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Jobs in Malaysia   »   Jobs in Malaysia   »   F&B / Tourism / Hospitality jobs   »   Associate, Branding & Communications

Associate, Branding & Communications

Reporting to the  Branding & Communications Manager you will be responsible for :
  • Developing effective and impactful campaigns, ensuring ATL/ BTL/ Digital activities are in line with Lazada’s strategic business direction
  • Analyzing market research data to understand current branding challenges and potential opportunities in the market
  • Working closely with partners and external agencies to ensure branding initiatives are performed with required quality and agreed cost & timescales.
  • Managing post campaign reports and brand analytics with actionable recommendations in line with Lazada’s business objectives
  • Project management which includes project status reporting, tracking and follow up to ensure projects are produced on time and within budget
  • Planning and executing media communications and public relations initiatives to support Lazada’s communications strategies.
  • Managing media events including preparation of press release, media advisory, infographics, briefing kits
  • Establish and maintain positive relationships with media, social influencers, and other stakeholders
To succeed in the role, you should ideally have:
  • Bachelor’s Degree in Advertising/Media/Marketing/Communications or equivalent.
  • Minimum 5 years working experience in PR/Branding/ Communications field;
  • Experience in managing all ATL and BTL marketing activities
  • Exposure to the advertising, journalism and public relation industry
  • Mature, meticulous with strong oral as well as written communication and interpersonal skills to work with PR/Media agency, Media owners, and other partners
  • Excellent command of English and Bahasa Malaysia, both written and spoken.  Ability to read and write in Mandarin is an added advantage;
  • , ability to work efficiently and effectively, to multi task, and to handle last-minute changes in a fast-paced environment
  • Possess own transport.
Has this role caught your interest? Reach out to for more details or follow for more career opportunities!

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