Key Responsibilities:
- Analyze electronic commerce Gross Merchandise Value, product sales, store traffic, and marketing advertisement performance to identify trends and insights.
- Assist in the execution and monitoring of various digital marketing campaigns.
- Monitor and track sales funnel performance to identify optimization opportunities.
- Analyze the performance of marketing ads across various platforms, reporting on key metrics and suggesting improvements for better ROI.
Project Involvement:
- Conduct detailed analysis of Gross Merchandise Value, website traffic, product data, and customer behavior.
- Support the execution of e-commerce campaigns and product launches.
- Identify actionable trends and opportunities to drive business growth.
- Maintain and update Power BI dashboards, ensuring that the performance are accurately tracked.
