and seasonal gifting
• Build strong working relationships with mall management, platform partners, and external collaborators

4. Public Relations & Reputation Management

• Maintain relationships with local media, F&B outlets, content creators, and press contacts
• Organize interviews, press features, media releases, and public events to enhance brand visibility
• Monitor online reviews and public sentiment, manage responses and internal communications for sensitive issues
• Work with Operations to resolve customer-facing incidents and improve service experience

5. Team Collaboration & Leadership

• Collaborate cross-functionally with Operations, Product, HR, and Finance to align marketing with business goals
• Build and lead the internal marketing team, providing guidance, structure, and development opportunities
• Instill a brand-driven and customer-centric mindset across the organization

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field
• Minimum 5 years of relevant experience in brand, marketing strategy, and campaign execution
• Strong analytical mindset; able to interpret data and translate into actionable strategy
• Proficient in Excel, Google Sheets, and analytics dashboards; experience with BI tools is a plus
• Familiar with F&B, retail, or consumer-facing businesses in fast-paced environments
• Excellent project ownership, cross-functional communication, and stakeholder management skills

Job Summary

As Brand Director for Global SK-II, you will lead multi-disciplinary teams to develop and execute winning brand strategies that drive business growth, consumer preference, and market success across multiple Asian markets.

Responsibilities

• Lead brand equity development by defining and executing strategies that enhance consumer perception and loyalty
• Analyze consumer insights and market data to identify growth opportunities and inform brand direction
• Develop and maintain strategic partnerships with sales, supply chain, and external agencies to optimize brand performance
• Manage financial planning and budgeting to ensure profitable brand growth
• Identify innovation opportunities to drive product and marketing advancements
• Coach and train team members and cross-functional partners to build organizational capability
• Lead collaboration with design and media agencies to deliver impactful marketing campaigns
• Oversee brand management activities across multiple Asian markets, ensuring alignment with global SK-II objectives

Role Requirements

• Bachelor’s degree in business management from a top management school
• Minimum 6 years of experience in brand management, brand equity development, business driver delivery, financial management, and opportunity identification & innovation
• Prior work experience in prestige beauty/skincare industry
• Experience managing design and media agencies
• Experience working across multiple Asian markets in skincare
• Business proficiency in Mandarin to effectively understand and engage with local consumers and market dynamics
• Strong market knowledge of China to develop brand equity and marketing strategies tailored to the China Market

About Us

We produce globally recognized brands and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more. Our community includes operations in approximately 70 countries worldwide.

• Visit http: //www.pg.com to know more.
• Our consumers are diverse and our talents - internally - mirror this diversity to best serve it. That is why we’re committed to building a winning culture based on Inclusion and our ideal candidate is passionate about the same principle: you will join our daily effort of being “in touch” so we craft brands and products to improve the lives of the world’s consumers now and in the future. We want you to inspire us with your unrivaled ideas.

Key Responsibilities

Administrative / Operational

• Supervise development and management of projects / campaigns.
• Troubleshoot and resolve issues in a timely manner.
• Strong organisational skills and oversight of project and asset management and finance tracking.

Business Acumen

• Lead / direct projects - strong sense of financial management.
• Monitor profitability of project costs against resource utilisation, able to provide solutions when required.
• Key supporting role in managing P&L/forecasting and profitability of the business.
• Growth mindset to identify biz dev opportunities.

Client Management

• Establish and maintain relationships with mid-level clients and is the day-to-day client contact for issues and challenges.
• Inspire client confidence in the agency, using these relationships to help protect the work and activate new opportunities.

Strategy

• Drive strategic discussions and objectives on every brief, ensure clear strategic objectives and KPIs for every project/campaign.
• Ensure projects follow the overall strategic direction of the brand.
• Good understanding of industry trends and their impact on client and company’s businesses.
• In-depth understanding of social / digital trends and best practices; know what works, how to incorporate these into projects and how to evaluate their effectiveness.

