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Jobs in Malaysia   »   Jobs in Melaka   »   Sales / Marketing jobs   »   Senior Area Sales Executive - General Trade (South)

Senior Area Sales Executive - General Trade (South)

Melaka

Role Purpose

  • To plan, direct, and monitor the activities of a sales team within Melaka to achieve established sales targets for the brand NIVEA for our GT Category.

Key Accountabilities
Customer Orientated

  • Maintain Strategic Business Relationship with customer.
  • Negotiate sales with existing and new customers.
  • Provide ongoing support to high value clients and ensure high quality customer service being delivered.
  • Identify Customer needs and opportunities by analysing sales gap and develop strategy to minimize or close gap.
  • Serve as a liaison between clients and company departments.
  • Familiar with outlet's sales operation in terms of merchandising and ordering process.
  • Possess very detailed product knowledge as well as through knowledge of client's business.

Leadership (Manage, oversee, guidance, coaching, motivation etc)

  • Oversee daily sales support and planning activities within the assigned Key Dealer.
  • Manage Day to Day activities of sales force to implement organization's overall sales strategy for assigned key dealer.
  • Monitor Business to adhere company's sales strategy.
  • Coach sales Representatives on technical aspects of organization's products and services, marketing campaign, sales promotion, sales techniques, procedures, standard to achieve sales target
  • To lead, guide, influence and motivate sales team to achieve pre-set company's objectives with professional working attitude, strong sense for achievement and skills in people management is mandatory.
  • Providing leadership through effective communication of vision, active coaching and development while comparing sales results to goals and taking appropriate action to close.
  • Monitor sales team performance.
  • Lead and direct the fieldsales team in all aspects of sales and distribution activities.
  • Provide supervision through field visits, observation, measurement of results to include performance appraisals and salary reviews.

Derive and implement business process

  • Leading & ensure all NPL listed on timely basis.
  • Meeting company Account Receivable objective by maintaining healthy aging level.

Enhance sales activities to ensure cost and process efficiency

  • Manage trade budget, A&P, trading term discussion within budget allocated.
  • Ensure trade return rate within company’s et objective, good market hygiene in the trade with FIFO practices.
  • Maximizing ROI by evaluating incremental of sales and trade investment of each position monthly basis.
  • Consistently monitor, measure and follow through all efforts of the appointed wholesalers to ensure trade matters are executed and trade opportunities are captured.

Derive, Compile, Analyse and Manage

  • Weekly compilation and update on weekly feedback from branches pertaining to Speed to Market; ie stock, store, product.
  • Working on special projects such as: SOS tracking, POSM Implementation

Obtain and alert with competitive knowledge on Market trend, movement and practise

  • Keep abreast with latest market trends and development, with sound knowledge of competitors’ activities.

Role Requirements

  • Minimum diploma level or higher. Preferably with Bachelor degree or higher in business development or other related fields.
  • At least 3 years experience in FMCG industry preferably personal care industry.
  • At least 2 years’ experience in managerial skills
  • Analytical, business acumen, negotiation, customer-oriented, presentation, result-driven
  • Computer literacy in MS Office, especially PowerPoint presentation and Excel
  • Good command in English both spoken and written. Knowledge of local Mandarin dialect is a must.
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Company Overview

CARE FOR SKIN – CARE FOR PEOPLE For more than 130 years, care for consumers and our people is what has driven us. Every day, our global brand icons, such as NIVEA, Eucerin, and Hansaplast, make more than 500 million consumers in over 200 countries feel good in their skin. Why join us? Join this world of care and start your career in an environment that offers you the freedom to design processes and technologies in response to fast-changing market demands. Shape your professional future from day one and explore our collaborative culture with courageous, innovative teams that all share one exciting goal: supplying skin care products of the next generation.

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Company Summary
Beiersdorf (Malaysia) Sdn Bhd
51-100 employees
Consumer Products / FMCG
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