Total 1,753 Director/C-Level Product Marketing Assistant job vacancies in The United States of America

About this role;

We are looking for an energetic, go-getter and results driven Director of Sales and Marketing.
Works closely with the General Manager to determine appropriate sales strategies in all market segments towards maximizing the resort revenues. The director of sales and marketing is responsible for driving revenue to the property through sales and marketing tactics.
The director of sales and marketing also creates an effective revenue management strategy to ensure the resort’s profitability in all market conditions through sales and marketing strategies.

 

CORE RESPONSIBILITIES;

• Manage, lead, and develop the resort sales & marketing team to support the sales and marketing strategies and to deliver exceptional, profitable sales growth and results.
• Provide strategic sales and marketing leadership to ensure the resort achieves profitable revenue growth, continues to increase market share, develop innovative selling competencies, and builds a sustainable industry leadership position for the resort.
• He/she is also responsible for maximum occupancy of conferences and banquettes to optimize general business opportunities.
• Advise the resort management team on sales and marketing direction, competitors, marketing trends, including e-marketing and distribution technology trends.
• Fully understand how the resort is regarded in the community in conjunction with a thorough knowledge of the competitive situation in terms of business mix of competitors, pricing and rate structures, sales and advertising strategies and future resort planning within the community.
• Meets sales and marketing financial objectives by forecasting requirements and
  preparing annual budgets.
• Create excellent client relationships through attention to detail; prompt follow up and empathy for customer perceptions and needs whilst maintaining professionalism.
• Suggests innovative marketing ideas and proactively develops deployment strategies to continue to grow market share for the property.
• Develops strong community and public relations by ensuring property participation in local, and national tradeshows and client events.
• Identifies public relations opportunities and coordinates activities to augment the overall marketing communication strategy.

Preferred Qualifications and Skills;

• Degree in Business Management/Hospitality Management or related fields.
• At least 5 years of working experience in a senior leadership role in Sales & Marketing in the hospitality industry.
• Excellent business acumen and strategic thinking skills.
• Excellent communications and interpersonal skills.
• Strong leadership skills coupled with the composure required to thrive under pressure.
• Strong creative thinking and judgement skills.
• In-depth knowledge and application of a wide range of marketing and sales techniques and concepts.

Only shortlisted candidates will be notified.

Please write in with your details resume to fazil.ithnin@pelangiresort.com

Perks & benefit:

• Medical
• Insurance
• Allowance

關於這個角色；

我們正在尋找一位充滿活力、積極進取、以結果為導向的銷售和行銷總監。
與總經理密切合作，確定所有細分市場的適當銷售策略，以最大化度假村收入。銷售和行銷總監負責透過銷售和行銷策略為飯店增加收入。
銷售和行銷總監也制定有效的收入管理策略，透過銷售和行銷策略確保度假村在所有市場條件下的獲利能力。

核心職責；

• 管理、領導和發展度假村銷售和行銷團隊，以支援銷售和行銷策略，並實現卓越的、可盈利的銷售成長和業績。
• 提供策略性銷售和行銷領導力，確保度假村實現盈利性收入成長，持續增加市場份額，發展創新銷售能力，並為度假村建立可持續的行業領導地位。
• 他/她還負責確保會議和宴會的最大佔用率，以優化一般商業機會。
• 向度假村管理團隊提供有關銷售和行銷方向、競爭對手、行銷趨勢（包括電子行銷和分銷技術趨勢）的建議。
• 充分了解度假村在社區中的形象，並全面了解社區內競爭對手的業務組合、定價和費率結構、銷售和廣告策略以及未來度假村規劃等方面的競爭狀況。
• 透過預測需求和滿足銷售和行銷財務目標
  準備年度預算。
• 透過注重細節建立良好的客戶關係；及時跟進並理解客戶的看法和需求，同時保持專業。
• 提出創新的營銷理念並積極制定部署策略，以繼續增加酒店的市場份額。
• 透過確保酒店參與當地和國家貿易展覽和客戶活動，發展強大的社區和公共關係。
• 識別公共關係機會並協調活動以增強整體行銷傳播策略。

首選資格和技能；

• 商業管理/酒店管理或相關領域學位。
• 擁有至少 5 年酒店業銷售和行銷高階領導職位的工作經驗。
• 優秀的商業頭腦和策略思考能力。
• 優秀的溝通和人際交往能力。
• 強大的領導能力以及在壓力下茁壯成長所需的冷靜。
• 較強的創造性思考和判斷能力。
• 深入了解並應用各種行銷和銷售技術和概念。