Creative

• Constantly challenging / pushing for brave and high quality work - not by criticism but in the spirit of elevating the quality of work with good solutions and ideas.
• Confident in selling creative work.
• Cognisant of recent award winning works/industry best practices.

People Management

• Partner and collaborate with working teams, manages team performance.
• Coach and mentor junior team members.

Leadership

• Positive influencing skills, building up your own brand.

Job Specifications

1. Knowledge and Experiences Required

• 6-8 years relevant experience with a sound knowledge of print, digital and content production processes.
• Leadership experience in managing an account servicing team.
• Sound financial planning and budget management experience

2. Skills Required

• Excellent communication skills
• Excellent relationship management and presentation skills
• The ability to multi-task and provide holistic leadership support across a range of clients

3. Attributes

• Team player with a ‘hands-on’ approach
• Responsible, with a ‘Can do’, willing and positive attitude to be a support system for our clients
• Ability to work under tight deadlines with multiple projects
• An ability to prioritise workload as well as an ability to pre-empt, identify and respond to problems
• Reliability, i.e. resilience, confidence, tenacity and maturity
• Personal, enthusiastic and committed – capable of gaining trust and respect from colleagues
• Experience working across the tourism, travel, luxury and/or automotive industry, an advantage

About Us

DCS is a fast-growing fintech company building a global payment infrastructure across issuing, acquiring, and alternative payment rails. As we expand across Web3 and cross-border payment use cases, building strong market presence and sustainable demand generation is critical to accelerating business growth.

The Role

We are seeking a Marketing Lead (Brand& Demand Generation) to drive market visibility, inbound demand, and strategic narrative across our key business lines. This role is responsible for managing the product website, lead generation, PR & communications, and partner marketing initiatives.

You will act as the owner of inbound growth and brand positioning, ensuring consistent pipeline generation (MQLs), strong conversion performance, and clear market differentiation. By combining performance marketing, storytelling, and ecosystem collaboration, you will support BD and AM teams with high-quality inbound opportunities.

CORE RESPONSIBILITIES

1. Demand Generation & Inbound Growth

• Own end-to-end demand generation, driving marketing qualified leads, website conversion, and inbound pipeline growth.
• Manage and optimize the product website, landing pages, and funnel performance to improve lead quality and conversion.
• Execute performance marketing initiatives including SEO/SEM, content strategy, and campaign optimization.

2. Brand Positioning & PR/ Communications

• Define and craft DCS’s market narrative across key domains (e.g., Web3, remittance, payments).
• Lead PR, content, and communication strategies to strengthen brand awareness and share of voice.
• Ensure consistency of messaging across all external channels and markets.

3. Partner Marketing &Ecosystem Growth

• Design and execute co-marketing initiatives with partners (e.g., merchants, platforms, institutions) to expand reach and generate leads.
• Build scalable partner marketing playbooks to support BD and AM teams in driving joint growth.

4. Cross-functional Execution& Business Alignment

• Collaborate with BD, AM, and Growth teams to align marketing efforts with business priorities and revenue goals.
• Translate business needs into targeted campaigns and ensure effective execution across regions.

REQUIRED QUALIFICATIONS

Experience

• 6–10+ years in Marketing, Growth, or Demand Generation roles within fintech, payments, internet, or Web3 environments.

Demand Generation Expertise

• Proven experience driving inbound leads(MQLs), website conversion, and pipeline growth through digital marketing channels.

Brand & Communication Skills

• Strong ability to craft clear and differentiated narratives, with experience in PR, content strategy, and brand positioning.

Partner Marketing Capability

• Experience designing and executing co-marketing initiatives with partners to drive reach and business outcomes.
  

Analytical & Performance-driven Mindset

• Strong understanding of marketing funnel metrics and performance optimization.

Cross-functional Collaboration

• Ability to work closely with BD, Growth, and Product teams to align marketing with business objectives.

Domain Knowledge (Preferred)

• Familiarity with fintech, payments,Web3, or cross-border business models.

Education

• Bachelor’s degree in Marketing, Business, or related fields.