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Jobs in Malaysia   »   Jobs in Shah Alam, Selangor Darul Ehsan   »   PR / Media / Communications jobs   »   Digital Marketing Lead

Digital Marketing Lead

Shah Alam, Selangor Darul Ehsan

The Role:
Reporting to Head of Digital &Marketing Communication Manager. The ideal candidate should have a blend of marketing, analytical and technology acumen to execute marketing initiatives in the digital landscape. Acumen required will be in social media, email, influencer marketing, customer-facing websites and mobile apps. (Digital campaigns, develop content, generate leads, customer segmentation)


Social Media Management: Developing a distinct online presence of various channels including Facebook, Instagram&Youtubeetc) across multiple markets. Strategic planning & maintain our social media presence with scheduled posting & sponsored ads.

Content & Visual Development: Work hand in hand with in house designers& editors. Plan, execute& update websites, yearly marketing calendar, EDM, social media and display advertising campaigns with combination of graphic/text/video.Plan and execute all web. SEO/SEM, marketing database, email, social media and display advertising campaigns.

Increase traffic: Utilise and manage the full digital marketing mix in order to increase website/online marketplace traffic& sales (SEO, PPC, Affiliate, Display, Social Media, mobile apps)

Online Marketplace: Handle well on planning sales strategy, content updating and inventory stock control cum customer service on our online partner marketplace like: 11street, Lazadaetc

Reporting & Analysis:Measure and report performance of all digital marketing campaigns, and assess against goals(ROI and KPIs). Deliver results-based reports and insights on marketing & sales activities, campaign

Creative and Fun: Brainstorm new and creative growth strategies. Plan, execute, and measure experiments and conversion tests. Utilize strong analytical ability to evaluate end-to-end customer experience across multiplechannels and customer touch points.Utilize strong analytical ability to evaluate end to end customer experience across multiple channels and customer touch points


  • Diploma orBachelor Degree in related field
  • At least 3 year of hands-on execution of social media strategies across multiple channels.
  • Demonstrated experience in developing creative and successful content. Sponsored ads tracking and reporting.
  • Experiences/Knowleage in Adobe series (Photoshop, Illusrator, InDesign, PremierePro, AfterEffect) is an advantages
  • Required Language(s): Bahasa Malaysia and Mandarin ; ability to communicatein English is an added advantage


Perks & Benefits

  • Employee equity
  • Casual dress code
  • Regular team activities
  • Medical insurance
  • Open culture
  • Personal development opportunities
  • Subsidized Lunch
  • Free Parking
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Company Overview

A homegrown company, CNI Enterprise (M) Sdn Bhd has grown in leaps and bounds over the years to become one of the largest and fastest growing direct selling companies in South East Asia. Established in 1989, CNI offers a broad spectrum of products across 5 distinct product lines such as nutritional and health, personal care and cosmetics, food and beverages, household and auto care, and other exclusive consumer items. The path of CNI's success can be traced to its humble beginnings in the late 1980's when three aspiring entrepreneurs teamed up to build a network marketing company with the vision to introduce a solid business plan that would enable just about anyone to start their own business with minimum capital. What started from a dream, a vision - soon took shape and catapulted the business into one of the major players in the direct selling industry in Malaysia. In August 2005, CNI was listed on the main board of Bursa Malaysia through its holding company, CNI Holdings Berhad.

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Company Summary
CNI Enterprise (M) Sdn Bhd
101-200 employees
Retail / Merchandise
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