We are seeking a skilled and experienced Website Coordinator to maintain content on our websites and contribute to the continuous optimization of our web presence.
The Website Coordinator plays a critical role in the Web Strategy and Operations team, a part of the Digital Marketing team. The Web Strategy and Operations team supports both marketing and the wider Turnitin organization (i.e. internal clients) globally. You will work collaboratively with cross-functional teams, contributing to Turnitin’s revenue targets by providing a first-class digital marketing service that meets and exceeds the expectations of colleagues and customers.
Responsibilities:
Web Content Support
- Utilize content management systems (CMS) to upload, format, organize and publish web content.
- Regularly update and maintain the content on the website to ensure accuracy and relevance.
- Support content authors with content entry questions or issues.
- Implement on-page SEO best practices to improve organic search visibility.
- Stay informed about SEO trends and implement strategies to enhance website ranking and performance.
Analyze & Experiment
- Collaborate with cross-functional teams to gather information and insights for content creation.
- Monitor website analytics to track the performance of content and identify areas for improvement.
- Support with reporting on key performance indicators (KPIs) related to web content and SEO, including the design and creation of reporting dashboards.
Collaboration and Communication
- Work closely with the in-house design and web development teams to ensure a seamless and user-friendly experience on the website.
- Participate in development sprints as a QA resource to ensure content and SEO are not negatively impacted.
- Support global stakeholders by acting as a point of contact for the Web Strategy and Operations team and escalate as needed.