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Jobs in Malaysia   »   Jobs in Damansara Heights   »   PR / Media / Communications jobs   »   English Copywriter (1-year contract)

English Copywriter (1-year contract)

Damansara Heights

As an integral part of the creative process, the Copywriter works closely with Head of Branding and Creative and Designers to create engaging concepts that effectively meet the company objectives, reflect marketing strategies and align with our brand essence and voice. The Copywriter pushes the boundaries of creative excellence, ensuring the highest quality creative output across various mediums targeting internal and external audiences.

Responsibilities

  • Translate content English for the company’s website and apps. This also includes managing external and internal translators and copywriters for large projects.
  • Create English copy for ads. Supervise the translation of ad copy English to Chinese.
  • Help drafting of various communications materials, including writing press released and social media posts.
  • Understand user interface design, templates and layouts and be able to write to informational and instructional designs.
  • Working closely with the senior copywriter, head of branding & marketing and other departments to brainstorm ideas and creative art work for campaigns.
  • Work with Creative and Chief of Marketing to ensure creative concepts and copy tones are on brand and strategically sound.

Requirements

  • Diploma/ Degree in Mass Communications, Journalism, English or Advertising.
  • At least three year of copywriting or copyediting experience. Subediting/ journalism experience is a plus.
  • Experience in working in a similar industry or advertising related industry is desirable.
  • Responsive and capable of working independently.
  • Capable in handling multiple con-current tasks and able to work under tight deadlines.
  • Great presentation skills – able to present oneself well and before a crowd.
  • Being open to feedback and willing to make changes to your copy.
  • Required language: English, Chinese.
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Company Overview

AirAsia BIG - BIG Loyalty Sdn Bhd (formerly known as Think Big Digital Sdn. Bhd.), is a joint venture between AirAsia, Tune Money International and AIMIA. AirAsia BIG operates the Air Asia BIG Loyalty Programme. AirAsia BIG is the global points currency serving AirAsia and the Tune Group. Under the programme, members earn BIG points from AirAsia, Tune Talk, Tune Hotels, and many other partners including Budget, Avis, Starhub, DTAC, Petronas, and major banks such as DBS, Citibank, CIMB, Standard Chartered Bank, Bank Mandiri, BRI, Siam Commercial Bank and Bangkok Bank. In conjunction with Tune Money, Think Big Digital provides the loyalty program for the BIG Visa Prepaid Card, co-branded and affinity payment products, giving cardholders the opportunity to earn Points and redeem for AirAsia flights and many other specialty merchandise and hotel rewards. AirAsia BIG is part of the lifestyle business conglomerate of Tune Group that was founded by Tan Sri Tony Fernandes and Dato’ Kamarudin Meranun. Tune Group seeks to innovate and revolutionise the way lifestyle services are delivered and has employed efficient web-based technologies to reach and engage its customers, presenting a unique lifestyle offering ranging from value hotel stays, personal finance solutions, affordable prepaid mobile services and sports.

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Company Summary
AirAsia BIG Loyalty
http://www.airasiabig.com/my/en/
101-200 employees
Advertising / Marketing / PR
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