只有入圍者才會被通知。

請將您的詳細履歷寫至 fazil.ithnin@pelangiresort.com

津貼和福利：

• 醫療的
• 保險
• 津貼

Responsibilities:

• Manage, guide, and establish a team of product managers to enhance the company portfolio strategy.
• Spearhead strategic projects to advance organizational growth.
• Collaborate on the company product and service roadmap with other regional headquarters.
• Work with regional leaders and partners to determine growth opportunities.
• Act as the regional gatekeeper, offering guidance on strategy, product positioning, and addressing the needs of stakeholders.
• Strengthen the capabilities of affiliates and partners in APAC to broaden market share.
• Evaluate market rivalry and assess product positioning relative to competitors.

Requirements:

• Degree or Above in Engineering, Computer Science or any technical related discipline.
• At least 2-3 years of experience in Electrical or Industrial Products.
• With leadership skills and ability to guide the team.
• Good analytical skills, presentation and communications skills.

Interested candidates who wish to apply for the advertised position, please click on the APPLY button below to send in your resume or send to salestrader@talenttradersg.com

EA License No: 13C6305

Reg. No.: R2094940

For candidate who applied for the advertised position is deemed to have consented to us that we may collect, use or disclose your personal information for purpose in connection with the services provided by us.

The Product Director is a senior leadership role responsible for shaping and executing the product strategy of an organization. This position plays a pivotal role in defining, planning, and overseeing the development of products that meet customer needs, drive business growth, and align with the company's strategic goals. The Product Director typically reports to the Chief Product Officer or another executive leader.

Key Responsibilities:

1. Product Strategy:Develop and communicate a clear product vision and strategy that aligns with the company's overall objectives.
   Define and communicate product goals, key performance indicators (KPIs), and success metrics.
2. Market Research:Conduct market research to understand customer needs, market trends, and competitive landscapes.
   Use insights to inform product development and enhancement decisions.
3. Product Roadmap:Create and manage a comprehensive product roadmap outlining short-term and long-term development plans.
   Prioritize features and enhancements based on customer feedback, business value, and market dynamics.
4. Requirement Gathering:Collaborate with stakeholders, customers, and cross-functional teams to gather and document detailed product requirements.
   Create clear product specifications, user stories, and acceptance criteria.
5. Product Development:Work closely with engineering, design, and other teams to oversee the product development process.
   Ensure that the product is developed on time, within scope, and meets quality standards.
6. User Experience (UX) and Design:Collaborate with UX/UI designers to create user-friendly and visually appealing product interfaces.
   Validate design decisions based on user feedback and usability testing.
7. Testing and Quality Assurance:Oversee the testing and quality assurance processes to ensure the product meets defined requirements and quality standards.
   Address and prioritize issues and defects.
8. Product Launch:Plan and execute product launches, coordinating marketing, sales, and support efforts.
   Monitor product performance and gather user feedback after launch.
9. Performance Analysis:Analyze product performance and user feedback to make data-driven decisions for product improvements.
   Continuously monitor KPIs and adapt the product strategy as necessary.
10. Stakeholder Communication:Maintain effective communication with stakeholders, including executive management, development teams, marketing, and sales.
    Provide regular updates on product progress and outcomes.

Requirements:

1. Education: A bachelor's degree in business, marketing, computer science, or a related field is typically required. An MBA or relevant certifications (e.g., Certified Scrum Product Owner) may be preferred.
2. Experience: A minimum of 5-8 years of experience in product management, with a proven track record of successful product launches and improvements, is typically required.
3. Market Knowledge: Strong understanding of the market, target audience, and industry trends relevant to the product.
4. Technical Knowledge: Familiarity with technology, development processes, and product management tools (e.g., Jira, Trello).
5. Analytical Skills: Proficiency in data analysis and the ability to make data-driven decisions to optimize the product.
6. Communication: Excellent verbal and written communication skills for effective collaboration with cross-functional teams and stakeholders.
7. Problem-Solving: Strong analytical and problem-solving abilities to address product challenges and make strategic decisions.
8. Leadership: Effective leadership and project management skills to guide the product development process.
9. Customer-Centric: A customer-focused mindset, with a deep understanding of user needs and the ability to advocate for user-centric product design.
10. Adaptability: The ability to adapt to changing market conditions and evolving product requirements.

