Job Summary:
The VP/SVP, Business Planning & Strategy Development (North Asia) is responsible for the strategic business planning for the company in the Greater China Markets, including the development and implementation of BD strategies and activities, and translating those strategies into workable plans for implementation, ensuring alignment. This role is based in Singapore but will require frequent business travel to North Asia.
Responsibilities:
• Develop an understanding of the existing business (including products/services, customers, competitors, the overall market and trends) through careful research and analysis
• Understand how major stakeholders are thinking about near-term growth, generally and in reference to specific growth initiatives, through interviews with these stakeholders
• Build a detailed financial analysis showing all of the assumptions, drivers, and financial statements for the next 3 - 5 years, accounting for a conservative, base, and aggressive case
• Conduct a total addressable market analysis for the business’ core market, assess major industry trends affecting the business, and describe what impact these trends may have on the business
• Review research reports and conduct primary research to hone in on ideal buyer type and assess customer demand for the company’s existing products and services
• Map out direct and indirect competitors, including potential future competitors, for existing and potential revenue channels
• Define a go-to-market strategy, including testing out potential marketing channels (if applicable)
• Review compensation plans and organizational structure to align incentives and ensure the health of the organization in the long-run
Experience:
• 10-15+ years of business development experience required within media and entertainment or closely related field.
• International experience is strongly desired, especially China and other Asian markets.
