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Here is a brief overview of the tasks and responsibilities:
Drive the data collection and analytics strategy;
Define and maintain the XDM-based data architecture;
Optimize data quality, reliability, and performance;
Design measurement frameworks and define KPIs;
Collaborate with business, product, and technology teams;
Translate business needs into technical analytical solutions;
Oversee the implementation of solutions in the Adobe ecosystem;
Mentor and mentor analytics teams;
Design large-scale analytic architectures;
Standardize data layers. ;
Ensure cross-team alignment on data policies.
The profile we are looking for is as follows:
Proficiency in Adobe Experience Platform (AEP), Adobe Analytics (AA), Customer Journey Analytics (CJA), Adobe Launch/Tags, and XDM;
Ensure data governance and data quality;
Master event tracking models;
Be able to set KPIs and measurement strategies;
Communicate effectively and manage stakeholders;
Ability to lead and mentor analytical teams;
This position requires working primarily in French, while requiring a functional command of English for daily tasks. This English proficiency is essential for understanding documentation and ensuring professional communication with customers, suppliers, and colleagues across Canada.
A free Jobstore account is required to proceed to the employer site.