The Product Director is instrumental in driving the success of the organization's products, from concept to launch and beyond. They are responsible for shaping the product strategy, overseeing development, and optimizing performance to meet business objectives and customer satisfaction.

Position Summary:

You will be responsible for developing and executing strategic sales and marketing initiatives to drive revenue growth and brand awareness for The Bettr Group (Bettr Academy and Bettr Coffee). This role will drive the development of commercial strategies to achieve new business, build meaningful client relationships, and ultimately achieving the organisation’s growth targets. You will manage and oversee high performing cross-functional teams. You will also be responsible for tracking and analyzing key performance indicators to measure the effectiveness of our growth efforts and for making data-driven decisions to optimize our sales and marketing strategies.

Key Responsibilities:

• Lead the development and execution of the company’s growth strategy, with a focus on driving revenue and market share
• Define and implement comprehensive sales and marketing strategies for growing revenue and successfully running at both the strategic and operational levels.
• Lead and mentor the Sales and Marketing teams to ensure alignment and achievement of organizational goals.
• Mentoring and developing team members to ensure that the organization has the talent and capabilities needed to support future growth.
• Identify new business opportunities and develop strategies to expand market reach and customer base.
• Developing and managing budgets and resources related to growth initiatives.
• Tracking and measuring the effectiveness of growth strategies and making adjustments as needed.
• Monitor performance metrics and provide regular detailed and accurate sales forecasting and pipeline reports to management
• Oversee the creation and execution of marketing campaigns
• Conduct market research and analysis to identify trends, competitor activities, and customer preferences.
• Collaborate with product development and operations teams to ensure alignment of sales and marketing efforts with product offerings and customer needs.
• Build and maintain strong relationships with key stakeholders, customers, partners, and industry influencers, with ability to communicate the company’s growth vision and strategy to internal and external stakeholders

Requirements:

• Proven experience in sales and business development leadership roles in a B2B sales team
• Proven experience in B2C+B2B marketing
• Minimum of 8-10 years in a managerial/leadership position
• Demonstrated success in developing and implementing sales and marketing strategies that drive revenue growth and market expansion
• Demonstrated leadership abilities to manage and grow a cross-functional sales and marketing team
• Excellent communication (both written and verbal) and interpersonal skills, with the ability to build and maintain effective relationships with internal and external stakeholders.
• Ability to encourage and influence teams for continuous development and growth of self, customers, and business
• Strategic thinker with a proactive and results-oriented mindset.
• A customer-focused mindset, with a strong understanding of customer needs and the ability to develop solutions that meet those needs.
• The ability to work effectively under pressure and meet deadlines in a diverse and adaptive environment.
• Experience in the coffee, F&B and adult education sector is a plus.

This job has everything for the right applicant, and is available immediately. All applications will be treated in strict confidence. Only successful candidates will be contacted.

As a part of our selection process, please provide to people@bettrbarista.com:

1) Cover Letter detailing:

- your interest in joining our merry crew

- how your past experiences and values can be applied to the role

- what you believe you can bring to Bettr

2) Tests

Please take these 2 tests and screenprint your results back to us:

a) MBTI: http://www.16personalities.com/free-personality-test

b) Synergist: https://predictablesuccess.com/styles-quiz/

Keep in mind that there are no ‘right answers.’ The assessments are designed for us to understand your strengths and how you interact with others so that we can work better together.

About The Bettr Group

The Bettr Group is a home-grown specialty coffee company founded in 2011, and Singapore’s first certified B-Corporation. Currently comprising Bettr Academy and Bettr Coffee, they offer world-class professional beverage education, sustainably sourced coffee products and caffeine driven experiences.

The Bettr Group works to empower lives through social programme for marginalised women and youth-at-risk, by nurturing direct and sustainable trade across its supply chain, and by building socially conscious communities wherever they operate.

​The 2022 President’s Volunteerism & Philanthropy Awards and the 2017 President's Challenge Social Enterprise of the Year was awarded to The Bettr Group. We are also Singapore's 1st Certified B Corp and Best For The World Honouree (Community) ‘16 - ’19, Best For The World (Workers) '22.

BETTR@WORK
We're a diverse, mad flock of multi-hyphenates... all united behind our purpose of wanting to make the world a Bettr place through the work we do.

