Senior Manager Media Strategy
1 month ago
The Senior Media Strategist will play a pivotal role in orchestrating the Publicis Groupe Power of One for pitches and business development, while als.....
The Senior Media Strategist will play a pivotal role in orchestrating the Publicis Groupe Power of One for pitches and business development, while also leading external-facing thought leadership initiatives. The ideal candidate will inspire and inform internal and external stakeholders with the latest innovations and trends, setting and implementing ambitious innovation strategies for our clients.
ESSENTIAL DUTIES & RESPONSIBILITIES
- Orchestrate Publicis Groupe Power of One for pitches and business development, leveraging cross-disciplinary capabilities to drive client success.
- Support Strategy Director to lead external-facing thought leadership initiatives, positioning our agency as a leader in media innovation and strategy.
- Set and implement innovation strategies that raise the bar for client ambitions.
- Champion the Make-it Model and Playbook by ensuring consistent, quality planning output aligned with strategy and tactics.
- Inspire and rollout golden standards for disruptive, creative, and smart use of media experiences.
- Proactively provide data-driven insights that inform clients' business, marketing, and media strategies.
- Implement and rollout the growth OS tool and drive adoption of existing tools available to PM, including GWI, Quid, Scenario Planner, Experience Tool, and Meta Consumer Tool.
- Support the development of great case studies and award submissions to showcase agency expertise and achievements.
- Drive value for Publicis Media by implementing strategic innovations across clients, leveraging all available Publicis Groupe divisions and media owner partnerships.
- Collaborate closely with PMX teams to understand the commercial implications of media performance and drive value for Publicis Media across clients.
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