KOL & Influencer Marketing Specialist
Full-time
Junior Executive
Kuala Lumpur, Federal Territory of...
21 hours ago
Responsibilities
Define, create, and manage marketing acquisition efforts across awareness, consideration, and conversion using multiple channels
Analyse and identify the best content promotion trend to give further key r...
Responsibilities
- Define, create, and manage marketing acquisition efforts across awareness, consideration, and conversion using multiple channels
- Analyse and identify the best content promotion trend to give further key recommendations in order to discover other ways of reaching customers and driving sales traffic
- Handling the end-to-end process of the influencer marketing strategist, starts from approaching suitable KOL/ Influencer, creating & present the brief, and reviewing their performance
- Ensure that a brand remains recognizable, up to date, and exciting to customers
- Making sure that branding is consistent across advertising and campaigns
- Forecast marketing campaign growth and ROI for marketing campaigns, working closely with product development and business development team
- Supervising advertising, product design, and other forms of marketing to maintain consistency in branding
- Manage KOL/Influencer seeding for campaign to create brand awareness and publicity
Requirements
- Proven min. 2 years of working experience in Brand Marketing, KOL / Influencer Specialist, Digital Marketing,
- Fluent in English & Chinese/Mandarin, both oral and written
- Bachelor's degree in Brand Communication or related major
- Experience handling beauty brand promotion or having a broad knowledge of beauty or skincare products is preferred
- An ability to think strategically to produce innovative and original ideas
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with the latest trends and marketing best practices
- Able to join ASAP
Perks & Benefits
- Allowance (travel stipends, transportation, etc.)
- Nearby public transport
- Central location
- Casual dress code
- Regular team activities
- Medical insurance
- Personal leave
- Open culture
- Personal development opportunities
SKINTIFIC, Through years of research, scientists have finally found that damaged skin barrier is the root of all facial skin problems.
With the patented technology of TTE (Trilogy Triangle Effect) SKINTIFIC managed to formulate the perfect combination of active ingredients and barrier ingredients for fast and barrier-safe skin result
Global leader in beauty retailing and operates successfully in more than two thousand points of sale. With a vision of making SKINTIFIC the most loved beauty community in the world, it aims to transform the beauty shopping experience through strong relationships with customers, brands and products, unexpected concepts, and a non-conformist attitude.
Whether you’re passionate about products, people, numbers, words, code, or strategy, we have a place for you. SKINTIFIC is a place where you have the power to change someone’s day and truly make them feel better about themselves.
By staying true to our core value of possessing a disruptive spirit, SKINTIFIC manages to provide all employees a fun place to learn with the freedom to experience, to create, to innovate.