Some of us are a little geeky, some are a little OCD and some are all over the place all the time. But we have a lot of get-it-done gung ho and share a collective commitment to bringing the best of our individual super powers to work everyday to keep the Bettr world buzzing.

Bettr Group is an equal-opportunity, non-pigeonholey organisation and Singapore's first certified B Corporation . We have an open door hiring policy, where we offer employment opportunities regardless of educational attainment, work history, or past social barriers.

We're certainly not your average cup of Joe.

Marketing Director is a professional who is in charge of managing all aspect relating to production, distribution and implementation of any given campaign, and responsible for strategizing and analysing , leading their team while making surfer everting runs
smoothly from start to finish with clients or colleagues alike . Involved technical knowledge about products

Responsibilities:

Strategy Development:

• Develop and execute integrated marketing campaigns across multiple channels, including digital, social, and print media.
• Stay up-to-date on industry trends and best practices to ensure our marketing efforts remain cutting-edge.

Market Research:

• Conduct thorough market research to understand customer needs, preferences, and behaviors.
• Use data-driven insights to refine marketing strategies and tactics.

Content Creation and Distribution:

• Collaborate with internal team and external agencies to develop compelling marketing materials.
• Oversee the distribution of content through various channels.

Brand Positioning:

• Work closely with the leadership team to define and enhance our brand positioning.
• Ensure consistent messaging across all marketing touchpoints.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred).
• Proven 5+ years of experience in marketing roles.
• Strong analytical skills and the ability to interpret data.
• Excellent communication and leadership abilities.

? Market Leader in Mental Health and Wellbeing ? Exciting leadership opportunity ? Strategic focus  ? Competitive remuneration on offer ? Permanent full time role, fantastic organisational culture   Converge International is a wholly Australian owned organisation with the wellbeing of people and their workplaces at the heart of all we do. We are leader in providing health & wellbeing and people risk management solutions.  This is your opportunity to work with people in some of Australia's largest industry, government and corporate organisations - to be part of a team that provides Employee Assistance Programs (EAP), counselling, crisis response, training, conflict resolution, career counselling, assessment and consulting services.   About the role: Provide support to the Employee Assistance Program (EAP) side of the Strategic Solutions unit to deliver high quality clinical solutions for clients and customers through strong processes, engaged
... Click here to view more detail / apply for EAP Services Product Director

About Direct Line Global (DL)

Direct Line Global (DL) is a leading technology infrastructure services provider, delivering mission-critical data center infrastructure for the world’s technology leaders. With a team of over 1200+ skilled technicians, DL completes over 1000 projects annually across data center markets in the US and APAC. DL specializes in deploying next-generation infrastructure technologies across the data center lifecycle, from design and planning to maintenance, upgrades, and AI/ML platform deployment.

About the Role

As the Marketing Director for APAC at Direct Line, you will play a pivotal role in planning, developing, and coordinating marketing initiatives to support our business in the APAC region. Your responsibilities will also extend to supporting global strategic growth opportunities across key markets and targeted clients. Working closely with the global leadership team and with a special focus on the APAC Leadership team, you will work to strengthen DL’s market positioning through strategic marketing planning and campaign development. Your duties will encompass marketing planning, campaign development, coordination of rollouts, digital marketing, events strategy, content development, and collateral distribution.

What This Job Involves

· Ensure all marketing activities in the APAC region and globally, align with the business growth strategy and priorities.

· Support initiatives to expand to new regions within APAC

· Drive the development and refresh of the global brand and marketing initiatives, providing guidance on DL’s brand guidelines application.

· Manage conception, development, and implementation of marketing plans and strategy

· Develop marketing initiatives, and tactical plans, and coordinate rollouts in collaboration with key stakeholders.

· Craft marketing strategies and initiatives to support sales enablement.

· Collaborate with internal teams to develop content strategies and integrate them into marketing campaigns to establish Direct Line’s thought leadership in data center infrastructure deployment.

· Manage the development of global and regional marketing collaterals, ensuring alignment with the global value proposition and messaging.

· Develop and execute client and internal events, including content strategy, messaging, and creative execution.

· Provide measurement and ROI analysis across projects and initiatives.

Administration

· Ensure all marketing materials adhere to DL’s brand guidelines

· Manage relationships with external suppliers and agencies to optimize the development of marketing initiatives

· Maintain project files, including budgets, production schedules, and completed samples

· Track marketing and communications metrics and generate monthly/quarterly reports.

