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Jobs in Malaysia   »   Jobs in Johor Bahru   »   F&B / Tourism / Hospitality jobs   »   Director of Sales & Marketing / Director of Sales

Director of Sales & Marketing / Director of Sales

Johor Bahru


  1. Develops and implements strategic marketing plans and sales plans and forecasts to achieve      corporate objectives for products and services.
  2. Develops and manages sales/marketing operating budgets.
  3. Oversees advertising and promotion activities including print, online, electronic media, and direct mail.
  4. Develops and recommends product positioning and pricing strategy to produce the highest possible long-term market share.
  5. Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.
  6. Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
  7. Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
  8. Monitors competitor products, sales and marketing activities.
  9. Establishes and maintains relationships with industry influencers and key strategic partners.
  10. Guides preparation of marketing activity reports and presents to executive management.
  11. Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.
  12. Directs sales forecasting activities and sets performance goals accordingly.
  13. Directs staffing, training, and performance evaluations to develop and control sales and marketing programs.
  14. Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.
  15. Represents company at trade association meetings to promote product.
  16. Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals.
  17. Coordinates liaison between sales department and other sales related units.
  18. Analyzes and controls expenditures of division to conform to budgetary requirements.
  19. Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.
  20. Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness.

Job Requirements:

  • Candidate must possess at least Diploma/Advanced/Higher/Graduate Diploma in Hospitality/Tourism/Hotel Management or equivalent.
  • At least 5 years and above of working experience in a 5 Stars hotel with related field is required for this position.
  • Preferably Director of Sales & Marketing / Director of Sales / Assistant Director of Sales specialized in Hospitality industry.
  • Applicable for Malaysians only.
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Company Overview

The 381-room five star Thistle Johor Bahru entered the Johor hospitality scene in July 2009. It is the only 5-star resort hotel in the city which has all the facilities that you could wish for, access to free Wi-Fi in all guestrooms and throughout the hotel, a luxurious lagoon shaped swimming pool, a fitness centre and restaurants. A perfect venue for MICE and weddings, the hotel has a touch of warm Malaysian hospitality. Whether for business or pleasure, all guestrooms face the magnificent Straits of Johor or the city skyline.

Thistle Hotels & Resorts in Malaysia is owned by GLH Management Group (Singapore) Pte. Ltd., a subsidiary of Hong Leong Group.



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Company Summary
Thistle Johor Bahru
Hotel / Hospitality
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