The Digital Marketing Executive will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. The candidate will launch advertisements and create content to increase brand awareness.
This candidate will additionally plan and organize promotional, business and social events. The candidate will manage the whole process from the planning stage, right through to running the event and carrying out the post-event evaluation.
JOB RESPONSIBIITIES / REQUIREMENTS:
- Establish marketing strategies, lead and drive social media/ marketing activities
- Monitor and analyze marketing/ social media spent and ensure ROI (Return of investment)
- To plan, develop and executive marketing strategy, promotional activities, online market research, website, Facebook, Instagram, YouTube and others digital platform
- Create a blog and article content
- Be able to write attractive marketing messages
- Knowledge and familiarity to write content to websites
- Writing and editing copy for inbound marketing purposes (emails and e-newsletters), as well as communications about company products, events, industry news etc.
- Able to work autonomously and manage brands across various verticals simultaneously.
- Able to perform Facebook/ Instagram Live
- Good communication skill in English and Bahasa Malaysia
- Candidate must possess Diploma/Bachelor’s Degree in Digital Marketing, Marketing, Business Studies, Mass Communication or equivalent
- At least 4 years experience in related position
- Proficiency in Malay language is MUST