Qualifications & Skills

· A Bachelor's Degree.

· Successful track record in a similar or senior marketing role

· Excellent leadership, communication, and decision-making skills

· Proven ability to work effectively with stakeholders at senior levels and manage complex projects across multiple services and geographies.

· Excellent marketing planning, development, and execution skills, with a proven ability to deliver multi-market, multi-channel marketing initiatives

· An understanding of the Data Center Industry.

· Proficiency in digital marketing processes, techniques, and tactics.

· Excellent English written and verbal communication skills.

· 12+ years of marketing work experience in progressive, fast-paced organizations, preferably multinational corporations in professional service industries.

· Proactive, flexible approach, with the ability to meet tight deadlines and travel as required.

As the Director of Content Marketing, you will play a pivotal role in shaping our company’s voice and presence across all digital platforms. Reporting into the Global Head of Brand and Content, you will lead the strategy, development, and execution of all content related to our products. Your leadership will ensure the content marketing team excels in creating compelling content that resonates with our target audiences, drives engagement, and supports our overall marketing objectives. This position calls for a blend of creative vision, strategic thinking, and operational expertise, including the integration of AI tools into our workflows to enhance efficiency and innovation. Additionally, you will collaborate with our internal design team and manage external design and content resources to produce high-quality content.

You Will:

• Develop and implement a comprehensive content strategy that aligns with the company's goals, brand identity, and audience needs.
• Lead the creation of content across various formats (blogs, product guides, videos, case studies) to support product launches, updates, and marketing campaigns.
• Lead, manage, and coach a team of content creators, editors, and strategists. Foster a collaborative and high-performing environment where creativity and innovation thrive.
• Identify and integrate AI tools and technologies into content creation and distribution workflows to increase efficiency, creativity, and personalisation.
• Establish and refine content production processes to ensure the team can produce high-quality work quickly and efficiently. Implement best practices for content lifecycle management from ideation to publication and analysis.
• Ensure all content is on-brand, consistent in terms of style, quality, and tone, and optimised for search and user experience across all channels, including online, social media, email, mobile, video, and print.
• Define content marketing success metrics and implement systems to track and analyse content performance. Use insights to inform future content strategies and optimisations.
• Work closely with marketing, sales, product, and design teams to create a unified and effective content strategy.

What You Will Bring:

• A minimum of 10+ years of experience in content creation, marketing, or a related field, with a strong preference for experience in the fintech or technology sector.
• Proven track record of developing and executing successful content strategies for tech products with a user first approach.
• Exceptional writing and editing skills, with the ability to convey complex information in a clear and engaging way.
• Experience in coaching and team development.
• Strong understanding of AI tools and technologies relevant to content marketing and their integration into workflows.
• Familiarity with SEO best practices and content performance analytics tools.
• Demonstrated ability to think strategically and creatively, with experience in producing content that engages and converts.
• Ability to work in a fast-paced environment, managing multiple projects simultaneously without compromising quality.

Your role

The Growth Marketing Director will be responsible for developing and executing comprehensive marketing strategies to drive customer acquisition, retention, and revenue growth across digital and traditional channels. This role requires a data-driven mindset, strategic thinking, and a deep understanding of marketing technologies and tactics, along with an ability to prepare marketing reporting designed for executive level review.

As an all-round marketer with hands-on experience in B2B technology companies, this person will develop integrated go to market strategy plans to accelerate Digital Realty’s performance in the APAC Region. This person will work closely with the global, regional and country marketing teams to ensure programs and activities delivered are executed with efficiency to deliver full impact and drive leads into the business in a relevant way for the region.

Thoughtful, planful and strategic in outlook, this role will lead a young team of marketers to drive effective content, digital marketing, demand funnel strategies and deliver measurable outcomes. This role will craft creative campaigns and strategies together with the team to turbocharge demand generation for the business.

