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Description -
SEA Lead for ESFM & Trade Marketing Execution manage Extended sales force activities. Building capability of the ESF’s to offer differentiated HP experience to the customers through consultative approach by focusing on the customer value proposition. Creating Policies and strategies for effective management of ESF resources with highest level of productivity in each country. Facilitate support for the country teams to have standardization in entire ESF motion starting from planning, deploying targets, monitoring performance with right sell-out visibility, through dashboarding analytical reports, hiring and grooming of the ESF fleet. Act as a bridge between the HQ and countries to ensure best in class execution on retail trade marketing through standardized systems and processes. Has accountability for results in terms of cost, direction and people management. Calendarization of activities within the given budget and innovative events and activities to have the connect with the right customer segment. Provides guidance on process improvements and recommends changes in alignment with business tactics and strategy for area of responsibility. Plans, manages and monitors operational/tactical activities of Staff. Staff members' work may involve strategic issues. Recruits and supports development of direct staff members. Typically reports to MG2 or Director.
Manages and controls activities in multiple countries within Southeast Asia which is part of a larger Greater Asia market. Facilitates coordination with the Trade marketing managers spread across the Southeast Asia region.
What a SEA Lead for ESFM & Trade Marketing Execution does at HP:
Create and manage trade marketing through standardized systems and processes driven through a playbook
Act as a bridge between the category, marketing and country GTM’s
Attract, grow, motivate and maintain the right ESF talent; build a skilled team.
Improve Trade Marketing Communications efficiencies through process, tools and collaboration.
Ensure a world-class Trade Marketing execution, Optimize cost through effective operations and execution quality.
Deliver awareness and demand generation programs that advance category leadership and deliver superior ROI.
Set or lead Trade Marketing strategies, policies, standards and direction across the team.
Contribute to the development and adoption of innovative Marketing principles and ideas across the team.
Contribute as a business leader, advising senior-level management on critical Trade Marketing elements.
Champion and drive adoption of leading-edge Team management and Trade Marketing techniques
Individuals who do well in this role at HP, usually possess:
Degree/Masters in Marketing or Business Management
Minimum 3~5 years of experience in hardcore Trade marketing function in an organization of repute.
Knowledge and experience of best in class extended field force management practices
In-depth understanding of customer journey and related retail elements
Knowledge and experience in related field.
Proven experience of operating in a large high-performance organization.
High levels of tact and diplomacy.
Consultative skills.
Agency and budget management.
Excellent writing, editing and oral communications skills.
Ability to interact with all levels of the company top to bottom, including most senior company management.
Best-in-class presentation and analytical skills
Sustainable impact is HP’s commitment to create positive, lasting change for the planet, its people, and our communities. This serves as a guiding principle for delivering on our corporate vision – to create technology that makes life better for everyone, everywhere.
#Li-Post
Job -
SalesSchedule -
Full timeShift -
No Shift premium (Malaysia)Travel -
Relocation -
Equal Opportunity Employer (EEO) -
HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
If you’d like more information about HP’s EEO Policy or your EEO rights as an applicant under the law, please click here: Equal Employment Opportunity is the Law Equal Employment Opportunity is the Law – Supplement
Official account of Jobstore.
Description -
As the Southeast Asia Lead for Retail Transformation Projects, the role will be responsible for working closely with the leadership team in helping drive the key projects to tap the retail potential, bridge gaps in the way of working and driving the implementation of digital technologies and change management practices to enhance the overall customer, partner, and team experience. This pivotal role requires a strategic mindset, advanced subject matter knowledge, and the ability to work with the teams across multiple countries in the Southeast Asia region. focus will be on externally transforming the customer journey, partner experience, effective systems for PSI management and internally eliminating the manual work, enhancing the manpower productivity and fostering innovation within the team to think out of the box in solving complex business problems through a project management approach.
What a SEA Lead for Retail Transformation Projects does at HP:
Lead and manage Retail transformation projects aimed at finding the new growth avenues, removing inefficiencies from the system and improving manpower productivity.
Develop and implement best in class digital technologies for organization wise utilization.
Build the muscle to have best in class digital connect till the last mile to offer superior experience to the partners and customers
Enable real time PSI (Purchase, sales, Inventory) visibility to facilitate informed decision making.
Apply advanced subject matter knowledge to drive the adoption of digital technologies and best change management practices.
Work closely with the Southeast Asia country teams to execute change management projects for partners and help build their capability to win loyalty and brand affinity.
Individuals who do well in this role at HP, usually possess:
Degree/ Masters Marketing, or Business Management.
Minimum 3-5 years of experience in Digital/Trade marketing/Project management function in a reputable organization.
Knowledge and experience of best-in-class technologies and tools
In-depth understanding of the customer journey and related retail elements.
Knowledge and experience in the related field.
Proven experience of operating in a large high-performance organization.
High levels of tact and diplomacy.
Consultative skills.
Agency and budget management.
Excellent writing, editing, and oral communication skills.
Ability to interact with all levels of the company, including senior management.
Best-in-class presentation and analytical skills
Sustainable impact is HP’s commitment to create positive, lasting change for the planet, its people, and our communities. This serves as a guiding principle for delivering on our corporate vision – to create technology that makes life better for everyone, everywhere.
#Li-Post
Job -
SalesSchedule -
Full timeShift -
No Shift premium (Malaysia)Travel -
Relocation -
Equal Opportunity Employer (EEO) -
HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
If you’d like more information about HP’s EEO Policy or your EEO rights as an applicant under the law, please click here: Equal Employment Opportunity is the Law Equal Employment Opportunity is the Law – Supplement
Official account of Jobstore.