What you’ll do

• Develop and execute multi-channel marketing strategies to drive customer acquisition, and customer and revenue growth.
• Collaborate with cross-functional teams to define target customer segments, value propositions, and key messaging adaptation for APAC.
• Lead and manage digital marketing campaigns for the region, including SEO/SEM, email marketing, social media, content marketing, and paid advertising.
• Analyze marketing data and metrics to optimize campaign performance, ROI, and customer engagement.
• Support implementation of marketing automation tools and systems to streamline processes and improve efficiency with tight collaboration to global systems, tools & processes.
• Monitor market trends, competitive landscape, and industry developments to identify growth opportunities.
• Manage marketing budgets, allocate resources effectively, and track performance against KPIs and targets.
• Build and maintain relationships with key stakeholders, including external partners, agencies, and vendors.
• Provide regular reporting and insights to senior management on marketing performance, trends, and opportunities.
• Stay abreast of emerging marketing technologies, tools, and best practices to drive continuous improvement and innovation.
• Work with global demand generation team to establish best practices for lead-generation activities that support the targeting of the full range of prospects.
• Identify opportunities to elevate local level activity to regional or global level to support multi-country sales opportunities.
• Provide regional representation for important change programs such as re-branding; web design; social media strategy.
• Many more...

What you’ll need

• Bachelor's degree in Marketing, Business Administration, or related field (Master's degree preferred).
• Proven track record of success in growth marketing roles, with 10+ years of experience
• People management experience essential along with managing people from different cultures who may not speak English as a first language.
• This role will require mature leadership ability to mentor and develop a young team for success.
• Experience working in an international business environment and within a matrix reporting structure.
• Strong written and verbal English communication skills with an innate attention to detail (share portfolio if available)
• Strong analytical skills and proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot, PowerBI etc.)
• Expertise in digital marketing channels and tactics, including SEO, PPC, social media, email marketing, and content marketing.
• Experience with marketing automation platforms (e.g., Marketo, Pardot, etc.) and CRM systems (e.g., Salesforce, HubSpot CRM, etc.).
• Excellent project management skills.
• Ability to work effectively in a fast-paced, dynamic environment and adapt to changing priorities.
• Creative thinking, problem-solving abilities, and a results-oriented mindset.
• Certification in Google Analytics, Google Ads, or other relevant certifications is a plus, but not essential
• Experience with leading Account Based Marketing strategies a plus
• Ability to work in a start-up like environment with high degree of flexibility and adaptability
• Demonstrated experience in working with sales leaders in driving pipeline and revenue growth
• Assume other special projects/assignments from the VP APAC Marketing or SVP Global Marketing
• Occasional business travel (up to 10%) for client/ partner activities and internal meetings

The Performance Marketing Director will lead the Performance Marketing team, and will be responsible for delivering the performance media strategy, planning, buying and management on behalf of our clients. You will manage significant digital media budgets on behalf of clients, including recommending how to split the media budget, implementing AdWords, paid social and online display/pre-roll campaigns (including remarketing etc.), and continual optimisation. You will need strong analysis skills to plan and forecast traffic/sales, as well as to deliver continual optimisation.

You will also work with our creative team to influence creative based on what is working. Ideally we are looking for someone who can also automate Google Adwords scripts, implement product feeds into Google, and manage the more technical aspects of our Adwords set-up for ecommerce clients.

This is a client-facing role that requires strong communication, expertise and high-quality work as clients will depend on you. You will be expected to lead clients and help identify opportunities to grow revenue for whiteGREY.

KEY RESPONSIBILITIES
Performance Marketing & Digital Media (70%)
• Lead performance marketing strategy for clients, and become their trusted advisor on performance media
• Oversee delivery of performance marketing planning, buying, management & optimisation, ensuring that whiteGREY is hitting the agreed targets for our clients
• Working with the broader whiteGREY/TeamRed digital media team to deliver consolidated digital media strategies and campaigns
• Deliver all client requirements profitably and to the targeted profitability level
• Forecast digital media campaign results (traffic, sales, etc.) and highlight the levers that can be altered to improve results
• Plan digital media campaigns and recommend the best way to split media spend across paid search, paid social, online display/pre-rolls (including remarketing, sequential messaging, etc.)
• Work with the creative team to improve creative/messaging based on what is working/has worked recently

Digital Analytics (10%)
• Lead digital media reporting & tracking, including setting up tracking and attribution spreadsheets
• Own the delivery of insights and recommendations in monthly and quarterly reports
• Set up measurement plans and implement tagging (both media tags and Google Analytics/Adobe Analytics tags using DTM/GTM)
• Set up automated reporting dashboards for all clients (& projects where required)

Business Development (10%)
• Lead new business pitches for Performance Marketing/Digital Media, owning the technical response, and working with the Account Service team on the overall response
• Deliver a yearly increase in performance media billings and agency fees

Team Management (5%)
• Managing the Performance Marketing team
• Managing the ongoing training and development of yourself and your team

Other (5%)
• Keep up with industry trends to promote innovative and creative solutions
• Bringing knowledge of digital media to the agency – you will be the in-house specialist and will be expected to help others and contribute to new business/business development opportunities

SKILLS & EXPERIENCE
• Should have the majority of:
o Experience managing performance media budgets of >$5m/yr across multiple clients
o Advanced skills in Google AdWords (including Display Advertising and Remarketing), and managing social campaigns using Facebook Business Manager
o Google Certified
o Experience reporting on campaign successes and be able to demonstrate how he/she optimises campaigns
o Ability to analyse reporting data to identify areas of opportunity and utilise conversion rate optimisation tactics (i.e. A/B, split-testing etc) to squeeze as much ROI as out of each dollar spent
o Data analytics and reporting experience and understanding in platforms including Google Analytics & Adobe/Omniture
o Ability to maximise account automation and scale CPA performance
o Ability to forecast likely traffic and sales based on planning a digital media campaign
o Strong hands-on technical capability for digital media campaign implementation and management, including:
o XML feed implementation and management for Google Shopping Feed and Facebook Dynamic Ads
o AdWords automation and alert script implementation (Working knowledge of Javascript)
o CRM integration (Customer Match, Facebook Lead Ads)
o Advanced tracking and attribution and spreadsheet skills
o Strategise and execute SEM campaigns to maximise conversions.
• Team management experience
• Advanced Excel/Google Sheets skills
• Degree in related discipline or equivalent experience
• 4+ years professional experience in agency/in-house environment
• Strong time management skills with a proven ability to focus on priorities, solve problems, juggle multiple tasks and meet deadlines

Overview:We are seeking an experienced and visionary Chief Marketing Officer (CMO) to join our executive team. The ideal candidate will be a strategic thinker with a proven track record of leading marketing initiatives in the IT industry. As the CMO, you will be responsible for developing and implementing marketing strategies that drive growth, enhance our brand's visibility, and increase customer engagement and loyalty.

Key Responsibilities:

• Strategic Leadership: Develop and execute comprehensive marketing strategies and plans that align with the company's business goals and objectives.
• Brand Management: Oversee the development and maintenance of a strong, consistent brand image across all channels, including digital, print, and social media.
• Digital Marketing: Lead the digital marketing team in creating and executing campaigns across online channels, including SEO, PPC, email marketing, and social media.
• Product Marketing: Collaborate with the product team to create and implement go-to-market strategies for new and existing products, ensuring successful launches and market penetration.
• Customer Insights: Analyze market trends and customer insights to identify opportunities for growth and improvement in marketing strategies and campaigns.
• Performance Measurement: Monitor and assess the performance of marketing initiatives using KPIs and analytics, and adjust strategies as needed to achieve desired results.
• Team Leadership: Manage, mentor, and motivate the marketing team to achieve their goals and foster a collaborative and high-performance culture.
• Stakeholder Collaboration: Work closely with other departments, including sales, product, and customer success, to ensure alignment and support of business objectives.
• Budget Management: Oversee the marketing budget, ensuring efficient allocation of resources and cost-effective execution of marketing campaigns.
• Public Relations: Manage the company's public relations efforts, including media relations, press releases, and corporate communications.
• Innovation and Creativity: Stay up-to-date with industry trends and emerging technologies to drive innovation and creativity in marketing strategies.

Qualifications:

• Bachelor's degree in Marketing, Business, Communications, or a related field; an MBA is a plus.
• Proven experience (typically 10+ years) in marketing leadership roles within the IT industry.
• Strong digital marketing skills, including experience with SEO, PPC, and social media marketing.
• Excellent analytical and data-driven decision-making abilities.
• Exceptional communication and interpersonal skills.
• Proven ability to lead and manage high-performing teams.
• Strong strategic thinking and problem-solving skills.
• Experience in brand management and product marketing.
• Budget management and resource allocation experience.
• Proficiency with marketing software and tools.

Compensation and Benefits:

• Competitive salary and bonus package.
• Health, dental, and vision insurance.
• Retirement savings plan.
• Paid time off and holidays.
• Opportunities for professional development and growth.

Overview:We are seeking an experienced and visionary Chief Marketing Officer (CMO) to join our executive team. The ideal candidate will be a strategic thinker with a proven track record of leading marketing initiatives in the IT industry. As the CMO, you will be responsible for developing and implementing marketing strategies that drive growth, enhance our brand's visibility, and increase customer engagement and loyalty.

Key Responsibilities:

• Strategic Leadership: Develop and execute comprehensive marketing strategies and plans that align with the company's business goals and objectives.
• Brand Management: Oversee the development and maintenance of a strong, consistent brand image across all channels, including digital, print, and social media.
• Digital Marketing: Lead the digital marketing team in creating and executing campaigns across online channels, including SEO, PPC, email marketing, and social media.
• Product Marketing: Collaborate with the product team to create and implement go-to-market strategies for new and existing products, ensuring successful launches and market penetration.
• Customer Insights: Analyze market trends and customer insights to identify opportunities for growth and improvement in marketing strategies and campaigns.
• Performance Measurement: Monitor and assess the performance of marketing initiatives using KPIs and analytics, and adjust strategies as needed to achieve desired results.
• Team Leadership: Manage, mentor, and motivate the marketing team to achieve their goals and foster a collaborative and high-performance culture.
• Stakeholder Collaboration: Work closely with other departments, including sales, product, and customer success, to ensure alignment and support of business objectives.
• Budget Management: Oversee the marketing budget, ensuring efficient allocation of resources and cost-effective execution of marketing campaigns.
• Public Relations: Manage the company's public relations efforts, including media relations, press releases, and corporate communications.
• Innovation and Creativity: Stay up-to-date with industry trends and emerging technologies to drive innovation and creativity in marketing strategies.

Qualifications:

• Bachelor's degree in Marketing,Business, Communications, or a related field; an MBA is a plus.
• Proven experience (typically 10+ years) in marketing leadership roles within the IT industry.
• Strong digital marketing skills, including experience with SEO, PPC, and social media marketing.
• Excellent analytical and data-driven decision-making abilities.
• Exceptional communication and interpersonal skills.
• Proven ability to lead and manage high-performing teams.
• Strong strategic thinking and problem-solving skills.
• Experience in brand management and product marketing.
• Budget management and resource allocation experience.
• Proficiency with marketing software and tools.

Compensation and Benefits:

• Competitive salary and bonus package.
• Health, dental, and vision insurance.
• Retirement savings plan.
• Paid time off and holidays.
• Opportunities for professional development and growth.

What you'll be doing…

The Hotel Chadstone Melbourne MGallery is looking for an experienced Director of Sales & Marketing with an extensive 5 star luxury background to join our team. With a commitment to exceeding guest expectations, we are poised for a new era of growth and we seek a visionary leader to shape the trajectory of our hotel to even greater heights.

Envision a role where opulence meets innovation, and excellence is not just a standard but a way of life. As the Director of Sales and Marketing, you will be the driving force behind our hotel's market presence and revenue growth. Your strategic acumen and creative flair will shape campaigns that captivate, engage, and resonate with our diverse audience. Your role is not just about selling rooms, restaurants and meeting space; it's about curating a lifestyle, an experience that defines the epitome of luxury.

Reporting to the General Manager you will be responsible for:

• Executing sales strategies for the Hotel across all market segments.
• Have a complete understanding of the Hotel sales vision; its products, services, and rate structure to fulfil business objectives.
• Actively sell all attributes of the Hotel including Conference facilities and Food and Beverage features.
• Work collaboratively with the Director of Revenue to ensure room night and revenue targets are appropriately supported.
• Work collaboratively with the Director of Revenue to ensure ongoing research and analysis of product, price, and performance metrics of the agreed competitive sets in order to drive above market performance through identification of opportunities.
• Identify new opportunities for the Hotel and across the Accor business.
• Work with the Director of Revenue and Regional Director of Sales & Marketing to achieve optimum revpar/revenue/yield results for all segments of the business unit.
• Develop a strategic plan for identifying major accounts and business opportunities.
• Review weekly forecasts and market share reports and actively participate in ensuring business levels and market share is maintained.
• Ensure the team is maximising hotel revenue through effective pricing, space management and conversion, therefore increasing revenue in the key segments that generate the highest yield.
• Ensure maximisation of revenue from Conference & Incentive segments by promoting the Hotel’s Food and Beverage outlets.
• Explore opportunities for joint ventures with domestic industry partners that produce viable sales revenue.
• Establish a high profile across the region and with key accounts.
• Act as primary point of contact for the hotel including the coordination and leadership of site inspections to assist conversion.